#thefuturelaboratory

[warriorsstudio]

Warriors Studio – New Worlds identity

[louisehagger]

Fab shoot to work on! Thank you @jessiesmith88 @brittberden @thefuturelaboratory @heckfaowd ✨ #Repost @jessiesmith88 (via @repostapp) ・・・ Such a pleasure working with @louisehagger and the creative team at @thefuturelaboratory on this shoot. 👏🏼💕👏🏼💕👏🏼 #healthandwellnessfutures #proud #setdesign #photography #styling #health #wellness #futures . . . . #stilllifephotography #louisehagger #RAREbrag #stilllife #abstract #distortion #thefuturelaboratory #cleanliving #wellbeing #nourish #healthyeating #trend #trendforecasting #thatsdarling #strong #healthychoices #food #science #data #instagood #healthandwellness (at The Future Laboratory)

[deborahcampbellatelier]

Love this from @thefuturelaboratory And from our experience this is happening right now #womensupportingwomen it's the future, and to celebrate this collective movement, we are launching our Future Female range in just over a weeks time. Can't wait to share it! 🤗⭐️💥. . . . . . #futurefemale #womensupportingwomen #thefuturelaboratory #ethicalbrand #ethicalstyle #fairwage #fairwearfoundation #fairtradefashion

[louisehagger]

Bravo @beastandburden 💪🏼💥💥 nice to see our #Food #Follicle collaboration featured @thefuturelaboratory #Repost @beastandburden (via @repostapp) ・・・ Very flattered to be featured in LSN's Talent Section: Words by @rachaelestott 🍴 See article at lsnglobal.com/talent 🍴 #LSN#lsnglobal#thefuturelaboratory#foodart#foodsculpture#beastandburden#artistduo#eastlondonartists#trends#materialstrends#design#talent#article#crossdisciplinary#studio#rachaelstott#setdesign#artdirection#sculpture #StillLifePhotography #louisehagger #FoodPhotography #hair #healthyeating #salmonroe

[identitydigitalage]

Trend Briefing SS14 NYC : The Convergence Economy

[houseandhomme]

{Today’s Hump Day Happy Place is a little different... almost more experiential. The Fragrance Lab at Selfridges is an “exploration into the outer reaches of scent” with the ultimate goal of creating a custom fragrance for the client. Also wanted to take this chance to let you know that I’ll be posting some more retail spaces than usual... particularly men’s shops! Just a heads up!}

Online retailers are dramatically changing how we shop, as are apps that make impulse buying a mere screen tap away. What will these service-free conveniences mean to bricks-and-mortar stores that rely on customers to visit them? Phil Handford, creative director of the London design agency Campaign, works with such big labels as Burberry and Nike, exploring alternative ways for brands to stand out in a saturated retail environment. He believes stores have an advantage over mobile shopping: they can give consumers informed recommendations through what he calls “highly curated, customized, immersive, theatrical events.”

In May, Handford, along with trend forecaster Chris Sanderson of Future Laboratory, tested out the theory with a perfumery that crafts individualized scents. Called Fragrance Lab, the immersive space, installed at Selfridges’ Oxford Street location in London, re-imagined the perfume counter. Rather than having clients navigate the usual lineup of ladies spritzing familiar brands, the lab invited clients to embark on a self-guided tour within a series of ethereal zones.

No merchandise or advertising was visible. Instead, lab-coated assistants presented shoppers with a selection of images to choose from, questions to answer, and objects to hold and sniff. Depending on each person’s response, a team of perfumers generated a personalized scent and a unique bottle. At $120 a visit, Selfridges managed to give each shopper a 50-millilitre customized fragrance, and an experience that could never be replicated by an online-dependent shop like Amazon.  – Matthew Hague via

[epistemologyofcool]

Trend Briefing SS14 London : The Flat Age Society

[what-she-think]

XXXY - The Future Laboratory