[baldwinandnews]

Our latest work for Savane Pants named Creativity Pick of the Day. 

[baldwinandnews]

Baldwin& Names First Communications Strategy Director

Michelle Blaser, formerly with MullenLowe Mediahub, is joining Baldwin& as its first-ever communications strategy director to develop connections strategy across all accounts, including KIOTI Tractor and Krispy Kreme. "I’m excited to be adding this role to the strategy department as it has become increasingly important to not only know who the customer is but also know where and how to reach them in interesting, non-traditional and relevant ways," said the agency's director of strategy Ashley Yetman, to whom Blaser reports. “Michelle has some very impressive communications planning chops, having developed innovative media ideas for some of the most popular content among viewers of all ages. She’ll help turbo-charge the strategy and customer connections side of our clients’ businesses.” While at MullenLowe Mediahub, Blaser was on the team that pitched and won Netflix, and she led the strategy behind campaigns for "Stranger Things," "The Crown," and "Black Mirror," among others. During her career, Blaser has worked on integrated strategy and media planning for brands including New Balance, TV Land, Ulta Beauty, ABC, Booking.com, ESPN, and the Cooper Hewitt Smithsonian National Design Museum. She is also a five-time OMMA award winner, including Best in Show. Blaser starts September 10 and is relocating from New York to the agency's Raleigh, North Carolina office.

[baldwinandnews]

KIOTI Tractors: We Dig Dirt by Baldwin&

North Carolina based Kioti Tractor and Raleigh, NC-based creative agency Baldwin& today released a new campaign for Kioti tractors.

Kioti Tractors gets down and dirty in a new campaign. 

[baldwinandnews]

Baldwin& Hires Creative Director, Promotes 3 Agency Vets

Jesús "Chui" Díaz joins the agency from Walt Disney's in-house agency, Yellow Shoes.

[baldwinandnews]

Old MacDonald gets a human, modern twist in this ad for Kioti tractors

A simple change of music gives a new story to and old spot

[baldwinandnews]

Long John Silver’s Names Baldwin& as Lead Agency

The agency's first campaign for the fast food brand is expected to launch in early 2018.

[baldwinandnews]

Baldwin& featured in Fast Company for Troll Tax. 

https://www.fastcompany.com/40503922/now-you-can-donate-to-the-aclu-in-name-of-your-favorite-troll

[baldwinandnews]

The Belief Economy: David Baldwin - Author Hour

Think that marketing and social good don't mix? Think again. David Baldwin explains how to use marketing for the greater good in this episode of Author Hour

David spoke about his new book to Charlie Hoehn of The Author Hour Podcast. Give it a listen. 

[baldwinandnews]

Russell Dodson Replaces David Baldwin as co-Executive Creative Director at Baldwin&

Dodson will work alongside agency co-founder Bob Ranew, as Baldwin transitions into the new role of CEO.

[baldwinandnews]

A Raleigh Ad Agency’s Hilarious Krispy Kreme Campaign Goes Viral.

https://www.raleighagenda.com/5199/raleigh-ad-agencys-hilarious-krispy-kreme-media-campaign-goes-viral/

[baldwinandnews]

Our Love Your Nature campaign for Burt’s Bees gets some love of its own. 

http://www.adweek.com/news/advertising-branding/burts-bees-tells-two-young-womens-remarkable-stories-unique-beauty-171461

[baldwinandnews]

Ponysaurus Brewing Co. Named The Most Underrated Brewery in North Carolina. 

https://www.thrillist.com/drink/nation/craft-beer-the-most-underrated-brewery-in-every-state

[baldwinandnews]

63 People Power a Stadium-Style Billboard to Show a Software Company's Collaborative Spirit - Print (video) - Creativity Online

From Baldwin&, the Billboard Changes Messages That Demonstrate Red Hat's Committment to Collaboration

Baldwin& helps Red Hat make some noise about collaboration at The All Things Open conference. An Editor’s Choice on Ad Age’s Creativity.    

[baldwinandnews]

Baldwin& SuperHero Cheesecake mobile site for Krispy Kreme Talk Like a Pirate Day named FWA site of the day.

[baldwinandnews]

Score a Dozen Krispy Kreme Donuts With This Pirate-Themed App - Interactive (video) - Creativity Online

Baldwin& Creates Digital Tats, Parrots and Eyepatches for Talk Like a Pirate Day

New Krispy Kreme “Talk Like a Pirate Day” work featured on Creativity-Online. 

[baldwinandnews]

Not The Usual Suspects: 20 Small Agencies That Punch Above Their Weight

The big agencies would continue to win the bulk of awards in Cannes, but in recent years we have seen that clients hire more “small”, less famous, agencies that punch above their weight. They don’t measure the quality of their work through award competitions but through business results.

Forbes names Baldwin& one of the 20 small agencies in America punching above their weight.  We’re in great company here. 

[baldwinandnews]

Our new video for Cree is showing up everywhere.  

http://www.sportingnews.com/soccer/story/2015-06-05/abby-wambach-2015-womens-world-cup-cree-us-alex-morgan-hope-solo-canada-fifa