Here I am, presenting myself online. Wait, that came out wrong...
I will be posting here weekly, talking about advertising and the trials and tribulations of my life as a new born Art Director. I can't promise that I'll enthrall you but hey, you never know.
I'm currently in the very middle of what seems like a tornado of work. How can I complain though? This is what it's like, this is what it will be like. Actually no, it's going to be a hell of a lot more intense than it is right now. I know what's coming and although I'm a little nervous to be jumping off my comfy little perch and out into ad world, I'm not that scared. I'm really excited to work on real clients and just be part of the advertising culture.
Three years ago, when I began the Advertising program, I never envisioned myself with the title 'Art Director'. As someone who loves books, reading and writing I initially saw myself becoming a Copywriter. However, during the second half of my second year I couldn't help but want to actually make things. There are too many visual ideas kicking around in my head for me not to want to execute them. Words just weren't doing it for me anymore and I realized that I never truly wanted to be a Copywriter.
I have to admit that I was attracted to the Copywriter position due to the general perception that writing is easier than designing. This is so not true. Okay, maybe Art Directors need to put in a lot more hours in order to properly execute ideas but it's just as difficult to write a killer headline as it is to layout a killer idea. On a very important side note, you should NEVER EVER EVER EVER switch disciplines because you think the grass is greener and time is more abundant on the other side. If you love designing and feel happier doodling or screwing around on Illustrator as opposed to scribbling wildly and staring at a blank word doc then be a god damn designer! If you suck, get better. Work as hard as you can to just be better. You'll get what you put into it and that's the absolute truth.
I hope I'm not coming off all self righteous because I have A LOT to learn. This post is more for myself than it is to give advice to anyone. I don't really think I'm the best place to be giving advice. I just know that I love doing this stuff. It's fun for me and I really want to build upon my basic design knowledge until I can design awesome shit, in my sleep!
This post has been way too long and I have a plethora of projects I should be working on so I'll end here.
Sayonara for now.










