Sun TV rerating rests on capital allocation spin, maintaining ad revenue
Brokerages have upgraded the stock of broadcaster Sun TV Network on multiple triggers. Expectations of a stable advertising (ad) revenue growth performance, valuation uptick due to the recent Indian Premier League (IPL) auctions, and attractive valuations have led to positive views on the stock, which hit a 52-week low of Rs 402.55 on the BSE before closing 0.9 per cent up at Rs 412.35.














