In the Type Specimen Book project, we were to create a 20 page book showcasing a specific chosen typeface and its family. The book was to show the different family members of the typeface, include text from Elliot Earls as well as other text about our font.
My chosen font was Gills Sans, a sans-serif typeface designed by Eric Gill. I evenly separated the literature of Elliot Earls as well as adding text from two other sources about the history of Gills Sans. Since Gills Sans has a large family, I dedicated about a page to two pages for each member. The colorful color pallet was chosen based on the number of members in the Gills Sans family, where the number of family members represented how many colors used. My favorite part of my type specimen book was exploring the different brands that used Gill Sans in their logos. Page 14 shows how Tommy Hilfiger, SAAB, eHarmony and others have all incorporated Gills Sans in their branding.