Dec 8, 2011
“The future of group buying will continue to be a passionate debate between consumers, pundits, publishers and investors as long as the profitable business model continues to elude so many of the industry’s players."
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“The future of group buying will continue to be a passionate debate between consumers, pundits, publishers and investors as long as the profitable business model continues to elude so many of the industry’s players."
According to Tippr CEO Martin Tobias, the market will be rife with new deals and contracts, the biggest of them being a LivingSocial sale. “Going public would be hard for them because of just looking at what happened to Groupon, and investors are going to want their money back,” he says. “LivingSocial is having the same cash problem that Groupon has.”
Last year Tippr founder and CEO Martin Tobias released a list of predictions that all proved true in 2011. Martin believes 2011 was just Phase One of group buying. Phase Two begins in 2012, and will be marked by a new paradigm ushering in programs that merge content with a seamless deal delivery experience.. Here’s a list of the daily deal guru’s 2012 predictions.