My Twitter gender audit results revealed
Inspired by Robert Hernandez's Twitter gender audit, I decided to do a little audit of my own. Generally, the point was to figure out the gender ratio of the accounts I follow on Twitter. Is there an imbalance one way or the other? Whose voices am I hearing when I look at my feed?
So here's what I did and what I discovered:
I follow 410 accounts on Twitter, a pretty carefully curated list of people and organizations that are tailored to my interests - family and friends, journalism, education and news about Washington, D.C., California and a few other places. So it didn't take me too long to go through the list by hand to assign each account to one of two groups - Gender Audit Prog: Male and Gender Audit Prog: Female. (Thanks again to Robert for coming up with those names for the lists.)
I do follow a number of accounts for organizations - 102, actually - for which I did not assign a gender. The rest (308) are people, and I put them in one of the two categories. Disclaimer: To my knowledge, I don't believe anyone I follow identifies as transgender. But I could be wrong, and that's definitely a flaw in this audit, since there isn't a way to know for sure and since some people don't like to be labeled from a gender standpoint.
Here is my final breakdown:
181 men 127 women
Put another way, you can see the share of all people I follow this way:
So the ratio of men to women is 3:2, which is about what Robert's ratio was as well.
So, what did I learn?
1. When I started, I really did think that I would follow about equal numbers of men and women - partly because I am a woman and I at least feel like I am conscious of trying to achieve balance in the voices I listen to.
2. The act of putting each person in a group was pretty revealing in itself. I could tell through the process that the end result would skew more on the male side. I just wasn't sure how much.
3. I seem to have followed more women at the beginning of my time as a Twitter user. Lately, I have been adding more men to my list.
4. In general, I tend to follow people I actually know and have met. There are exceptions, of course, for "thought leaders" in different spaces. Most of those, interestingly enough, are men.
5. When putting people in the groups, I received a number of inquiries on Twitter from the people I was categorizing. Of the 13 people who asked me about the list, only one was a woman. Some of the men seemed concerned that they were being put on such a list. And some were just being funny:
@terabithia4 Am I being punished for being a male?
— Drew Hansen (@Drubaru)
September 11, 2014
I was just added to something called the "gender audit project-males" by @terabithia4. This will probably end poorly for me.
— Chris Winston (@cwinston75)
September 11, 2014
6. One of the inquiries came from Aram Zucker-Scharff, who pointed out this interesting site, Twee-Q. You can input any Twitter account there to see the breakdown of how many retweets the account gives to tweets coming from men versus women. (I'm not totally sure how they assign a gender to all Twitter accounts, though.)
My ratio was pretty bad: 19:3 (men: women). The site responded to my numbers by posting this notice:
Oops, this user really has a tilted balance between the retweeted sexes... Find some more female tweeters to follow and repent!
So I have a lot of work to do there, I guess.
7. Lots of good questions came up: What is the gender breakdown of Twitter users overall? How active are women on Twitter versus men? What other characteristics should we audit as well? (Robert is keeping a list of "people of color," for example.)
8. I'd like to get our Georgetown Journalism master's students to try this in our Ethics classes as part of how they think about diversity.
9. While not scientific, this exercise was pretty enlightening, and I will definitely be thinking more about diversifying which accounts I follow. I encourage everyone to try it and share the outcome.









