Getting the most for your money when it comes to shopping forhealthy food isn't rocket science.

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Getting the most for your money when it comes to shopping forhealthy food isn't rocket science.
The phenomena of path dependence and lock-in can be illustrated with many examples, but one of the most vivid is the gear we use to launch things into space. Rockets are a very old invention. The Chinese have had them for something like 1,000 years. Francis Scott Key wrote about them during the War of 1812 and we sing about them at every football game. As late as the 1930s, however, they remained small, experimental, and failure-prone.
Space stasis: What the strange persistence of rockets can teach us about innovation