#self referencing

[chineart-0]

AU in which Viktor wakes his husband up to make a shitty, fourth-wall-breaking pun.

[linksayshyaaaaaahh]

I'll take her into my hands

Small and cold

She fits the cup of my hand

The way you hold brittle leaves

careful not to break them

I hold her close to my heart

I hope the steady beat will warm her up

She's so very weak

Her breathing a whisper on my chest

I cup her cheeks

And I pray she knows

She is strength incarnate

That she knows she matters

That she knows shes beautiful

That she is more than

The way people have treated her

Or will treat her

I kiss her forehead

And I just hope she knows

I love her even when no one else does.

[foxglove-hime]

[nyamazun]

P.S. Cute Bomb Revisited - Appeal Targeting

I guess we can easily dress this new host-your-own event either altruistically or egoistically, depending on our targeted audience. Altruistically - Bring your pets to work this Friday to help raise funds for the PAA's renovations. Female targeted, the benefit is not directed at the individual. Also self referencing. Egoistically - Experience the benefits when you bring your pet to work this Friday to raise funds for the PAA renovations. Male targeted, the benefit is directed at the viewer, and again self referencing. I am on fire. As our PAA contact mentioned, there is no apparent domination between female or male supporters. We can release these messages simultaneously and record responses to each appeal and target accordingly.

[nyamazun]

Message Framing

In the report "The 'I' of the beholder: how gender differences and self-referencing influence charity advertising", Chang observes;

When self-referencing is high, the phenomenon of value congruity is observed that female participants tend to be convinced by the altruistic appeal and male counterparts are more likely to be persuaded by the egoistic appeal (2011).

The purpose of this report is to explore techniques which maximise giving responses in private individuals under the context of charity message framing. Chang studies two framing techniques; the egoistic and altruistic appeal (2011). According to Chang, these appeals are described as;

1. An egoistic (‘to help oneself’) appeal implies that a donation will help oneself, perhaps by improving society in general, by potentially helping one directly at a future time, or simply by implying that one will feel good after donating (Chang, 2011).

2. An altruistic (‘to help someone else’) appeal implies only that the donation will help other people, with no clear benefit to oneself (Chang, 2011).

However, it must be said that message framing might not be equally persuasive in all conditions (Chang, 2011). Framing could be moderated by two variables according to social psychology: gender role and self-referencing (Chang, 2011).

According to gender roles, men tend to have an egoistic disposition (Chang, 2011). Characterised by personality traits of independence and autonomy - men tend to give in order to enhance their own standing or maintain the status quo (Chang, 2011).

Women tend to exhibit altruism, characterised by sympathy, understanding and sensitivity to others’ needs (Chang, 2011). Women give to promote social change or help others less fortunate than themselves (Chang, 2011).

A cross-scholar consensus appears to be that if consumers can relate advertising information to themselves, they will be more likely to process the information, thus enhancing the effectiveness of an ad (Chang, 2011).

In terms of the PAA/Redcliffe demographics, these findings will dictate the message framing appeals that the campaign will adopt later on.

Reference

Chang, C. (2011). "The 'I' of the beholder: how gender differences and self-referencing influence charity advertising". International journal of advertising , 30 (3), p. 447

[spinealizethis]

Spinealize This Weekly Challenge #8 - Commitment Issues - I.E. Long Form Writing

After a week attempting to write pieces in short form, I found myself shockingly interested and excited for my next step in the writing process. Now to be clear off the line here, by "long form" writing I do NOT mean trying to pump out several thousand words a day. In fact, number of words is meaningless this time around. Instead, by "long form" I mean starting or continuing a story (the total length of which is long form) and consistently working on it for a number of days. In our case of course, we would meet the criteria of a normal Weekly Challenge by making this exactly 7 days.

If writing in general scares me, the concept of committing to a written concept, taking the time to work on and develop it, has me practically pooing my pants. I'm very good at procrastinating and finding a number of interesting things to do, both physical and on-line, to justify time spent NOT doing something. If there is any one thing I'm particularly good at doing this with, its writing, which this past week simply confirmed for me. As difficult as last week might have been, however, I think this coming week will be much worse.

Apart from the basics of writing, I will need to keep my mind clear enough, every day, to continue the concept from wherever it is that I left off the previous day. While normally its not a big issue for me to reread what I've written in preparation for continuing, I think that habit will prove wasteful and ineffective as I move on to writing longer pieces. So how I do reference myself? How do I keep details in line? Do I make notes while plotting out major story lines? Do I make it up as I go along and fix it later?

I have no answers to these questions, and so this week's challenges is not so much focused on the actual writing (amount or quality) but instead on the development of a process, of committing to a story and carrying it through, regardless. So even if by the end of the week its only several thousand words long (and lets aim at least for a solid 4000 eh?) I've begun to make natural a process and set of skills that, for the moment, are completely unknown to me.

So now I just have to find the story I'll be working on. A book to write, and essay to finish, a travel article expand on, what's it going to be? We've all had those moments where someone has said "you should write a book about that", maybe its time for me to take action on that. And what's yours?

Happy Writing!

[beerbandsbull]

I dreamt of this poem the other night.

A Dream Within A Dream

Take this kiss upon the brow!  And, in parting from you now,  Thus much let me avow-  You are not wrong, who deem  That my days have been a dream;  Yet if hope has flown away  In a night, or in a day,  In a vision, or in none,  Is it therefore the less gone?  All that we see or seem  Is but a dream within a dream.  I stand amid the roar  Of a surf-tormented shore,  And I hold within my hand  Grains of the golden sand-  How few! yet how they creep  Through my fingers to the deep,  While I weep- while I weep!  O God! can I not grasp  Them with a tighter clasp?  O God! can I not save  One from the pitiless wave?  Is all that we see or seem  But a dream within a dream?

Edgar Allan Poe

[thedreamer-and-therealist]

WAHHH

Forgot my Jap books at school 

=/

mou...hontou..

oh well...I'll just have to use my super memorizing powers to memorize our 20 vocab words in 3 minutes lol 

THIS CALLS FOR THE USE OF ELABORATIVE REHEARSAL (Self-referencing)... (Psychology....making a nerd out of me)