Jan 20, 2021
GET MORE SPECIFIC WITH YOUR ADS TO GET MORE RESPONSE
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For instance, which of these statements has more appeal?
1/ “This diet could help you lose weight”
Or
2/ “Lose 5kgs of fat in 5 weeks with this diet”
1/ Vagueness is meh ...innit?
It's totally unmemorable.
2/ Real, tangible statements are much more betterer! 😂 They're appealing, they offer achievable, concrete results, stick in people’s minds and tend to have a ring of truth to them.
To get the best response, avoid generalisations and be as specific as possible.
Whaddya reckon??
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