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Kyle Kinane vs. Pace Salsa Was The Other Best Thing On Twitter This Weekend
Forget about Elan Gale’s livetweet of his altercation with an annoying plane passenger. Comedian Kyle Kinane may have beat him with this Sunday afternoon Twitter conversation with Pace Picante. (Note: Pace’s Twitter account is currently unverified, and Pace nor Campbell’s, which owns Pace, has responded to our request for comment.)
It all started when stand-up comedian Kyle Kinane, who counts the likes of Patton Oswalt and Marc Maron as fans, noticed that the Twitter account for Pace favorited a 10-month old tweet insulting their salsa.
You’re doing it wrong, Pace. pic.twitter.com/Va2FsobaiR
— Kyle Kinane (@kylekinane) December 1, 2013
So he decided to have some fun with it.
Let’s try something here…
— Kyle Kinane (@kylekinane) December 1, 2013
I wouldn’t rub Pace Picante-brand salsa on my asshole if my turds came out on fire.
— Kyle Kinane (@kylekinane) December 1, 2013
Lo and behold, it worked.
Pace, you might want to pay a human being to run your account. pic.twitter.com/VJro7FRB6L
— Kyle Kinane (@kylekinane) December 1, 2013
He decided to test it again…
Pace Picante-brand salsa officially endorses @MrsRenfros salsa as the tastiest super market salsa ever!
— Kyle Kinane (@kylekinane) December 1, 2013
…and got the same result.
Sunday morning just got really interesting … pic.twitter.com/WE6xfHIsmH
— Kyle Kinane (@kylekinane) December 1, 2013
But how far would they go in favoriting negative tweets?
Pace Picante-brand salsa openly admits its ad campaign is vaguely homophobic and yet its salsa tastes like old cowboy dicks
— Kyle Kinane (@kylekinane) December 1, 2013
WELL BOY-HOWDY!!! pic.twitter.com/ESUcilH0uD
— Kyle Kinane (@kylekinane) December 1, 2013
.@Pace_Foods only eats Tostitos salsa at the company Xmas party.
— Kyle Kinane (@kylekinane) December 1, 2013
So it’s just open season then? pic.twitter.com/sMUxooFr1J
— Kyle Kinane (@kylekinane) December 1, 2013
Until they finally caught on.
We were just experiencing some technical problems with our Twitter account, please accept our apology and Happy Holidays.
— Pace Picante (@Pace_Foods) December 1, 2013
I was never part of the 99% movement, but this morning we shut down big salsa! Cheers! pic.twitter.com/3s9RaizGVW
— Kyle Kinane (@kylekinane) December 1, 2013
Pace started direct messaging Kinane with some requests.
Negotiations have begun. pic.twitter.com/Oiv7S9I0mA
— Kyle Kinane (@kylekinane) December 1, 2013
My friends are getting book deals from Twitter and I’m slow dancing with a robot for a case of free salsa. Everything’s just fucking grand.
— Kyle Kinane (@kylekinane) December 1, 2013
pic.twitter.com/kwEAgVtABa
— Kyle Kinane (@kylekinane) December 1, 2013
But it turns out they wouldn’t bite.
"Blackmail for salsa is still blackmail." Oh boy. Gonna need some pro bono representation over here. pic.twitter.com/a7CQ1t2dr0
— Kyle Kinane (@kylekinane) December 1, 2013
The united front at Pace began to shatter.
CHECK MATE. pic.twitter.com/tllWYQCFyz
— Kyle Kinane (@kylekinane) December 1, 2013
Looks like we really "stirred up" a little controversy! (I love wordplay you can go fuck you if you don’t). pic.twitter.com/YDk9FGPqeI
— Kyle Kinane (@kylekinane) December 1, 2013
By this point, the interaction was getting increasingly public, so Kinane brought his childhood crush Winnie Cooper into it.
I’m only fighting with @Pace_Foods in order to gain the attention of @danicamckellar. It’s like a real mellow John Hinckley situation.
— Kyle Kinane (@kylekinane) December 1, 2013
Kyle decided that no harm had been done, so why not get some free salsa out of it?
Verdict in the @kylekinane bored in bed on a Sunday vs. @Pace_Foods‘s autonomously favoriting robot: pic.twitter.com/2U1xDQBj9h
— Kyle Kinane (@kylekinane) December 1, 2013
Some “pranksters” also dropped this off.
You may’ve won earlier than you thought, @Pace_Foods. Pranksters just gave you $ 45. pic.twitter.com/gvtiXklTug
— Kyle Kinane (@kylekinane) December 1, 2013
All was fun and games… and then it started to get real.
Well well, @Pace_Foods, is the player becoming the played? I say GAME ON. pic.twitter.com/jzc9xBO1OE
— Kyle Kinane (@kylekinane) December 1, 2013
After Miles’ outburst, Miles and Eric disappeared.
ITS A COVER UP!!! pic.twitter.com/cemzvJWIaC
— Kyle Kinane (@kylekinane) December 1, 2013
ALERT THE AUTHORITIES. pic.twitter.com/qRJ4K6K9ln
— Kyle Kinane (@kylekinane) December 1, 2013
My nerves are such a mess over the whereabouts of Miles and Eric now I can barely keep down my @Pace_Foods medium spice chunky style salsa.
— Kyle Kinane (@kylekinane) December 1, 2013
pic.twitter.com/ZWReZBVSuo
— Kyle Kinane (@kylekinane) December 1, 2013
Now it’s just getting sadistic. WHAT DO YOU WANT FROM ME, PACE? AN APOLOGY? OH GOD IM SORRY. PACE FORGIVE ME pic.twitter.com/vdkttwHkA5
— Kyle Kinane (@kylekinane) December 1, 2013
Oh god Miles I am so sorry. And right before Christmas. You can probably use salsa instead of cranberry sauce I guess pic.twitter.com/vp7rKA18ox
— Kyle Kinane (@kylekinane) December 1, 2013
Kyle started to worry that he was responsible for someone getting fired.
.@Pace_Foods please donate one of my cases of free salsa to the home address of former employee Miles (assuming he can still keep his home).
— Kyle Kinane (@kylekinane) December 1, 2013
Let’s make sure Miles has a job tomorrow w/ @Pace_Foods. How about literally the easiest show of support–a hashtag? #BringBackMiles
— Kyle Kinane (@kylekinane) December 2, 2013
We won’t know about #BringBackMiles until tmrw when @Pace_Foods corporate hq opens up in Texas. Until then, lets hold a vigil (drink beers).
— Kyle Kinane (@kylekinane) December 2, 2013
And Miles went rogue. (This tweet was deleted, but the text is below.)
THEY CHANGED THE PASSWORD, BUT BACK TO WHAT IT USED TO BE, I WON’T GO QUIETLY. #BringBackMiles #directdeposit #IQUIT
— Pace Picante (@Pace_Foods) December 2, 2013
Then, Miles got his @Pace_Foods password taken away and retreated to his own Twitter account. (His account was also suspended.)
@kylekinane Here you go, I’m done proving myself, direct deposit, none of your business, deleting my twitter pic.twitter.com/ouglN4C0wK
— Miles Wates (@MilesWates) December 2, 2013
But Kyle started to suspect that something was up.
The @Pace_Foods debacle has more layers than Syriana right now. @MilesWates may’ve been a fake acct from INSIDE THE COMPANY. #BringBackMiles
— Kyle Kinane (@kylekinane) December 2, 2013
So will Miles keep his job? Is this all just an ingenious marketing ploy? Stay tuned.
Technology – The Huffington Post