Issue 13 of the Mohawk Maker Quarterly: The Fundamentals of Disruption
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Issue 13 of the Mohawk Maker Quarterly: The Fundamentals of Disruption
Anything but a Meek Mill - How Mohawk Paper Is Made
Full disclosure: we love the superior quality of Mohawk cover and text-weight papers. Founded in 1931 and based in upstate New York, Mohawk remains on the cutting edge of press, pulp and green-printing technology. (And its Maker Quarterly best demonstrates their paper's versatility in almost any print project.)
Check out the quick virtual tour below to see how paper is milled from start to finish. (It’s much safer than getting a curious finger stuck in one of those rollers. Ouch!)
New business cards just arrived! Can't wait to bust these puppies out.
I figured out why the Mohawk Live App didn't animate the painting of the scottsman demo in class. The main trick of this app is that you need to create specific "triggers" with images for animations which aren't universal. The Mohawk Live app is just a skinned Aurasma App which anyone can do with a commercial upgrade and there triggers are different. if you download the aurasma app through itunes the scottsman demo on the aurasma site will work. Once you create an account, click on the account management section to get more details about the upgrades for skinning and other features. (From Reymundo)
Mohawk Paper What Will You Make Today?
Lindenmeyr Blog
This is a new blog, so we're just getting a few things ready and we'll begin posting soon! If you're looking for Lindenmeyr products, please visit our website.
Have a great day, everyone!
Monday, May 13th 2013
“The grid is an integral part of book design. It’s not something that you see. It’s just like underwear: you wear it, but it’s not to be exposed. The grid is the underwear of the book.” – Massimo Vignelli
Felt and Wire has an excellent interview with Michael Bierut on the new logo he designed for Mohawk paper. I love the way Bierut thinks about design and the purposeful approach he takes to his work. I nearly jumped out of my chair in excitement reading his thoughts on Paul Rand's approach to logo design:
Paul Rand has written quite eloquently about how logos really are vessels for meaning. He says the best thing a designer can do is to listen carefully, and then create a vessel that’s the right shape to hold the meaning that can only be added to over time by the company that it’s representing. If the company does a good job with what their business is and what their enterprise is all about, the goodwill they generate will then accumulate in this vessel that starts empty but eventually is filled up with meaning — meaning that comes from real life and real experience, rather than from the reactions one has just to colors and shapes, which can be so subjective.
"Vessels for meaning." I think I just found my new favorite design definition.