My final days at SBRC are coming to an end and I felt now was a great time to reflect on some of the great work that I've been involved in during here.
The Sustainable Buildings Research Centre (SBRC) is a new multi-disciplinary University facility, based in Wollongong Australia. It hosts a wide range of research and industry collaborations to address the challenges of making buildings sustainable — it is the first of it’s kind in the world.
My major project at the SBRC involved managing the development of the brand and visual identity of the world class research centre.
I worked with stellar creative agency Made Creative to bring this brand to life, and I'm super please with the final result!
Adam from Made was tasked with cutting through the highly complexed research dialogue, and creating an easy to comprehend brand system.
You can read more about the SBRC brand development at Made Creative.
A comprehensive brand project, starting with a definition piece (strategy) and the core identity. Numerous touchpoints were created ranging from corporate profile, tour guides, wayfinding signage, interpretive signage, interactive display screens, gallery spaces, and general literature.
We worked with the brilliant Visual Energy Signs for the physical executions of the brand, from informational walls, to wayfinding signage.
See more about the physical signage aspect of the project at Visual Energy Signs.
In 2014 the SBRC launched its world-class facility at the University of Wollongong's Innovation Campus. Its strong brand and clear communications strategy will ensure it is widely regarded as a key authority on sustainable buildings retrofitting, in both research and demonstration.
Haifa based and internationally know crew Broken Fingaz is dropping down in Amsterdam on August 25th for two weeks for MADE CREATIVE's next project. Taking up residence at NDSM for a week of mural painting, then Battalion for a week-long studio session, their trip finishes with an exhibition opening on Friday, September 6th (6PM-10PM) at Battalion/Andenken Gallery.
Check them out online and stay tuned for more details.
Broken Fingaz web
Broken Fingaz on facebook
Broken Fingaz twitter
This project is supported by the AFK (Amsterdam Fund for the Arts) and KUNSTENISRAËL.
Finally posting a bit about the Amanda Marie 'Imaginary Girls' mural, the fourth in our series on this wall. Some other nice net articles about this and other projects Amanda got up to in Europe in June: Arrested Motion Creative Social , Frameweb
Our next artist to paint the NDSM wall is Niels Shoe Meulman. This will be prior to his book launch on 27th October at Hotel De Goudfazant.
Some quotes about the book: http://www.calligraffiti.nl/archives/2886
