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DEAR READER
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Jules of Nature
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2025 on Tumblr: Trends That Defined the Year
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@cheepdev
Selfies with Astronauts #5 & #6
Left: Mike McCulley at Diversity in the Space Program, Harriett V. Moore Cultural Center & Museum 2/19/2022
Right: Winston Scott at Golden Anniversary of the Dawn of the Shuttle Era; Hyatt Place Titusville 4/16/2022
Selfies with Astronauts #4
Thanks to my amazing friends at the American Space Museum for the invite to the Northrop Grumman Apollo 13 50th Anniversary (belated)
@europeanbeauty_salon got the after hours treatment with a vinyl QR code and logo to go along with their “Follow us on Google” sticker. (Yeah, we do that too! 🥰) Book online and leave a review all from one convenient place! (crossposted from Instagram https://scontent-iad3-1.cdninstagram.com/v/t51.2885-15/271752657_614541376500399_709751459706742416_n.jpg?_nc_cat=108&ccb=1-5&_nc_sid=8ae9d6&_nc_ohc=YLco0PupZFsAX8ApGPt&_nc_ht=scontent-iad3-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AT-D36sY_abIPK8yK1MS32FW7XDynFXk_U7vqaAE6XvUaQ&oe=61E28299)
Where are you getting your daily fix on space news, history, and one-of-a-kind conversations with space workers and astronauts? Catch Stay Curious LIVE on Facebook, YouTube, and Twitch weekdays at 4pm EST. Missed the live? Rewatch on YouTube (https://youtube.com/c/AmericanSpaceMuseum), plus now you can see the VIDEO podcast on Spotify (https://open.spotify.com/show/40hrJ3Yk4wXs1URjMKkSqG) or listen to audio only versions on Apple and Google Podcasts! (crossposted from Instagram https://scontent-lga3-1.cdninstagram.com/v/t51.2885-15/271702392_5021989861147518_9068540771755316703_n.jpg?_nc_cat=110&ccb=1-5&_nc_sid=8ae9d6&_nc_ohc=XpynP1Da_SEAX-ZG_Me&_nc_ht=scontent-lga3-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AT8nj-6P82GqDDpOw_aevj4T9XrjhF_yiFF62d0frZyA8g&oe=61E143F8)
It’s the first Monday of the first month of a brand new year. Whoa. What a fabulous day to be alive, amirite?! Just think—there are so many awesome new and unknown adventures ahead for you! Giant, delicious goals just waiting for you to see them through. And this is only day one! Today, I can’t wait to get started on a few websites and Facebook pages for new clients, some planning for this years Big Project (to be announced), and wrapping up some loose ends at home before the kid goes back to school. The future looks bright! 🌞 Happy first Monday of the New Year! How do you plan on spending this day of *firsts*? (crossposted from Instagram https://scontent-bos3-1.cdninstagram.com/v/t51.2885-15/271298173_1044129746438726_3355617497759617382_n.jpg?_nc_cat=104&ccb=1-5&_nc_sid=8ae9d6&_nc_ohc=OMP24AflQYIAX80wDKf&_nc_ht=scontent-bos3-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AT8kytFcxB6fuQ0SqZAvDLhpLRpOY-7492CiDVcSM2k7oA&oe=61D853A9)
If it ain’t broke, don’t fix it… and the importance of establishing an online presence is HUGE! That being said, I get it. We’re attracted by shiny objects, and there are plenty of shiny objects to take our focus away. Which app to use for what audience, how many times a day to post and where, and what hashtags to use are just a few things that I’ve noticed are the big questions for all things digital marketing. Hear me out… Just because it’s a new year doesn’t mean you have to incorporate *all* the new things. Making sure you’re online PERIOD and engaging with your audience on the platforms you’re comfortable with is the best way to start. Want to see how Twitter compares to your Facebook posts? There’s tricks to cross post your content to multiple platforms. Got a blog and hate having to copy and paste the link to make sure followers on three different platforms know about your new post? There’s a way to share that automatically too! Working smarter not harder is a tried and true method for a reason! What are you doing to increase your online presence now the calendar pages flipped to a new year? Drop a comment below and tell me what platform you want to test the waters on! (crossposted from Instagram https://scontent-bos3-1.cdninstagram.com/v/t51.2885-15/271221993_349178689947143_3138889895590259572_n.jpg?_nc_cat=104&ccb=1-5&_nc_sid=8ae9d6&_nc_ohc=aWyjne_twNcAX_im2EY&_nc_ht=scontent-bos3-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AT85yfszL1M0Edm8E-CIiA5_0AUXp0zAWtETzfWSqcXwjA&oe=61D7073E)
Happy New Year 2022! Which emoji best describes how you’re feeling today?! 😴 Exhausted! I stayed up waaaayyy past my bedtime last night. 😁 Refreshed, energized, and ready to take on 2022! 🥺 Mostly pretty good, just a little nostalgic for times gone by. 😊 Hopeful and excited to see what the future holds. 🤩 Organized and super focused on my new goals (let’s do this!). I’d say I’m a 🥺 with a little bit of 😴, too. Here’s to finishing up my projects and chores before the work week starts! Wishing everyone a very happy and healthy New Year’s Day. Cheers to 2022! (crossposted from Instagram https://scontent-atl3-1.cdninstagram.com/v/t51.2885-15/271121383_3038034666526466_811854814819753509_n.jpg?_nc_cat=104&ccb=1-5&_nc_sid=8ae9d6&_nc_ohc=TfJR2Ox94joAX-UwaPV&_nc_ht=scontent-atl3-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AT-Wuv31-kyA-859oeKS0bdnVzF1IW55K6wvceFC7sEg5A&oe=61D4A1B9)
With the new year just around the corner, I’m coming at you guys with a hot take… #cancelcontactforms2022 That’s it. That’s the whole post. Why? There are BETTER ways to put your customers in direct contact with your business. Contact forms are crazy susceptible to spam even when you go through the steps to make it hack-proof. Clearly defined calls to action in the form of visually appealing graphics & buttons coupled with booking & messaging tools offer a better way to connect to your website visitors hands down. 🙌 Don’t believe me? My spam folder caught 300 junk form entries in the last 30 days alone. I’ve done all the extra stuff to make it “secure” but they still get around it. I’m deleting my contact form this weekend and ringing in the new year with a clean inbox! 📭 (crossposted from Instagram https://scontent-atl3-1.cdninstagram.com/v/t51.2885-15/270208527_330404068731873_1816845019032357235_n.jpg?_nc_cat=111&ccb=1-5&_nc_sid=8ae9d6&_nc_ohc=7WbGMHok1bcAX8yg4a6&_nc_ht=scontent-atl3-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AT9MaEfiEWmuObAkUhRUia6wEPZuikhGzbDsCWG3WUEnoA&oe=61D39A11)
It’s a BIG day for that hideous sweater that’s been collecting dust in the back of your closet... Yep. It’s National Ugly Sweater Day. If you’re like, “Who in the hell comes up with these holidays?!” allow me to enlighten you: In 2002, the first “official” ugly sweater day commenced in Vancouver, Canada. A couple of friends needed to raise money for their friend’s cancer treatment, so they threw an ugly sweater party. And then it caught on. Big time. Since then, ugly Christmas sweater parties have been a staple for the holiday season as well as fundraisers. Fascinating, huh? So let your hideous sweater live its best life today. And when you get weird looks from your co-workers, you can throw out that fun fact and make them jealous. You don’t even have to credit me. 😂 Are you wearing your ugly Christmas sweater today? (crossposted from Instagram https://scontent-iad3-2.cdninstagram.com/v/t51.2885-15/268897202_1112768975928153_2534556339166937383_n.jpg?_nc_cat=109&ccb=1-5&_nc_sid=8ae9d6&_nc_ohc=h8Q6luJxj-MAX_LEFUc&_nc_ht=scontent-iad3-2.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AT_G7cRX_IEU8jWRRfJoNK3dMFedrbQIX41jw5TXAtmRJA&oe=61C20C8D)
I don’t follow the rules. I break them. 😉 Because, in case you didn’t know… Rules are for fools. 😎 That’s what the cool kids are saying, anyway. I’m not referring to breaking the law… well, not exactly… I’m referring to a clear separation of your PERSONAL online presence and your PROFESSIONAL online presence. The societal expectations surrounding this division absolutely needs to be reevaluated. You aren't supposed to make a second Facebook account and its OK that my personal profile is full of mojitos with friends and Star Trek memes with bad words. 🍹🖖🤬 If you don't like that, maybe you should find me on LinkedIn. Here's some more hot takes courtesy of your favorite baby chicken mom... Prepare to have your mind blown… ✔️ You don’t have to care what other people think. ✔️ You don’t have to do what everyone else is doing. ✔️ You don’t have to minimize your dreams or your goals just because it’s too big for others. ✔️ Playing it safe is okay, but why not take a leap of faith and try something bigger? 🤯 See what I mean? Can we agree that breaking the rules can be a great thing? How are YOU breaking the rules? (crossposted from Instagram https://scontent-ort2-1.cdninstagram.com/v/t51.2885-15/268277094_584577935969882_5500113755904762171_n.jpg?_nc_cat=103&ccb=1-5&_nc_sid=8ae9d6&_nc_ohc=8J723iKknw0AX_htAgx&_nc_ht=scontent-ort2-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AT-GKzxZHmROC3DR1bcLfdBWbV7NJDHoKja5_MrSBk6Dcg&oe=61C05468)
I AM SO OBSESSED! You may have noticed that I finally have my 💩 in a group with regular social posts... I've still got a few trade secrets up my sleeve, but a huge factor has been as simple as using... ⏫ Facebook Publishing Tools / Business Suite for scheduling posts and stories to Instagram and Facebook 🔀 IFTTT (If This, Then That) for automatic crossposting those posts to the rest of my social channels (Twitter, LinkedIn, Tumblr, and more). I’m no longer scraping around for content, I don't have to open twelve different apps just to copy and paste the same thing, nor am I having to save three different versions of the same content because one platform doesn't like the file data connected to another. (I'm totally looking at you ♾ Meta vs. ⏰ TikTok!) The whole concept of social media aggregation has completely changed the way I run my business, but I still have to brainstorm out a flow chart and triple check for infinite content loops. I've got some big plans to make all that work even easier for me (and my clients) in the VERY near future. 👀 Time is money, so who else wants to work smarter not harder on social? 💸 (crossposted from Instagram https://scontent-msp1-1.cdninstagram.com/v/t51.2885-15/267752084_444279650484411_9137515518994017826_n.jpg?_nc_cat=107&ccb=1-5&_nc_sid=8ae9d6&_nc_ohc=66Pk6oiz-VwAX_2mT0C&_nc_ht=scontent-msp1-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AT_J5ZzgQXWLz8e7KIvrVgXQ39ZSD8iKPVe12glfbsflYA&oe=61BEBB2F)
Be good in thought, word, and deed. That’s it, friends. 🤗 It’s no surprise that being kind and doing good will improve your quality of life mentally, physically, and emotionally. Just imagine how much better the world would be if we all spent a little more time focusing on being good and doing good instead of being first or best. And I’ll even take my own advice, but with a self-centered spin, since that’s where I struggle. Today, I’m going to NOT press snooze twelve times and I’ll actually take my lunch break (and maybe eat a vegetable or two). I've got some logos to do for a couple of clients and I'm going to go to bed before midnight. Good for my health, my sanity, my family, and my business! What is something good you’re putting out into the world today? Drop it in the comments so I can celebrate with you! (crossposted from Instagram https://scontent-iad3-1.cdninstagram.com/v/t51.2885-15/267198360_642541610095347_9024073696259022483_n.jpg?_nc_cat=104&ccb=1-5&_nc_sid=8ae9d6&_nc_ohc=Ed-lmZ32RycAX8MH4ov&_nc_ht=scontent-iad3-1.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AT8dyFU777gwIJSwu0vzbrZrnPqCGmZkoTCoeYptZ1m1ng&oe=61BE8E3B)
Is #selfcaresunday still a thing? 🙃 If it is, what does your routine look like? Lately, mine has been a whole lot of sleep. During the week, I am going a mile a minute from sun-up to sun-down… 😮💨 Between the day job, volunteering with American Space Museum & Space Walk of Fame, and keeping up on logos and website maintenance, by Sunday, I am EXHAUSTED! Sometimes I feel guilty that I’m not taking advantage of my Sundays for more productive things like cleaning the house, some much needed gardening, or tackling the mountain of laundry. But I’m slowly starting to realize that sleeping is very much part of my self-care regimen. After being pulled in so many directions during the week, sometimes the best thing I can do is allow my body to rest over the weekend. Can anyone else relate to this? If so, I hope you catch some Z’s today! 😴 How are you resting on this beautiful Sunday morning? (crossposted from Instagram https://scontent-iad3-2.cdninstagram.com/v/t51.2885-15/266338162_1207449113115894_2623413485279814278_n.jpg?_nc_cat=105&ccb=1-5&_nc_sid=8ae9d6&_nc_ohc=9rV_rYQt_0YAX9YVW9P&_nc_ht=scontent-iad3-2.cdninstagram.com&edm=ANo9K5cEAAAA&oh=00_AT-1DpzQcM7bucaK9pssi46BAZJawkK1GR5mQ0inY0l10g&oe=61BAD883)
So, there’s this project I’ve been working on for… well… a while. A very long while, now that I think about it. 🤔 You too? Then I know you feel where I’m coming from today! I’ve had really good intentions of finishing this thing, like, months ago. But it’s still there. Always on my to-do list, but never getting done. Why? Because I don’t think it’s exactly right just yet. It could be better. I could still make a few adjustments here and there. It’s “close” to being ready, but not there yet. Anytime I have a free moment, particularly when I should be doing something else, I find myself coming back to it and changing it just slightly or adding new things I hadn’t thought of before. Because it’s important to me and I want it to be perfect. 👌 Thing is, though, I’ve come to realize that this project isn’t doing anyone any good while it’s sitting in a file in my Google Drive. More often than not, I just stare at it and never even get anywhere with it. Maybe it’s time to just release it into the world. Maybe having this project done and good is more than enough. Because it might not be perfect, but that doesn’t mean it’s not wonderful. Stay tuned! Have you ever launched something before you felt like it was ‘perfect?’ How did it go?
Friendly PSA: It’s time to send out your Christmas Cards! 🎄 Did you almost forget? It sneaks up on me too! 📬 Use your lunch break to buy stamps, order or print that one family picture where (almost) everyone is smiling at the camera, and dig some envelopes out of the bottom drawer while you still have time. I know some people will say Christmas Cards are so 2000-and-late. I mean, why send a photo in the mail when we can see our high school friend’s cute new dog on social media every day? But if sending snail-mail cards is your jam, I say ignore the Scrooges, and do it anyway! Getting regular mail during the holidays is nostalgia at its best, and something we all can look forward to. 💌 My picture perfect aunt & uncle send a family photo card almost every year and they will forever outdo me! I’m more of a digital card kind of gal, but I’ve also seen the “don’t buy me presents, send me a recipe card” thing going around and I’m kind of leaning towards that. 🤔 Do you send Christmas Cards? Are they filled with over-the-top, Kardashian-family glam? Or more like selfies with your favorite people while you hang out together in your PJs on the couch? (crossposted from Instagram)
🤫 Time for an insider secret! Ready? Here’s how you accept credit cards & send invoices without breaking the bank! I don’t know about you, but I’m always down for a thrifty alternative, even in my business! By the way, “thrifty” does not automatically mean cheap or low quality, either. So, let’s go ahead and ditch that idea right now. Cool? Cool. Here’s the run down on a few of my favorite merchant services options that won’t break the bank! 💳 Cash App (owned by Square) & Venmo (owned by PayPal) - 🤩 username based transfers connected to mobile apps - 😖 not the most official option for official businesses, but a great way to get started sending and receiving payments 💳 PayPal https://PayPal.com - 🤩 simple setup, card reader options, basic invoicing, and brand familiarity - 😖 some restrictions on certain products & services, can be difficult to get ahold of support, only a payment aggregator 💳 Square - https://ift.tt/3Dz8bu4 - 🤩 basic card readers for $10 at many local stores, super scalable for everything (contracts, POS terminals, marketing, payroll), integrated appointments and websites, several phone and tablet apps - 😖 some restrictions on certain products & services, itemized invoicing is a paid feature, only a payment aggregator, managing multiple locations and businesses can get difficult (especially for mobile only users) 💳 Quickbooks - https://ift.tt/18JoPEI - 🤩 makes tax time easy, multiple card reader options, online version comes with a free bank account and a REAL merchant services account, included mileage tracking, scalable to enterprise level - 😖 my only con for this one is that there is a BIG learning curve! Have you given any of these a shot? Tell me your favorites in the comments! 👇👇 (crossposted from Instagram)
May all your days be palm trees 🌴 and sunshine. 🏖️ Also, may whoever claims that every day is a good day find a giant hole in their hammock. (Both of these sayings are ancient & wise proverbs. Not kidding! Look it up. 😜) To me, “no bad days” seems like something you’d only hear vacationers at an all-inclusive resort call out to each other from their poolside rooms. “Hey Joe, no bad days!” “Totally, Sara, No bad days over here!” (Sips pomegranate mimosa and books the 10 a.m. massage.) But maybe no bad days is also a way for us to reframe how we think about our ordinary, non-vacation days, too. You know, those days when it’s a 🎶 traffic jam when you’re already late 🎶. Just like Alanis said would happen. Because you can’t control the train crawling by like a snail when you’re three cars back and still haven’t had any coffee, but you *can* control how you react to whatever comes your way. You are the only one who really gets to decide what your day will be like, toes in the sand or not. And if you think about it, that’s actually pretty cool stuff. How have YOU turned a bad day into a good one? (crossposted from Instagram)