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In the October 2013 event, Apple made OS X Mavericks a free upgrade, and made iWork and iLife free downloads for new Mac and iOS devices. Dom Hennequin asks Mathew Blair why Apple have done this. How does this fit into their long term strategy?
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Tweet us: @LetsBeTechy
Camera: Mathew Blair
Editor: Dom Hennequin
In the October 2013 event, Apple made OS X Mavericks a free upgrade, and made iWork and iLife free downloads for new Mac and iOS devices. Dom Hennequin asks Mathew Blair why Apple have done this. How does this fit into their long term strategy?
Subscribe to the channel
Tweet us: @LetsBeTechy
Camera: Mathew Blair
Editor: Dom Hennequin
