The Best Fitness Trackers for Your Workout Fitness trackers have made recording our workouts effortless. These devices track your heart rate, stress level, calories burned, and steps taken with pinpoint accuracy.
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The Best Fitness Trackers for Your Workout Fitness trackers have made recording our workouts effortless. These devices track your heart rate, stress level, calories burned, and steps taken with pinpoint accuracy.
In L.A. today, fitness can mean IV drips, vitamin shots and a daily freeze at -292 degrees
Ronald D. White, Los Angeles Times, Apr 05, 2018
Regular workout fiends and gym rats are joining celebrities and professional athletes in trying exotic, and sometimes unproven, techniques for injury recovery and prevention, such as hyperbaric chambers, cryotherapy, compression therapy and IV drips.
When Amber Dodson needs a break from her rigorous workout regimen, she steps nearly naked into a high-tech machine that looks like a giant energy drink can. Only her head is visible as the temperature in the chamber plummets to minus 292 degrees Fahrenheit for three minutes, liquid nitrogen vapor billowing down the sides.
“I tend to get extremely inflamed and I don’t like taking days off,” said Dodson, 36, who pays $299 a month for up to 30 sessions at Coast Cryo in Marina del Rey. “It’s been a lifesaver because I can’t deal with sore muscles and bad sleep.”
Cryotherapy, a freezing treatment used by elite athletes such as LeBron James and Michael Phelps, is just one of the pricey injury recovery and prevention strategies that are exploding in popularity in Los Angeles--despite a lack of scientific evidence in many cases to support their efficacy. Cryotherapy alone is expected to grow to a $5.6-billion global industry by 2024, up from $2.5 billion in 2016, according to Grand View Research, a market research and consulting company.
The remedies--which also include IV therapy drips, vitamin-infused booster shots, hyperbaric oxygen chambers and compression therapy--cater to workout fanatics who insist an old-fashioned ice pack and a Gatorade won’t suffice. They’re now being offered at so-called wellness boutiques dedicated to administering the treatments; medical offices, weight loss clinics and traditional spas are also getting in on the craze.
Drip Doctors in downtown Los Angeles, for example, offers more than two dozen intravenous drips and booster shots to increase energy, promote faster recovery and aid in weight loss.
There’s an $89 Hydroboost IV vitamin drip “perfect for those who need instant hydration,” a $30 Supercharged booster shot for customers who are looking for “an intense burst of oomph” or a wallet-busting $220 Limitless IV vitamin drip. That one is billed as “an ‘all in one’ concoction” that will “optimize performance, neurological function, immune support, detox, and keep you feeling rejuvenated.”
Skeptics contend that there is little benefit to IV drip therapy for people who are essentially healthy, saying people are capable of hydrating sufficiently and getting the nutrients they need through food. They instead point to a placebo effect.
“This is Los Angeles after all, where anything that promises to make you feel better becomes the latest fad,” said Dr. Michael Gottlieb, a specialist in internal medicine who practices in Los Angeles.
True believers, however, counter with the argument that IV therapy works and beats dependence on painkillers. The global market for IV tubing and related equipment is expected to grow at a steady rate of just under 4% to more than $1.2 billion by 2025, according to a new report from Persistence Market Research.
Even hyperbaric oxygen chambers have gone beyond the traditional use of saving the lives of deep-sea divers who surface too quickly. Sessions claim to boost energy, reduce pain and inflammation, and speed injury recovery times, and they can cost $350 to $450 per treatment.
Industry professionals say the fitness recovery fad stems from the rise in more intense workouts, especially in cities like L.A. The two are so closely linked that many recovery boutiques have opened up next door to fitness studios, and some cryotherapy businesses are now offering appointments on popular workout app ClassPass.
http://www.allmale.com/blog/new-workout-trends/
Filed Under: Prancercise!
Soulcycle... Bikrim... Pilates... The workout trends this day can be pricey and time limiting. Not Prancercise!! All you need is some eager feet and this five minute video hosted by Joanna Rohrback. You may think we are joking, but you can bet the office will be prancing all day!
MOTIVATION: your body as art.
via New Yorkers embrace BodyART, a European fitness phenomenon | Well Good NYC:
Fitness crazes generally start in the United States and then spread across the globe.
BodyART, however, is bucking that trend, as the first European-created fitness method to make waves in the U.S. in a long time.
Created by Robert Steinbacher, a Swiss gymnast and dancer based in Germany, the method is based on principles of yin and yang and combines elements of yoga, Pilates, dance, and Tai Chi.
It was developed as a therapeutic tool, but Steinbacher soon realized it was effective for people without physical limitations. He then made it into a total-body workout with emphasis on strength, cardio, and flexibility, and it was a huge phenomenon all over Europe, with thousands of instructors and more than 30 DVDs created.
Now, New York gyms are taking BodyART and modifying it to appeal to American tastes.
Read the full article here.
How many people do you know that have tried P90X or Insanity workouts? And how many of them have stuck with it and gotten real, lasting results?
A recent New York Times article takes a look at how Tony Horton, the face and muscles behind P90X, successfully marketed a not-so-unique workout method.
On televisions across America, Tony Horton is selling a burning-sweat vision of physical fitness, and these days, a lot of people are buying. He is the pitchman and wise-cracking star of a brutal, make-it-stop workout called P90X, and he has won converts from Hollywood to Capitol Hill. The singer Sheryl Crow, the sportscaster Erin Andrews, the former NFL quarterback Kurt Warner, Representative Paul Ryan and a dozen or more of his Congressional colleagues, and the list goes on and on.
P90X fans swear by the workout, a mix of jumping, yoga, martial arts and strength training that, in fact, isn’t all that revolutionary. But the secret of P90X’s success is the marketing: Mr. Horton and his business partners say they have built a $400-million-a-year empire on what, to many, might seem like a foundation of schlock: TV infomercials.
According to the article, a few factors accounted for P90X's success:
The idea that the workout program was so hard, it dared viewers to try it.
Before-and-after photos in the infomercials.
A workout that could be done in the comfort of your living room.
So does P90X really work? It’s certainly a tough program. You’re supposed to work out six days a week and follow a standard cut-the-carbs-and-junk diet, which may be harder than the workouts themselves.
The guiding principle is to mix up routines and “confuse” the muscles so as to avoid hitting a plateau. So some days are devoted to dumbbells or resistance bands, in addition to old-fashioned push-ups and pull-ups. Other days are reserved for yoga or cardiovascular workouts that involve a lot of jumping and squats.
But Robert Marting, a personal trainer who sells his own exercise videos, says that “muscle confusion” is a time-tested principle of bodybuilding, and that the idea has been around since the early days of Joe Weider, a creator of the Mr. Olympia contest.
Says Mr. Horton: “I never said I reinvented the wheel. I just made the wheel faster, better.”