Madonna's Material Girl Brand And Recording Artist Pia Mia Release "A Day in the Life" Marketing Campaign To Celebrate Fall Collection NEW YORK, Aug. 16, 2017 /PRNewswire/ -- MG Icon, the joint venture between Iconix Brand Group, Inc., Guy Oseary and Madonna, unveiled today Material Girl's Fall marketing campaign entitled, "A Day in the Life" starring recording artist and Material Girl Fashion Director, Pia Mia. The campaign creative is inspired by the young starlet's LA go-to hotspots. Styled by Pia Mia, "A Day in the Life" stays true to her unique and feminine panache, mixing and matching key items from the flirty and eclectic collection, which celebrates self-expression and individuality for the back-to-school season. #sponsoredpost #endorsed available at Macy's and on macys.com in the United States. To stay up to date with the latest news from Material Girl, follow @MaterialGirl on Instagram and Twitter and Like Material Girl on Facebook at www.facebook.com/materialgirlcollection #prcourtesy @iconixbrand thanks @macys Video featuring artists @piamia & @jeremih video features on @vevo #fitnesswear #workoutline #stylish thanks @prnewswire