Menta Pezziol Padova — Mint Liqueur, 1920
This vibrant 1920 advertising poster by Marcello Dudovich, promotes Menta Pezziol, the celebrated mint liqueur produced by the Pezziol distillery of Padua — a brand that, for over a century, has been synonymous with the refreshing, vividly green digestivo enjoyed across Italy.
The Pezziol company traces its roots back to the late 18th century in Padua, becoming one of Italy's most established producers of liqueurs and spirits. Its mint liqueur — bright green, intensely aromatic, traditionally served ice-cold — became a fixture of Italian bars and households, particularly valued as a refreshing digestivo after meals or as a cooling drink in the heat of summer.
Advertising posters of this period for liqueurs and spirits often leaned into bold, saturated colour to convey the vivid character of the product itself — and this 1920 piece does exactly that, capturing the bright, cooling appeal of Menta Pezziol with characteristic period flair.
Digitally restored by an artist (wear removed, colours refreshed, vintage character retained). Copyright: Personal use only — no resale or redistribution.
Download includes 5 high-resolution JPEG files: 4×5 (up to 40×50cm) · 3×4 (up to 18×24″) · 2×3 (up to 24×36″) · International (A5–A1, 50×70cm) · 11×14″