#FridayFunFact: Facebook is set to pass the 50% penetration mark for US internet users this year. But it’s only slow and steady growth for the all other social networks except Instagram which is predicted to increase its penetration significantly.

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#FridayFunFact: Facebook is set to pass the 50% penetration mark for US internet users this year. But it’s only slow and steady growth for the all other social networks except Instagram which is predicted to increase its penetration significantly.
Email Marketing Still Reigns Supreme ( http://www.springmediadesign.uk/blog/why-email-marketing-still-reigns-supreme/ )
11 Facebook post ideas to create interest on your business page (infographic)
12 Content Marketing Trends That Will Dominate 2016
The Best Time to Outreach
The takeaway for brands? To win customers on Twitter, it’s crucial to invest not only in sharing special deals, but also in cultivating a large, vocal group of advocates. Check out the 10 tips below to learn how to influence shoppers on Twitter at every stage of the purchase process. - Twitter Blog
7 Ways to Set Your Twitter Feed on Fire
1. Grow your following.
Increasing your follower count is the most effective way to boost your influence on Twitter. Look at the followers of your competitors. If their followers are ideal clients for you, begin by following these handles. Many of these users will follow you back.
2. Be clear about your message.
The main question potential Twitter followers want answered is "How do I benefit from following this person?” To have ideal clients follow you, answer this question immediately.
3. Ask for retweets.
The ability to have your followers share your tweets is imperative to the growth of your social-media presence. Salesforce.com found that when followers are specifically asked to “retweet” with the shortcut reference “RT,” they are 10 times as likely to retweet a message.
4. Share during the best times.
You can have the best and most engaging content in the world, but if it's not tweeted at the correct time, then it likely won't be seen.According to Bitly, the best time to reach people on Twitter is Monday to Thursday from 1 p.m. to 3 p.m. The worst times are after 3 p.m. on Fridays and any evening after 8 p.m.
5. Schedule tweets.
Set uptweets ahead of time. Free sites like Buffer and HootSuite grant you the ability to schedule tweets. This helps you be present on Twitter when your followers are more likely to be online. One hour of scheduling work might deliver a month’s worth of prescheduled Twitter content for your feed.
6. Use hashtags to boost retweets.
According to a study by Buddy Media/Salesforce at the end of 2011 and early 2012, tweets with hashtags receive twice the engagement as those without. The same study found that tweets incorporating more than two hashtags experienced a 17 percent decline in engagement. So be careful not to overuse hashtags.
7. Use the @ properly.
Never start a tweet with @whoever. When you do, the only people who will see the tweet are your followers and @whoever.
Article Written by Jimmy BurgessÂ
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9 tips to boost your Facebook Organic Reach
In January Zuckerberg turned scrooge and reduced the average organic reach of posts by business pages on Facebook to just 13% of their total audience. Before you go dipping into your pockets to pay for more ads and sponsored posts, check out our 9 tips to boost your Facebook Organic Reach.
Face the Facts:
“Visual content gets more engagement on social media than any other type!Attach a video, photo, or illustration to your Tweet and you’ll up your chances of getting retweeted by 150%.”
How much power blogs, wikis, discussion forums, posts, chats, tweets, podcasting, pins, digital images, video, audio files, advertisements and other forms of media that was created by users, have in your purchase decisions.
Benefits of Using Lifestyle Content On Social Media
"On average, consumers are exposed to more than 5000 advertisements per day. Among those 5000-plus advertisements, only about 12 will make an impression on the average consumer. How can your business stand out among the clutter? Whether you are a Fortune 500 company or a recently funded startup, the best way for your business to stand out is by building emotional connections with your audience. Your business needs to acknowledge that selling a product is no longer enough. Now it’s all about the experience you provide with it. This experience is dependent on your ability to trigger the right emotions, from the right audience, at the right time."
"Back in 2013, Nielsen released an advertising study in which they noticed participants showed much greater recall of ads if Facebook friends’ icons appeared under who “Liked” that particular product. Today, Nielsen reports that 92% of consumers trust a recommendation from family and friends over all forms of advertising. Granted, this study was about advertising; not about Facebook Pages – but their conclusion shouldn’t be ignored."
In State of 2015 Social Media Marketing Report, Simply Measured analyzed the Interbrand 100 Companies across YouTube, Twitter, Facebook, Instagram, Google+, Pinterest, and Tumblr.  Here are some key findings from the analysis and the top social networks that are used by the most brands.
The moment you find out Instagram is Hootsuite accessible in a few hours