“ The study of code and software in general tries to go ‘beyond the blip’ to understand the implicit politics of computer code, ‘to make visible the dynamics, structures, regimes, and drives’ of the wide variety of programmed scripts that are littered across the internet (Fuller, 2003: 32). With this view we can see computer code not as a literal, rhetorical text from which we derive meaning but a complex set of relationships that tie together the coded systems of definition and organization that constitute our experience online. Codes are cultural objects embedded and integrated within a social system whose logic, rules, and explicit functioning work to determine the new conditions of possibilities of users’ lives. How a variable like X comes to be defined, then, is not the result of objective fact but is rather a technologically-mediated and culturally-situated consequence of statistics and computer science.”
http://docslide.us/documents/a-new-algorithmic-identity-soft-biopolitcs.html
“This article will examine the consequence of some of those practices
aimed at understanding exactly what kind of user is visiting web sites, purchasing
products, or consuming media. Online a category like gender is
not determined by one’s genitalia or even physical appearance. Nor is it
entirely self-selected. Rather, categories of identity are being inferred upon
individuals based on their web use. Code and algorithm are the engines
behind such inference and are the axis from which I will think through
this new construction of identity and category online. We are entering an
online world where our identifications are largely made for us. A‘new algorithmic
identity’ is situated at a distance from traditional liberal politics,
removed from civil discourse via the proprietary nature of many algorithms
while simultaneously enjoying an unprecedented ubiquity in its reach to
surveil and record data about users.” http://tcs.sagepub.com/content/28/6/164.full.pdf