#visualcampaign

[berinhasicurated]

Autostrada Biennale / International Contemporary Art Biennale 2017 Poster by Berin Hasi International Contemporary  Art Biennale 19 Aug – 23 Sep Prizren 2017

[jeanpaulfrijns]

WHERE DESIGN, NATURE & RUNNING COME TOGETHER

So, Nike has this stripped down running shoe listening to the name "Hyperfeel". It's a shoe designed to allow athletes to feel and respond to the ground beneath them as they would in bare feet. For that, an amazing visual campaign is developed to capture the feeling of running on different terrains. Check all four of them here: running on the beach, running through the hood, running in the park and running in the woods. I think the outcome is excellence and very recognisable for the leisure runner i am…