YWAN Tai

Ywan

[ywan-me]

Thank you for giving me permission to make fan art of you

[ywan-me]

Inspired by a Twitch streamer. Sorry for my shenanigans. @nomporu

[ywan-me]

Creative Concept Design: Marketing an Object Abroad

For my Creative Concept Design project, I was challenged to take an object connected to the country I’m studying and explore how it could be marketed here in the Netherlands. The assignment was not just about the product itself, but about researching cultural differences, consumer behavior, and how design choices can influence marketing strategies.

I wrote a detailed plan and then translated those ideas visually into a poster design. The focus was on adapting the object’s story and appeal for a Dutch audience, making it both understandable and attractive while staying true to its cultural background.

⚠️ Important Disclaimer I do not own the rights to this product. This object was only used as an example for my school project. The purpose of this work is purely educational, not commercial.

The creative process was both challenging and fun: learning how to take something deeply rooted in another culture and reinterpret it for a Dutch market without losing its authenticity. I discovered how small design choices (colours, fonts, language style) can completely change how a product is perceived by a new audience.

This project gave me valuable insights into international marketing and intercultural communication, and it was a great way to combine research with creativity.

[ywan-me]

Marketing Tony Chocolonely in Region specific - project

For the Tony’s Chocolonely advertisement assignment, our group came up with the idea of creating a gingko-flavoured chocolate bar. I was tasked with designing the bar, the package wrap and the poster. NOT the Japanese slogan

The picture down below is the chocolate bar.

The pictures down below are the chocolate bar wraps.

The one down below is the Final Product

Credits to Image by victor217 on Freepik for using the gingko leaves.

Photoshop, Procreate

[ywan-me]

Splash

For this school project, the students had to create a new flavour for a fictional company.

I did my best to create a bottle in Cinema 4D.

[ywan-me]

Fish in a pond  2019

To improve my adobe Illustrator skills

[ywan-me]

Re-create a style 2018

For school I had to pick an art style. By researching the artist and its art style, and create something inspired by my environment. P.s. I forgot the artist....It's been awhile. DM please so I can reference you!

Then I have to make a poster for the local musea.

Photoshop

[ywan-me]

Font Poster 2018

A school project: creating a poster about a typeface and the history behind it.

[ywan-me]

Christrmas card ROC 2018

Illustrator

[ywan-me]

cute

[ywan-me]

[ywan-me]

Lady bug and dragonfly

[ywan-me]

Coloured in by kurly-kane !!!

[ywan-me]

Look what I found! !! Made at @kurly-kane house

[ywan-me]

Speedy draw

[ywan-me]

[ywan-me]

For this school project, as a group, we had to set out and photograph the nearby school during autumn. The  Autumn pics were taken with Adrian aka kurly-kane