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You Want To Do SEO - Be Authentic, says Google!
Google has come up with a major update in Jan 2025 that changed the SEO dynamics. A major update to Google’s Search Quality Raters Guidelines (QRG) clarifies and expands on multiple forms of deception that Google wants its quality raters to identify. This change continues the trend of refining the guidelines so that quality raters become better at spotting increasingly granular forms of quality…
Is Patience a Great Virtue?
Patience is indeed a virtue, and not everyone possesses it. If you watch cricket, one of the greatest examples in cricket are the batting achievements of two people – Rahul Dravid and Sunil Gavaskar. In a five match test series, these two hold the highest test runs scored in cricket – Gavaskar scored more than 700 runs twice in a five match test series and Dravid scored more than 600 runs twice…
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Input Credit & Output Liability of GST in India: GSTR1/2/3/2A/3B
Businesses in India have to charge customers a certain amount of tax on services and products as Goods and Services Tax (GST) depending on the category that they’re selling to their B2C and B2B customers. If it is food, it is 5%, and if it is furniture, it is 18%, etc. Here is a detailed category wise GST list. Suppose you’re a business selling home-made pickles. You started selling one pickle…
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Top Coding Classes for Kids from Scratch to Cyber Security
The world around us, especially in the technology field, is changing really fast. In the early 80s, the tech world was nascent, and in the start of the 21st century, technology was getting adopted all around with personal computers and mobiles becoming the norm and that is when the digitization started, and now we entered a new phase of rapid benefits from decision-making technologies like…
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Simple Talk with Paras Chopra
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Top Coding Classes for Kids from Scratch to CyberSecurity
The world around us, especially in the technology field, is changing really fast. In the early 80s, the tech world was nascent, and in the start of the 21st century, technology was getting adopted all around with personal computers and mobiles becoming the norm and that is when the digitization started, and now we entered a new phase of rapid benefits from decision-making technologies like…
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Learnings from MS Dhoni
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Top Levers to drive sales on Flipkart
If you want to be successful in ecommerce marketplaces, then you’ll have to adhere to certain principles that each of the marketplaces have developed from learning from thousands of customers over these years. The leading platforms for ecommerce sales in Furniture segment are Flipkart, Pepperfry, and Amazon. There are many levers to drive sales of your products on Flipkart, Amazon, Pepperfry or…
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Input Credit & Output Liability of GST in India: GSTR1/2/3/2A/3B
Businesses in India have to charge customers a certain amount of tax on services and products as Goods and Services Tax (GST) depending on the category that they’re selling to their B2C and B2B customers. If it is food, it is 5%, and if it is furniture, it is 18%, etc. Here is a detailed category wise GST list. Suppose you’re a business selling home-made pickles. You started selling one pickle…
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The Logic of Spirituality - part 2
The What of Spirituality We all have two selves, the Real-Self and the Ego-Self. We will go into the detail of what are exactly these, but firstly remember that attention can be focused on either of them. Normally, in our regular experience of life, we only experience of focusing our attention on the Ego-Self. So, all our life we only experience the right part of the above picture, and there is…
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Why are mobile pagespeed scores always lower than that of desktop?
If you check your website speed on Google PageSpeed Insights, it is more likely that the mobile scores are lower than desktop scores. In this post, we shall cover the details of why is mobile usually lower than desktop on scores. There are three main factors for this difference in Mobile vs. Desktop scores Google PageSpeed Insights simulates the mobile network at a slower speed over a 3G…
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Google Ads is taking away control from the users in favor for volumes
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Panda, Penguin and Hummingbird are important birds for marketers!
If you heard about SEO and you’ve done a little bit of it, then chances are that you heard about these three birds. Sure, they’re very important for our earth’s ecology, but they’re the most important Google algorithms for SEO ranking and hence for marketers. In its basic sense, Google’s ranking algorithm started as a keyword density checker in its raw form. The higher the frequency of a word in…
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Encouraging Coding and STEM in Early Education
Science, Technology, Engineering and Mathematics are four main streams that influence solving the world’s problems. This doesn’t mean that streams such as English, Psychology, Communications, Finance and Economics don’t matter – what this means is that these four streams drive the logical thinking and problem solving ability to the most. The proliferation of AI-digitization and data-science…
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Why Many Autistic Girls Are Overlooked? - by Child Mind Institute
This is a research backed article originally written by the Child Mind Institute. Essentially, this is about why is autism penetration seems higher in boys, it is because the behaviour of girls who are autistic is very different and they escape the common diagnosis. The link to the original article is here: https://childmind.org/article/autistic-girls-overlooked-undiagnosed-autism/ Autism is…
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How Google Ads is changing with AI/ML Learning?
Traditionally, Google Ads had two major issues from advertisers: 1). that broad match is really really broad and Google wastes money on a lot of irrelevant clicks and 2). the bidding process has to be really a full-time job of one person monitoring the account, and only if you really monitor closely can you get great results. Since 2010, Google has acquired many machine learning companies that…
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The Return of the RX100, the original flagship of Yamaha
The Return of the RX100, the original flagship of Yamaha
If you grew up in the 90s like me, then there is no denial that this bike would’ve left a mark on you. My uncle in my home used to ride this bike, and I learnt my first driving on this bike, and hence it is a bike really close to my heart. The rev of this bike still echoes in my ears now. This is one of the most iconic bikes in India ever, the greatest two-stroke legend. In all honesty, the other…
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