A business loses more than data when disaster strikes.
Data loss is nothing new for businesses. From the loss of individual files to small errors at work that result in misplaced or deleted applications and data to large-scale incidents, data loss happens.
The summer season is a time for reflection. We come out of winter hibernation and spend our spring time cleaning out the old to make room for the new. Summer allows us to reset, get organized and focus on productivity in the seasons ahead. Should we do the same with our businesses? See what we no longer need, what we need to “clean up” and the new things we need to adopt? Warehouse distributors that are laser-focused on improving efficiency and productivity will find greater customer satisfaction that will turn into loyalty. Are you focusing on changing the right things?
Satisfaction vs. Loyalty
Customer service is a business’ ability to satisfy their customers.Customer satisfaction surveys abound in this industry and most others. We’re curious to learn if our customers are satisfied with how we’ve treated them and the products and services that we have to offer. A customer satisfaction survey measures a point in time, usually one transaction with a business. Does a customer’s satisfaction mean they are also a loyal customer? Not necessarily. Customer loyalty is achieved based on a business’ ability to supply its customers with what they need. Loyalty means customers choose to do business with you even when less expensive, more convenient alternatives are available somewhere else.
Distributors with strong digital sales capabilities are growing rapidly and gaining market share during this pandemic.
Serving your customers and meeting business objectives during this extended crisis requires a strong digital sales strategy. eCommerce capabilities are a ‘must have’ when social interactions have to be minimized and in the long-term eCommerce will be a required option for buyers to do business with you as part of the new normal.
Second Phase, A Billtrust Solution, has identified the top requirements to look for in an eCommerce solution during these uncertain times to serve your customers and drive sales now and into the future:
NSA to offer services based on Akamai products exclusively to the North American distribution market
NSA Computer Exchange Corporation, North American leader in Distribution Software and Support, announced a partnership with Akamai Technologies, Inc. (NASDAQ: AKAM), the intelligent edge platform for securing and delivering digital experiences, to enable distributors to have immediate access to the Akamai Website security and acceleration—designed to optimize performance of search content and e-commerce order placement, and securing remote users through Akamai’s business continuity program.
As part of the Akamai/NSA relationship, NSA is pleased to bring to the distribution market a series of services that include Akamai’s market-leading acceleration and security solutions. NSA’s enterprise customers will be able to purchase availableAkamai offerings as part of the organization’s NSA partnership agreement. In addition, customers will receive integrated, one-stop service and support from NSA and Akamai.