#launch journey

[ibenzjones]

Trace the journey of how Anchanto launched SelluSeller on mobile in just 3 months. Explore the new application and have the SelluSeller experience on the go!

[alltypeoftips-blog]

Launch in Sadarghat Terminal |Big launch [ HD ] | লঞ্চ ঘাট দেওয়ার টার্মি...

[launchinteractive]

Launch Journey “Mission to Mars”

One of most entertaining aspects of transmedia storytelling is the inclusion of gamification to engage audience members. Games can be a central part of the experience (such as with Heineken's #Dropped campaign), or they can be a tangential tie-in (such as with Coca-Cola's "Happiness Factory"). They can even been very loosely-related to the product, service, or idea that you're promoting.

The purpose of including a game in a transmedia story is to attract people's interest and share goodwill which builds an audience more likely to buy from you or to promote your company's goods and services.

And by providing games that are engaging and entertaining, it distinguishes your content from among the millions of boring blogs or strictly self-promotional tweets and posts.

Our game, “Mission to Mars,” is a short, choose-your-own-adventure, text-based game. You’ll play Captain Space Cadet, a smuggler entrusted with an expensive shipment of coffee beans to be delivered to a contact on Mars. Along the way, you have a run-in with the Revenuers, crash-land on Venus, and are blackmailed into rescuing a porcine princess. 

To unlock “Mission to Mars” (which will be delivered via email), simply send an email to [email protected] with LAUNCHMISSION in the message body.