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AcademixDirect Earns First Platinum Partner Certification by iDatafy

AcademixDirect, the leading education marketing and technology company, has been recognized by iDatafy® for its industry leading commitment to online inquiry quality.

Mountain View, CA – March 20, 2014 – AcademixDirect, the leading innovator in education marketing, has been certified as the first education marketing services partner to achieve a “Platinum Partner” designation from iDatafy. AcademixDirect attained this honor for its commitment to delivering the highest quality online inquiries and customer- centric practices pro-actively using the iDatafy patent pending database and technologies

AcademixDirect has begun sending potential online inquiries to iDatafy to first certify that the new inquiries in question are not actually heavily recycled past leads. iDatafy leverages lead data exclusively contributed to them by more than 50 higher education institutions in order to help both universities, and their marketing partners, determine if a “new” inquiry is actually just an old lead resubmitted as new.

“We are committed to providing our clients with the highest quality online inquiries. Our recent LeadsCouncil award win for ‘Best Transparency,’ and now our certification by iDatafy as the first marketing service partner to earn ‘Platinum Partner’ status is a testament to this commitment,” says Karen Francis, CEO & Executive Chairman of AcademixDirect.

“This is an important industry first. Leading marketing services partners such as AcademixDirect can prove to their clients that they have screened out the low quality marketing inquiries that dilute the value of online inquiry generation. Prior to the development of our multi-school database, there was no way to know whether someone was purchasing a new inquiry or one that a number of other schools had already found to be of low quality for them. Those days are now behind us,” says Dave Wengel, Founder & CEO of iDatafy.

“We are already seeing the benefits of working with iDatafy. We just received a significant increase in marketing budget from a valued client that was also a direct client of iDatafy. Our client was thrilled that we could not only pro-actively identify and remove illegitimate inquiries, but also find and send them more of the best reviewed iDatafy inquiries,” says Francis.

About AcademixDirect

As the leading innovator in education marketing, AcademixDirect, is a trusted partner creating tailored solutions to improve university enrollment. AcademixDirect is the parent company to CourseTalk, the world’s most comprehensive catalog of online courses and student-powered reviews. AcademixDirect strives to innovate better ways to attract, engage and connect students with the academic institutions that will help them achieve their educational goals. Through utilizing advanced technologies and a focused, customer-centric approach, AcademixDirect cultivates better ways to connect students with the schools and resources that they need to grow and succeed. AcademixDirect has been recognized by LeadsCouncil for three prestigious awards over the last few years noted by its customers including 2012 Best in Class Customer Services, 2013 Best Conversion and 2014 Best in Class Transparency. As a result of this business success the company also achieved Inc. 500 status, Deloitte Fastest Growing Company and Silicon Valley Business Journal Growth awards from 2009 to 2013.

About iDatafy

iDatafy is a new kind of information services company. Our team helps companies and institutions achieve their business goals by harnessing the power created by combining their past worthless data with our patent-pending contributory databases. Our proprietary data helps companies fight fraud and improves marketing efficiencies in a transparent and fully compliant manner. That is the “Power of iDatafy®.” For more information, visit http://idatafy.com/.

Media Contact:

Andy Steen

[email protected]

408-406-1432

AcademixDirect CEO Among the Top 100 Women Honored at Harvard Business School Association of Northern California’s W50 Gala

January 28, 2014 09:00 AM Eastern Standard Time

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--AcademixDirect CEO Karen Francis was honored on January 27th at the Harvard Business School Association of Northern California’s W50 Gala at the Ritz-Carlton in San Francisco.

The event celebrated “50 Years of Women at Harvard Business School” and honored the achievements of 100 Women Alumnae who live and work in Northern California. The select group of honorees were nominated and chosen from over 1,200 women alumni who are or have been business leaders. They have made an impact through their leadership roles in both for-profit and non-profit organizations, while also volunteering time to give back to the broader community.

Francis founded The HBS Women of Northern California Fellowship Fund that was established in 2013 in celebration of the 50th anniversary of women being admitted to the two-year Harvard MBA program. The fellowship represents continuing commitment to encourage women in business. Annually, this need-based fellowship will be awarded to MBA students from Northern California who embody the characteristics of integrity, leadership, and excellence. Francis is a terrific example of this honor showcasing her accomplishments achieved in both her professional and community work to help make higher education more accessible by everyone. With this fellowship fund, she hopes to inspire future women alumni for the next 50 years.

About AcademixDirect, Inc.

As the leading innovator in education marketing, AcademixDirect, is a trusted partner creating tailored solutions to improve university enrollment. AcademixDirect is the parent company to CourseTalk, the world’s most comprehensive catalog of online courses and student-powered reviews. AcademixDirect strives to innovate better ways to attract, engage and connect students with the academic institutions that will help them achieve their educational goals. Through utilizing advanced technologies and a focused, customer-centric approach, AcademixDirect cultivates better ways to connect students with the schools and resources needed to grow and succeed.

About HBS Women of Northern California Fellowship Fund

Established in 2013 in celebration of the 50th anniversary of women being admitted to the two-year Harvard MBA program, the Fellowship represents an abiding commitment to encourage women in business. Annually, this fellowship will be awarded to an MBA student from Northern California who embodies the characteristics of integrity, leadership, and excellence. For questions about gifts and pledges, contact Jon Schaffrath ([email protected] or 617-384-8060).

Contacts

AcademixDirect Media Contact: Andy Steen, 408-406-1432 [email protected]

AcademixDirect Among Industry Experts Invited to Discuss the Future of Education at Leading CES Education Conference

January 09, 2014 01:06 PM Eastern Standard Time

2014 International CES

LAS VEGAS--(BUSINESS WIRE)--AcademixDirect, a leading innovator in education marketing today announced that CEO, Karen Francis will be speaking at Transforming EDU - a one-day Summit during the International 2014 Consumer Electronics Show (CES) with the goal of driving innovation for the education industry.

“With our understanding about how members interact on CourseTalk, I am excited to be a part of the Transforming EDU panel at CES and will discuss how the education market is changing for everyone.”

During the conference Francis will participate in the panel to discuss the convergence of Massive Open Online Courses (MOOCs), hybrid online/offline and post-college solutions and how it is poised to set the education system on a trajectory of massive change. Understanding this disruption will be critical for students, educators and colleges alike.

Last year, AcademixDirect acquired CourseTalk, the leading search, discovery and sharing site for learners to explore the broadest array of online courses offered on the planet. “At CourseTalk, we connect students not only with individual course opportunities but also with universities, professors and other students through an engaging, social and interactive user experience,” said Karen Francis, Chairman and CEO of AcademixDirect. “With our understanding about how members interact on CourseTalk, I am excited to be a part of the Transforming EDU panel at CES and will discuss how the education market is changing for everyone.”

WHAT: Panel: Is College As We Know It Obsolete

Transforming EDU is a one-day summit and four-day exhibition with the goal to transform your thinking about tomorrow’s classroom from today’s thought leaders. http://transformingedu.com/2014-agenda/

WHO: Karen Francis, Chairman and CEO of AcademixDirect, parent company to CourseTalk

WHEN: Thursday, January 9, 2014 at 9:00 a.m. Pacific

WHERE: Transforming EDU takes place at the International 2014 Consumer Electronics Show (CES) and is located in the North Hall of the Las Vegas Convention Center, Room N256

About AcademixDirect

As the leading innovator in education marketing, AcademixDirect, is a trusted partner creating tailored solutions to improve university enrollment. AcademixDirect is the parent company to CourseTalk, the world’s most comprehensive catalog of online courses and student-powered reviews. AcademixDirect strives to innovate better ways to attract, engage and connect students with the academic institutions that will help them achieve their educational goals. Through utilizing advanced technologies and a focused, customer-centric approach, AcademixDirect cultivates better ways to connect students with the schools and resources that they need to grow and succeed.

Contacts

for AcademixDirect Andy Steen, 408-406-1432 [email protected]

AcademixDirect Voted Best Conversion in Education by the LeadsCouncil

AcademixDirect, a leading education marketing and technology company, has been recognized by the LeadsCouncil as the company with the Best Conversions in their Education Category for 2013. The LeadsCouncil LEADER Awards acknowledge the superior work of companies in lead generation marketing and technology services.

Mountain View, CA. - March 19, 2013. AcademixDirect, a leading innovator in education marketing, received a LEADER™ award for ‘Best Conversion in the Education Category’ by the LeadsCouncil. AcademixDirect continues to receive numerous awards and recognition for their success and growth from several organizations including the Silicon Valley Business Journal, Inc. 500 and Deloitte’s 2012 Technology Fast 500.

The LeadsCouncil is the first independent organization dedicated to advancing online lead generation. The annual LEADER awards are designed to acknowledge the superior work of leading online lead generators, aggregators, and lead technology companies. The awards also allow organizations that purchase online leads or utilize lead generation technology to understand which company will best suit their needs.

“We are honored to have been chosen by the LeadsCouncil to receive their award for Best Conversion. As a partner to so many leading higher learning institutions, AcademixDirect has created customized solutions that help students connect with the right educational path. Earning recognition from the LeadsCouncil as the company with the best conversions in the Education category is a testament to our dedication to providing the best value to our partners, “says Karen Francis, CEO & Chairman of AcademixDirect.

AcademixDirect is a leader in education marketing and in the past eight months has launched an all new technology platform that leverages real-time consumer data verification, matching, ranking and routing algorithms and also leverages several industry leading third party fraud detection, custom predictive scoring and retargeting capabilities. This proprietary technology facilitates a more engaged interaction between students and the educational institutions that will help them succeed.

For anyone attending LeadsCon, the lead generation conference in Las Vegas on March 19th & 20th, please visit the AcademixDirect meeting room (Andros A at The Mirage Hotel) to connect with our team and learn more about our industry leading service offerings.

About AcademixDirect

As the leading innovator in education marketing, AcademixDirect is a trusted partner creating tailored solutions to improve university enrollment. AcademixDirect strives to innovate better ways to attract, engage and connect students with the academic institutions that will help them achieve their educational goals. Through utilizing advanced technologies and a focused, customer-centric approach, AcademixDirect cultivates better ways to connect students with the schools and resources that they need to grow and succeed.

Contact

Keith Moore Email: [email protected] Phone: 650-273-0704 Web: http://AxD.co

Top 75 Fastest Growing Private Companies in Silicon Valley: AcademixDirect is #29

Silicon Valley Business Journal - It was a banner year for Silicon Valley companies, and it showed in the flood of submissions the Silicon Valley Business Journal received for its Fastest Growing Private Companies Awards. With a record number of submissions, we decided to expand the list to a Fast 75 for the first time in over 10 years.

Companies on the list showed extremely high growth. More than half of the companies on the list this year at least doubled their revenue. Eighteen companies at least tripled, and four companies had more than 1,000 percent revenue growth in the past three years.

Collectively, the 75 companies on the Fast Private list accounted for $6.9 billion in revenue in 2011. As a group, they added $4.6 billion in revenue over three years. Much of this growth came from Facebook, which grew 377.6 percent before going public in May 2012, adding roughly $3 billion to its top line. The median revenue growth for companies on the list was 107.3 percent, and the median 2011 revenue was $19.3 million.

The list was mostly dominated by software as a service companies and consulting and business services firms, which has been a a perennial theme.

There was also a rush of companies going public in the past year. Seventeen companies on this year’s list filed for an IPO, compared to just seven last year.

AcademixDirect Ranked #29 - Click here to see the Top 75.

Here are the criteria used in the award:

The companies must be privately held for all three years covered by the award period, 2009 to 2011.

They must be headquartered in the Silicon Valley, which we define as: Santa Clara County; Fremont, Newark and Union City in Alameda County; Atherton, Belmont, East Palo Alto, Foster City, Menlo Park, Portola Valley, Redwood City, San Carlos, San Mateo and Woodside in San Mateo County; San Benito, Santa Cruz and Monterey counties.

They must be a privately held corporation, proprietorship or partnership through the end of the most recent fiscal year.

They must have at least a three-year sales history with an increase in revenue in fiscal 2011 over 2009.

They must have at least $200,000 in sales in 2009 and have been in business for that entire year.

They must have their financial documents verified by our contest auditor, Sensiba San Filippo.

Jon Xavier is Web Producer at the Business Journal. His phone number is 408.299.1826.

#academixdirect #fastest growing private companies

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A new report calls for federal investment in training for jobs that require education beyond high school, but short of a bachelor's degree, calling such jobs a crucial ticket to a middle-class life. (Via Education Week)

The market for online higher education aimed at adults may be reaching maturity, according to a new report from Eduventures. And without a better-defined product, the report's author said online learning faces a risk of petering out and being little more than a back-up alternative to on-campus education for students (Via Inside Higher Ed)

The 2013 edition of theU.S. News & World Report Best Colleges rankings is out, with stability at the very top of both the National Universities and National Liberal Arts Collegeslists. (Via US News Education)

Congrats to Grand Canyon University for welcoming their largest incoming class in the school’s history http://bit.ly/UeKN8w

Despite the gloom and doom over the rising cost of college, it still pays to get a degree if you do it wisely. Full-time workers with a bachelor's degree earn, on average, 84 percent more over their lifetime than those with only a high school diploma, according to a May 2011 report by the Center on Education and the Workforce at Georgetown University....(Via Huffington Post - College)

As if sticking to new year's resolutions, graduate schools slimmed down in a variety of ways in 2011 and early 2012. From slicing curricula in half to increasing online or blended programs, many universities are trimming weight, in part to fight concerns about rising tuition costs.(Via US News Education)

Shout out to Straighterline for seeking to help professors expand reach, while helping students save. Burck Smith is so far making good on his vision for revamping the way people pay for and complete college courses. His startup company, Straighterline, enables students to pay $99 a month for introductory college courses — and potentially save tens of thousands of dollars in the process.

http://bit.ly/NVQCLd

Higher-education administrators have some mixed and even contradictory views about the financial future of their institutions, according to a new survey... (Via The Chronicle of Higher Education)

Charlie Nelms, former chancellor of North Carolina Central University, wants to send higher education faculty members back to school. Speaking at a panel during the Democratic National Convention in Charlotte, Nelms stressed the need for college and university professors to “teach people, not content.”(Via Huffington Post - College)

Adjusting to college life can be difficult for students transitioning from high school, and even for those who are older students. While there may be some bumps along the way, here are 10 things freshmen should know once they’re on campus..(Via US News Education)

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