Consumer Goods

Consumer Goods Market

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The Global Sailing Jackets Market size is expected to reach $178.8 Million by 2025, rising at a market growth of 6.9% CAGR during the forecast period. Sail

The Global Sailing Jackets Market size is expected to reach $178.8 Million by 2025, rising at a market growth of 6.9% CAGR during the forecast period.

Sailing jackets are an essential protective layer for sailors which protect them from the sun and wind while they board their sailboat. Sailing wear provides protection to the sailor from water and on board vessel which might insulates the body. The most significant sailing wear is the offshore set used for the open seas. Offshore sailing wear is usually made up of special shoes or Wellington boots, a suspender shirt, a jacket with a high collar, and other highly technical layers worn underneath this outerwear. Therefore, specially designed gloves made from synthetic leathers are worn to secure and increase the holding power on sheets.

The increased number of sailing events organized by various organizations is one of the main drivers of the market. A surge in involvement in small sailboat racing, yacht cruising, yacht racing, power boating, motor boating, or cruising and other such activities is expected to further raise the market potential of sailing jackets. According to the Outdoor Industry Association, the viability of sailing jackets has gained importance among recreationists.

Full Report: https://www.kbvresearch.com/sailing-jackets-market/

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The Global Mussel Oils Market size is expected to reach $60.3 Million by 2025, rising at a market growth of 5.51% CAGR during the forecast period. Mussel o

The Global Mussel Oils Market size is expected to reach $60.3 Million by 2025, rising at a market growth of 5.51% CAGR during the forecast period.

Mussel oil is typically derived from New Zealand's coastal green-lipped mussel, a bivalve mollusk. Green-lipped mussel oil is native to New Zealand's pristine coastal waters and has been used in various treatments like asthma and other breathing problems, rheumatoid arthritis, as well as osteoarthritis and inflammatory bowel disease like Crohn's disease.

Research initiatives on green-lipped muscle oil show that mussel oil improves the bone's overall structure and the surrounding tissues and also reduces pain in joints. It helps to produce a complex carbohydrate known as glycosaminoglycans that build healthy joint cartilage and lubricating fluid that enables them to move smoothly. At the aging phase, the human brain function naturally decreases and studies have proved that the more people consume Omega-3, particularly with ETA, the less likely they are to suffer from mental degeneration. Green-lipped mussel oil also increases the flow of blood, helping the blood to enter the brain more efficiently for superior cognitive function, relieving depression, loss of memory, and dementia.

Full Report: https://www.kbvresearch.com/mussel-oils-market/

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The Global Hair Serum Market size is expected to reach $1.4 billion by 2025, rising at a market growth of 7.86% CAGR during the forecast period. Hair serum

The Global Hair Serum Market size is expected to reach $1.4 billion by 2025, rising at a market growth of 7.86% CAGR during the forecast period.

Hair serum is a type of liquid-based hair care that offers hair protection. It smoothens out the frizz and gives a stunning look to the hair. After shampooing and conditioning, hair serum is applied to towel-dried or wet hair. A few drops of hair serum are applied on hands for its application, and serum is added to hair from roots to tips while rubbing hands together. Hair serum is a product typically based on silicon that penetrates the hair and induces structural changes in hair texture.

The variation in hairstyle trends, a massive increase in disposable income, population increase, combined with rising global air pollution, are among the major factors boosting the hair serum growth market. It is also expected that increased use of professional haircare products in developed regions and increased adoption of organic ingredients in cosmetic products will create significant opportunities for growth for hair coloring products. Nonetheless, it is expected that the high cost of such premium and qualified products and the involvement of hazardous chemicals to soften hair would hamper global hair serum market growth.

Full Report: https://www.kbvresearch.com/hair-serum-market/

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The Global Thermal Paper Market size is expected to reach $5.5 billion by 2025, rising at a market growth of 8.2% CAGR during the forecast period. Thermal

The Global Thermal Paper Market size is expected to reach $5.5 billion by 2025, rising at a market growth of 8.2% CAGR during the forecast period.

Thermal paper is a special type of paper produced with special coating that enables to print without ink. A clear image is created on the paper with no need for ribbons or inks when heat is applied to the coating. Normally the coating turns black on the heating, which transfers the image to the paper in turn. Thermal paper is the key component of thermal paper printing, which due to its low energy consumption and low maintenance costs, is considered one of the most economical printing technologies.

Positive application outlook across industries such as packaging, printing and logistics would generate lucrative opportunities for market participants to increase their sales. Transactional documents include graphics and logos for service records, financial documents, contract documents, and product order forms, history of customer orders, accident reports, and price quotes. Even in unfavorable environmental and rough handling situations, transactional documents need to be durable, legible and have a professional appearance. Due to the rapid adoption of top-coated thermal papers, the images created remain readable under proper storage conditions even throughout 20 to 25 years.

Full Report: https://www.kbvresearch.com/thermal-paper-market/

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The Global Hydrating Spray Market size is expected to reach $5.8 billion by 2025, rising at a market growth of 6% CAGR during the forecast period. Increase

The Global Hydrating Spray Market size is expected to reach $5.8 billion by 2025, rising at a market growth of 6% CAGR during the forecast period.

Increased demand, high disposable income, rapid urbanization and industrialization, growth in distribution channels and technical innovation have contributed significantly to the growth of the hydrating spray market. On the other side, certain factors may hinder the development of the market, like rising consumer awareness of the side effects of synthetic ingredients in products. Nevertheless, demand for hair and body mist products is projected to increase, specifically from the male grooming segment.

Through locking in the moisturizing ingredients, facial water spray is being used to hydrate the skin. Facial water sprays are also used as toners and are used by absorbing the skin care ingredients to improve the radiance of facial skin. This product is also available as a moisturizing fragrant mist and is often used as a mood-boosting spray. Facial water spray helps in setting of makeup and cools the hot, sweaty skin. These are often used instead of the skin toners and are used in addition to the make-up. Facial water spray helps to treat dry skin.

Facial water spray with its benefits is widely favored, especially as climate temperatures rise; this increases the adoption of the product. They can also be purchased from drug stores. Sprays of facial water may have additional features and materials, such as minerals, antioxidants, and other ingredients, which can have a hydrating effect on the skin. There are certain water sprays that are made from an organic base. Different types of water with minerals such as calcium and magnesium are used in the spray. Other water types used to prepare these sprays include water from the ocean, water from the spring, or purified water.

Full Report: https://www.kbvresearch.com/hydrating-spray-market/

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The Global Shaving Foam Market size is expected to reach $569.3 Million by 2025, rising at a market growth of 4.6% CAGR during the forecast period. Custome

The Global Shaving Foam Market size is expected to reach $569.3 Million by 2025, rising at a market growth of 4.6% CAGR during the forecast period.

Customers from developing economies of China and India are witnessing an increase in their spending power, which is another prominent factor that can dramatically influence the demand and purchase of personal care products like shaving foam. Brands like Nivea and Gillette have actively penetrated the Asia Pacific market and are expected to drive the shaving foam market. Furthermore, the demand for organic shaving products is on the rise majorly due to the low and rare side effects. Manufacturers focus on developing and innovating to manufacture skin and environment-friendly shaving foam products.

Shaving foam is created with a large amount of air that gives it a fluffy texture with a nice lather. Shaving cream or shaving foam is a foamy cosmetic cream that is applied to body hair, mostly facial hair, during the shaving process. Shaving foam helps to lubricate the cutting process, swell keratin, and desensitize the skin. The foam consists of an emulsion of soaps or surfactants, oils, and water. The basic shaving formulations are packed under pressure with a propellant (like iso-butane), to give the foamy and extra fluffy texture to the shaving foam. When a person presses the button on top of the bottle, that button releases a pressure, which expands the propellant and rushes up the formulation to the top. This is how foam comes out of the bottle. The iso-butane also provides extra bubbles to the formula that gives excessive fluffiness.

Full Report: https://www.kbvresearch.com/shaving-foam-market/

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The Global Luxury Cosmetics Market size is expected to reach $75.5 billion by 2025, rising at a market growth of 5.6% CAGR during the forecast period (2019

The Global Luxury Cosmetics Market size is expected to reach $75.5 billion by 2025, rising at a market growth of 5.6% CAGR during the forecast period.

Cosmetics products have become a routine part of humans to cleanse and enhance the physical features of their skin. Within the growing market of cosmetics, luxury products or luxury cosmetics have conquered the market with a wide range of products that are manufactured by using organic and premium quality ingredients. These products are sold at high prices as compared to their counterpart drugstore products. Luxury cosmetics mainly cover skincare, makeup products, hair care, and fragrances.

Luxury products have risen up to be a lucrative industry specifically in the North America and Europe region, due to the high consumer purchasing power in the countries of these regions. However, the popularity of luxury cosmetics has extended across the Asian countries as well owing to the increasing disposable income and the prevalent skin and hair care trends in the region.

The advent of internet has expanded the e-commerce industry, which has further prompted the scaling of luxury cosmetics market on online platforms. This can be attributed to the convenience, global reach, and a wide choice spectrum available simultaneously. A prominent factor that has given a setback to the industry, despite its rooted demand is existence of counterfeit products. A new trend emerging in the industry is the acceptance and demand for halal cosmetics. This demand is specifically arising from the Middle Eastern countries and is expanding worldwide. It can be thus observed as an opportunity by manufacturers to grow and expand their market operations.

Full Report: https://www.kbvresearch.com/luxury-cosmetics-market/

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The Global Home Theatre Market is expected to reach $13,050.2 million by 2025, growing at a CAGR of 8.3% during 2019-2025. The North America market dominat

The Global Home Theatre Market is expected to reach $13,050.2 million by 2025, growing at a CAGR of 8.3% during 2019-2025.

The North America market dominated the Global Home Theatre Market by Region 2018, thereby, growing at a CAGR of 7.9 % during the forecast period. The Asia Pacific market is expected to witness a CAGR of 9.6% during.

Home Theatre is understood as an arrangement of audio and video modules intended to reinvent the experience of watching movies in a multiplex or theatre. Home Theatres is surely one of the most inventive and premium innovations materialized in recent times and have enhanced the entertainment experience by many levels. With time, the home theatre has seen an evolution with ever advancing technology and media. Newer products are being introduced by manufacturers, now compatible with a number of communication devices thereby fuelling the demand for home theatres by the tech savy customers. The latest home theatre systems have exciting feature of voice assistance like Echo and Alexa.

Full Report: https://www.kbvresearch.com/home-theatre-market/

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The Global Beard Oil Market size is expected to reach $1.34 billion by 2025, rising at a market growth of 6.3% CAGR during the forecast period (2019-2025).

The Global Beard Oil Market size is expected to reach $1.34 billion by 2025, rising at a market growth of 6.3% CAGR during the forecast period (2019-2025).

Beard oil moisturizes the skin and helps to grow and soften beard hair, which means it also acts as a styling agent. The ideal beard should have a shiny appearance and well-groomed - not shaggy and flaky. Even the tiniest amount of beard oil is good enough to tame the beard hair, which has been possible with the moisturizing quality of beard oils. And this often ignored product functions as natural cologne, with so many musky/wood essential ingredients such as cedarwood and sandal wood. Essential oil inside beard oils enhances circulation and promotes the keratin levels to strengthen the actual hair as it grows.

Beard oil is produced to replicate the normal skin oils called sebum. Carrier type oils typically contain A, D, and E vitamins as well as high linoleic acid concentration and low oleic acid concentrations. In an attempt to improve its characteristics and aroma, natural and synthetic fragrances can be added to the oil. Natural fragrances are derived separately from synthetic fragrances (essential oil, absolute oils, and extracts) and comprise various chemical compounds which improve their function. This can give antibacterial, deodorant, anti-inflammatory, as well as anti-aging characteristics of the beard oils.

Full Report: https://www.kbvresearch.com/beard-oil-market/

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The Global Commercial Refrigeration Equipment Market size is expected to reach $47.8 billion by 2025, rising at a market growth of 5.6% CAGR during the for

The Global Commercial Refrigeration Equipment Market size is expected to reach $47.8 billion by 2025, rising at a market growth of 5.6% CAGR during the forecast period.

Commercial refrigeration equipment has constantly diversified. This leads in developing of application-specific refrigerators like a display case, ice making machines, walk-in coolers, beverage machines, etc. In case of functionality, they offer reach-in coolers, vending machines, liquid-chillers, vending machines, and cryogenic refrigeration. Increase in urbanization and industrialization leads to the development of organized supermarkets, hypermarkets and food retail chains in emerging economies like Brazil, China, India, and Mexico.

Full Report: https://www.kbvresearch.com/commercial-refrigeration-equipment-market/

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Swimmers stimulating towards hottest and coolest swimwear- KBV Research

Swimwear market has gained popularity over a period of time both in urban and semi-urban areas. The thought of swimwear has changed with time pertaining to the trends of glamour, majorly due to a more active and healthy lifestyle. Kids are the most popular consumer base that is taking on swimming. With an increase in access to infrastructure via clubs and housing, societies lead to adoption among income groups. A combination of fun and sports along with fitness has attracted more kids to take up swimming as a sport, where many kids love playing with water, swimming in the pool, or splashing in whatever comes their way. For kids, the primary area of interest is to play, and they are least interested in sun protection. On average, kids aren’t worried about drying or swimsuit style at all. Parents are left in charge of sun protection, swimsuit fabric, and all the other things dubbed unimportant by children.

What is swimwear?

Swimwear is a costume to be worn by people involved in water sports, swimming, surfing, water skiing, or sunbathing. Various designs and kinds of modern swimsuits are easily available. Body coverage and materials may vary. Different types of fabrics available worldwide include nylon, spandex, polyester, and other blended fabrics, which stretches the swimwear as required and makes it capable of bearing sun, chlorine, and salt water.

The Swimwear industry has a variety of latest and fashionable swimsuits available, which may differ in size or quality. According to the western culture, men’s swimwear is generally called boardshorts, swim trunks, briefs, jammers, or “speedos”, thongs, and g-strings while the women’s swimwear mainly includes bikinis, one-piece, or thongs. The ultimate customers of swimwear and beachwear industry incorporate men’s wear, women’s wear, and children’s wear.

Going to the pool? Don’t forget to carry your swimwear!

It is essentially important to wear a swimsuit before jumping into the pool. Facts say that the human body absorbs chlorine not only via inhalation but also through the skin. At low levels, chlorine inhalation causes irritation on the skin and eyes, along with a sore throat or a cough. At higher levels, inhalation triggers signs of asthma including tightness and wheezing of the chest. In the indoor pools, where there are no proper ventilation spots, swimmers are under a higher risk of chlorine exposure. Younger swimmers are highly prone to the effects of chlorine as their bodies absorb it more readily, compared to adults. Children who are frequent users of indoor pools are more likely to develop asthma.

In comparison to a swimwear, undergarments are less durable as they can get ruined in the pool water. Regular undergarments absorb a substantial amount of water, which further makes swimming a tough task. On the other hand, swimsuits are made up of such material that is water- based and can withstand pool chemicals like chlorine. They tend to absorb less water and dry out very fast. There is a good variety of swimsuits that can be purchased, specifically to resist the effects of chlorine. These chlorine-resistant suits are made to maintain their color and thickness for a longer period from the regular ones.

Swimwear is available in a wide range of fabrics, some of which are:

·         Polyester

For a long period of time now, the polyester fabric has been ruling the competitive swimwear industry. Whether combined with Lycra or with itself, polyester remained the foremost fabric in the competitive swimwear. Novel technologies in polyester have improvised the material, allowing it to beat other fabrics. Polyester maintains its color and is chlorine resistant.

·         Nylon

Nylon is a light fabric and gives a comfortable fit. Nylon fabric has its few drawbacks such as it is not chlorine resistant and not considered as long lasting as polyester. Swimwear is prepared from nylon, which offers better resistance to the influence of chlorine, salt, sand, and other minerals inside water, which is also increasing the demand for swimwear made out of nylon. Nylon is a common material used to make swimwear. When swimming is done regularly, one should know what material to wear. As a result of which, top swimmers invest in getting the correct material.

·         Lycra

The four-way stretch and high flexibility of Lycra makes it an above-average fabric. Lycra soft sheen is a reflection of light that creates shimmer on the face. With moisture capabilities, soft sheen withdraws heat from the body. This makes a perfect fabric for one-piece suits with a lot of decorations. Lycra soft sheen is not dense but retains color when stretched. Lycra is a stretchy fabric, which gives it comfortable fit into your body for a ‘second skin’ feel.

Conclusion

The Swimwear Market is growing due to a wide range of factors. Some of the major factors are increasing health awareness, growth in population, and innovative products of the swimwear industry across the globe. Utilizing fabrics like neoprene provides adequate surface friction, high thermal insulation, enhanced flexibility, and lightweight properties, along with the introduction of multifunctional cover-up swimwear and beachwear, further increases the demand and popularity for swimwear. Moreover, the Global Swimwear Market is expected to grow at a growth rate of 6.3% over the predicted period.

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How home décor is defining new-age luxury homes- KBV Research

Home decor market has experienced consistent growth over a period of time. Especially in developing countries, the main reason for the growth is a large number of people becoming homeowners. Similarly, with the boom of personalization trends in all facets of consumer-based industries and with loads of design blogs/pinterest boards that is eye-catching for customers’, products such as DIY and CIY decor, has gained popularity.

What is home décor?

Home decoration refers to the arts and science of creating an interior space attractive and functionally beneficial for its people. It is an interest of people as there is no qualification required in decorating your interior. Any person who initiated in decorating their places can be a part of interior designing. In order to decorate a house, the only need is a sense of style and planning.

Some of the main components of home decor are furniture, floor covering, and textiles products. Expanding and developing the real estate industry has added the importance of home decor as a whole. Globalization offers easy and broader availability of home decor products and designs. Online shopping has become a huge trend, due to which, consumers now prefer to purchase even their furniture from the online retail platform. Reason being, home decor products are available at discounted and affordable rates.

Elements included in home décor

·         Wall decorations

The most vibrant trends emphasized on walls, wallpapers, and wall treatments. Wall decoration, can be based on textile or hardware-based is a reflection person’s identity – as it creates atmosphere, shows one’s status, and creates interaction between visitors with wallpaper, abstract wall decorations, wall hangings, paintings, mirrors, frames, and lighting. Velvet is widely used during the winter period. Sofas for relaxing armchairs or home furnishings, using velvet cushions bring a graceful touch in home decor. 

·         Kitchen and dining textiles

Retailers mainly focus on the outdoor grilling and entertaining, well understood, used since the onset of summer. Kitchen and dining textile trends used with bright colors, different patterns, and seaside references. For the table, shoppers mainly prefer linen blends, fringed hem treatments, paper napkins, cheerful prints, bold pops of color, and wipe-off placements as these can be used indoors as well as outdoors. In a kitchen designed especially for grilling, the customers react to upbeat floral, whimsical conversational prints and solid pops of color.

·         Floor coverings

Wood & laminate flooring is favored owing to its durability, restoration physiognomies, and environmental profile. Some of the main factors in enhancing the wood and laminate industry are quick maintenance and refined look. New designs and printing technology has made laminated floors more convincing and increased their popularity with consumers. Wood & laminate flooring is available in various colors & designs, improving the aesthetics of interiors as they are installed.

Why home décor is an emerging industry?

Home decor represents the lifestyle that an individual desires. Most of the home decor products are used in decorating the house or an apartment with different accessories and furnishings and further provides an aesthetic and pleasant look to the building. Items involved in home decor are household furniture floor coverings, pots, candles, lamps, textiles, artifacts, furnishing items, etc.

Home decor is very popular not only in developed but also in developing countries with a huge prevalence in globalization and urbanization trends. Globalization helps in the easy and wide availability of decorative items, designs, and ideas to consumers.

Trends in the home decor industry

With more people adopting the ‘Less is more’ attitude, there is a paradigm shift in interior design. For 2019, it is expected that the decoration industry will witness more multi-functional spaces. The Murphy bed will see even more modernized versions. Furthermore, bringing bold colors into a room is all about creating balance.

One can use bold color sparingly, either as a statement piece or an accent. Although it wasn’t a trend that was particularly huge last year, the Edison bulb is still something that we see everywhere. In 2019, the home decor and interior trends have taken up a notch and it’s time to reinvent all those corners of the house. As we bid adieu to winters and spring is upon us, the top design trends this year have a lot in store. It will help in revamping home and workspaces with the choicest looks and at the same give it a sense of warmth.

Conclusion

The Home Décor Market is rising due to a varied range of factors. The major factors persuading the home decor are growing consumer preference in adoption and usage of eco-friendly products. Success in the real estate sector along with increasing disposable incomes has raised the demand for the home decor and furniture industry, which will rise in 2019. Reason being, customers prefer customized offerings in accordance with their lifestyle. People believe that their workspaces and homes symbolize their personalities and they are fully aware of home fashion trends. Likewise, Global Home Decor Market is predicted to grow at a market growth of 4.9% CAGR over the estimated period.

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Smart Shoes- a step towards smart living

The smart shoes market has surfaced with the integration of sports sensors and development of sports gadgets. Soft sensor networks are circuits made out of flexible sensors that are in-built into shoes, which further helps to measure the biomechanical data. The information gathered provides individual to keep a track of their movement and in the best way, it prevents injuries. For example, Stridalyzer is an insole detecting the force and pressure, which also helps in injury prevention.

What are smart shoes?

Smart shoes produce power using different characteristics of human gait. Human gait is defined as the movement of limbs and other body parts, which results in locomotion. The natural gaits namely walking, jogging, running and sprinting and different specialized gaits are used in martial arts. Smart shoes are mechanisms that convert the energy consumed in natural human gaits into electrical energy. Such shoes store energy and provide power for electronic devices.

Smart shoes are smart technology used in footwear. It works with smartphones as its insoles are connected with different applications such as trackers, Google maps, etc. This hardware and software technologies are assembled together, continuously sharing personalized information to the customer. Sneaker design, smart connectivity, and Health analytics are some of the useful and attractive factors boosting the demand for smart shoes.

Why do we need smart shoes?

The wellness and health trend is increasing in both developed and developing countries. Adopting a healthy lifestyle by hitting the gym, taking a strict diet, and taking part in various other healthy activities is important for many people. Including the health-conscious consumers, there are others who have undertaken their health improvement processes to the next level. These groups of people are maintaining records on a daily basis for their activities in order to track their progress. Smart shoes are helpful in maintaining the records for the distance covered due to running/walking/cycling and also the calorie lost during every workout session.

Different types of smart shoes

·         Smart Walking Shoes

Smart walking shoes are the type of shoes that have an embedded sensor to track the data which creates ‘walking experiences’. Since sneakers are cloud-connected, the data collected is constantly synced. This is a handy feature for those who are not interested in wrapping anything on their wrist. These shoes have gained high traction as; anything that collects data is vital and makes interpretation easy, which does wonders for personal fitness at amateur and expert levels. The shoes acts like a pseudo-personal assistant that help individuals stay healthy with less input, interaction, and cost.

·         Smart Running Shoes

Smart running shoes help end users to track the distance covered and calories burnt. Customers can access the data using various connected apps in smartphones or related devices. This helps in maintaining records and tracking fitness. In order to help the customers, manufacturers mainly focus on innovating smart running shoes. This product is expected to increase traction among the sports people and professional athletes which contribute towards the adoption of smart shoes.

·         Smart Sports Shoes

Smart sports shoes offer a multi-sensor system including the distance of the midsole that syncs shoes to smartphones and also provides useful data. They also predict the stride length, speed, distance traveled and the pace too. The connected applications provide real-time suggestions on minimizing the chances of getting injured, increase in performance, and making adjustments.

Benefits of smart shoes

Smart shoes serve to enable new solutions and services to promote healthy living and the alteration of health care. Smart shoes are an attractive form of smart devices for the purpose of mobility assessment for three reasons mentioned. Smart shoes hold a rigid sensor position on the foot, providing exact and flexible biomechanical analysis. Secondly, smart shoes are used in monitoring the gait, enabling the automated assessment of functional biomechanics. Lastly, smart shoes allow a non-stigmatizing and non-obtrusive integration of technology, eventually improving patient acceptance and long-term adherence. It is planned that the sporting goods industry produces a number of sensor-equipped smart shoes capable of monitoring fitness and health conditions.

To sum up

The smart shoe market is rising at a significant pace owing to a wide range of factors. These factors are extensively helping in the proliferation of the smart shoes industry, with further growth in adoption of the technology and an increase in popularity for smart wearable. Smart and customized shoes are the latest trends in the online footwear industry. For the diversification of the product portfolio, the vendors along with customized and personalized shoes for the customers. To attract a lot of customers, the vendors introduce innovative and customized footwear’s. For example, smart footwear like step-counting shoes has acquired popularity mainly among people involved in fitness and athletic activities. Moreover, the Global Smart Shoes Market is estimated to grow at a market growth of 8.7% over the predicted period.

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Eco friendly Liquid Detergents- KBV Research

The liquid detergent packaging has undergone significant format and design transformation over the years owing to product development to meet consumer expectations and lifestyle changes. According to industry research, the penetration of washing machines in the estimated household has increased significantly and is optimistically estimated to rise over the upcoming years. This ongoing change in housing conditions and lifestyle has compelled detergent manufacturers to come up with new and innovative ideas in terms of packaging and advertising.

What is liquid detergent?

Liquid detergent is a complex mixture of surfactants used effectively in cleaning action on dirt and grease. These detergents included in the washing process thus by decreasing the surface tension of water. Liquid detergents, with the wide adoption of fragrance and conditioners, attracted a number of consumers. The liquid detergent industry is expected to witness growth in the future with an upsurge in urbanization and substantial growth in penetration of washing machines.

Liquid detergent is a chemical reaction which is different from soaps that blend oil and acts as a wetting agent. The extraction is through bleach, complexation agents, soap, zeolites, and different other enzymes. Liquid detergent is combined with chemical compounds that comprise alkyl benzene sulfonates. The real idea of liquid detergent was introduced just after powder detergents and bars/soaps have gained fame. However, in the adoption of liquid detergent gaining comparatively a substantial share. This has increased the demand and value of liquid detergents.

What explains the necessity of using liquid detergent?

Many of the developed regions are expecting to reduce sales of powder detergents, which owes to the upcoming generation changing its preference to liquid detergents comparing to bar/powder detergent, as they witness liquid detergent which is highly hygienic and anti-bacterial. Majorly the consumers believe that bar detergent consists of harbor germ soon after its use. Liquids, among their bold hues and connotations of upward mobility, are increasingly substituting powders as standards of living has enhanced worldwide.

Leading brands of laundry detergents regularly have harmful chemicals providing a negative impact the health, ranging from skin and throat irritation to carcinogenicity and thus carries negative effects on the environment. Researchers have recognized that dryer vents emit over 7 hazardous air pollutants. This is a big concern when dryers are either blocked or don’t vent outside, thus causes indoor air pollution. Momentum is prone towards liquid detergents. Owing to the leading manufacturers of liquid detergent were topmost in their production capabilities in catering to the growing demands.

Where do we use liquid detergents?

In a majority of developed regions are experiencing a decrease in sales of powder detergents, which further owes to the fact that the young generation changed its preference to liquid detergents in comparison to bar/powder detergent. Reason being, they observe liquid detergent as more anti- bacterial and hygienic. Majority of consumers believe that bar detergents harbor germs soon after being used. Liquids, amongst their bold hues and connotations of upward mobility, are gradually substituting powders as standards of living have improved around the world. When it comes to washing, liquid detergent is better at greasy stains. Powder detergents can leave chunks of undissolved detergent in washing machine parts. As you can imagine, this can lead to malfunctions.

It particularly affects the washer’s drainage system. Over a period of time, the clumps can build up and cause a blockage that looks a lot like hard water deposits. This has further led to a wider adoption rate of liquid detergents among the homemakers.

Eco- friendly Liquid Detergents surfacing across the industry

Preference of the consumers for eco-friendly and natural liquid detergents increasing the expansion of the industry. Environmental concerns have stimulated the manufacturers to shift their focus on eco- friendly liquid laundry detergents that are taken from natural substances, which is again another main reason in increasing the demand for liquid detergents. The manufacturers have initiated in producing green products which are composed of natural substances like mineral- or coconut oil- based surfactants, plant-based enzymes, etc.

Considering these products to be biodegradable, still, they have acquired traction among consumers locally. Furthermore, this industry is witnessing a growing thrust on green cleaning products and the steps that are effecting environment-friendly ingredients in place of volatile organic compounds which causes respiratory and dermatological disorders. Initially, liquid detergents were packed made out of non-recyclable plastics, which pose an extra burden on the environment. Accordingly, manufacturers move towards producing sustainable products.

The bottom line

The Liquid detergent Market has risen at a significant pace owing to a range of factors. These technological advancements which further lead to the development of advanced liquid detergents and is said to drive the growth. The inclination of consumers towards eco-friendly & natural liquid detergents upsurges the growth. Environmental hazards have stimulated the manufacturers in changing their focus to eco-friendly liquid laundry detergents extracted from natural substances, which is yet another main factor increasing the demand forward for liquid detergents. Manufacturers are producing green products that are a composition of natural substances like plant- based enzymes, mineral- or coconut oil-based surfactants, etc. Furthermore, the Global Liquid Detergent Market is emerged to rise at a market growth of 5% of CAGR over the predicted period.

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Pharmaceutical Industry Boosting the Adoption of Anti-counterfeit Packaging- KBV Research

Safe packaging is one of the most important forgery avoidance techniques. Anti-counterfeit packaging provides a safe packaging for the product to eradicate alleged breaches and falsification. Anti-counterfeit packaging helps prevent imitation and allows products to be authentic and safe. A company is predominantly taking anti-counterfeit measures to help the company reduce losses due to the relevance and confidence of counterfeit revenues.

All about Anti-counterfeit Packaging

Counterfeits are unauthorized brand replicas identical to genuine products. Falsified goods include clothing, jewelry, medicines, cigarettes, electronic equipment, and parts, but are not limited to them. Safe packaging is needed to avoid counterfeit products. Anti-counterfeit packaging is perceived as the process by which the product is assigned to secure packaging to minimize forgery or infringement. Anti-counterfeit packaging is the safe process of packaging that prevents imitation and confirms the goods’ safety.

Why do we need Anti-counterfeit packaging?

Companies take measurements against counterfeiting to minimize losses due to falsification of income and loyalty. Cost is the major factor that leads to counterfeiting. It is noted, however, that drugs and food items costing less are mostly counterfeited because of lower risk of penalties. In counter and prescription drugs, anti-counterfeit packaging is used. Increasing internet demand for counter-drugs increases counterfeiting incidence. The implementation of the RFID (radio frequency identification) technology can mitigate these threats.

Pros and Cons of implementing the Anti-counterfeit Packaging technology:

One of the most evident aspects of corporate brand protection is an unwavering fight against counterfeiters. To ensure that brands and packaging / printing partners together protect packaging and labels against those who try to profit at their expense, a multi-layered protection plan is required. As a result of counterfeiting, food products, pharmaceuticals and other retail products suffer income losses and immaterial assets. Also, changing the method of brand retrieval can make it difficult to identify the original product and help counterfeiters to create more falsifications. Thus, in order to boost the packaging industry, manufacturers should increase their efforts to reduce losses from counterfeit products.

Falsification practices are more common in underdeveloped and developing nations as compared to the developed ones. However, the lack of awareness of customer-validated food and pharmaceutical products bother market expansion in many underdeveloped areas around the world. The global food and beverage industries, as well as pharmaceutical and retail products, suffer a loss due to intangible assets. Any fundamental or crucial changes in the process of brand retrieval can create a barrier to the recognition of the real product and can certainly assist the forgers on behalf of the first product in the production of fake products.

Anti-counterfeit Packaging through various technologies:

1. Holograms

In a hologram, a picture with some illusion of 3-dimensional construction or apparent depth and special separation is usually incorporated. Hologram devices can be incorporated in overwrap films or tear bands as threads embedded in paper substrates. However, some hologram marks have been easily and expertly copied or simulated and can often rely on hidden elements of covert authentication.

2. Barcodes

The barcode sector’s technology segment accounted for the largest share among the anti-counterfeit packaging industry and is projected to rise at a second highest rate over the forecast period as brand protection will be highly favored in most industries, particularly personal care and cosmetics. This is because the information and code contained in the bar code cannot display the label’s covert data so that counterfeiters are hardly able to copy. A bar code enables companies to integrate product lines and reduce overall cost of ownership.

3. Packaging Designs

Packaging design can help fight counterfeiting in several ways. Unique packaging can make the brand on the shelf easier to falsify. Replicating custom packaging with new materials or shapes is harder. Other ways of authentication can also be included in the packaging, such as bar codes or Quick Response (QR), which helps both counterfeiting and consumer involvement. Using a smartphone, a user can scan the code, check a product manufacturer and send additional information to the website of the brand owner. This allows the brand to build consumer trust and interact online with its customer.

Consumer Durables and the Anti-counterfeit Packaging Technology

False packaging of commercial products and commodities, among other things, could potentially economically harm manufacturers. There is an increasing risk of health associated with non-standard products. These are the key factors that led to anti-counterfeit technologies being adopted. This is estimated to boost demand growth for the anti-falsified packaging industry across the world. Driven by rising theft of intellectual property, such as falsified packaging and replication of products and services; end-product manufacturers in different countries are seeking better technological solutions to securely deliver their offering and enhance the reputation of their brands, which have become critical to increasing competitiveness.

The Bottom Line

The anti-counterfeit packaging market is experiencing high demand in view of the increase in manufacturing activities. The industry is driven by factors such as strong growth in demand in the food & beverage and pharmaceutical & healthcare industries. As well as the growing number of fake products on the market, the growing pharmaceutical and healthcare industry is the leader in the market place for counterfeit packaging.

The food and beverage (F&B) industry is highly demanding. While the flourishing food and beverage products are being produced on the market, fraudsters also have the opportunity to use their brand name and sell products of low quality with the replica of the brand. Low-quality food consumption creates health risks to the loss of well-established customers by customers and brands. This creates a safer supply chain for the demand for counterfeit packing in the F&B industry in their product. In the F&B industry, this potential arcade creates many growth prospects. As a result, over the forecast period, the global anti-counterfeit packaging market is estimated to grow at a CAGR of 12.2 %.

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The Global Color Cosmetics Market size is expected to reach $9.9 billion by 2024, rising at a market growth of 7.6% CAGR during the forecast period. C

The Global Color Cosmetics Market size is expected to reach $9.9 billion by 2024, rising at a market growth of 7.6% CAGR during the forecast period.

Laparoscopy is a popular surgical diagnostic procedure which is rapidly getting adopted for examining the organs inside a patient’s abdomen. The laparoscopy approach is a low-risk, minimally invasive procedure which carries out small incisions. The surgery involves the use of a laparoscope along with other devices, through which the surgeon can visualize and perform a surgery with minimal incision in the patient’s body. Laparoscopes are long, thin tubes with high-intensity light and a high-resolution camera that are attached to the front. This instrument is placed through a small dissection in the abdominal wall. The camera transmits pictures to a video monitor while it moves within the body. Laparoscopy enables the doctor to see inside a patient’s body without open surgery in real time. The growing demand for laparoscopic surgeries especially the bariatric surgeries has contributed significantly to the market growth. The rising prevalence of morbid obesity has raised the demand for the surgeries such as sleeve gastrectomy, gastric bypass, and gastric banding through laparoscopy.

Full Report: https://www.kbvresearch.com/color-cosmetics-market/

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Global Color Cosmetics Market Size- KBV Research

The color cosmetics market has witnessed remarkable innovations in textures and quality with a sole purpose to entertain the evolving needs and demands of their far-reaching customer base. The industry will continue to experiment as customers continue to explore the trending, up and coming looks.

Color cosmetics are personal care products which play the role of an enhancer for the physical appearance of people. These products contain colorants and cosmetics constituents and have a wide range of applications in skin care, hair care, makeup, personal hygiene, and cologne. The Color cosmetics assortment comprise products like foundation, nail paints, lipsticks, bronzers, powders, eyeliners, and various others.

What factors are driving the demand for Color Cosmetics?

The color market is a perennial success story. Ever since the inception of color cosmetics in the global cosmetics ecosphere, every product evolves into a new and quality enriched product every consecutive year. Nail products have enhanced in their texture and quality at a substantial pace due to the perpetuating innovations. Facial makeup products have witnessed widespread recognition owing to the skin and anti-aging benefits integrated into concealers and bases.

The increasing consumer spending in color cosmetics, raising consciousness about appearance, and innovation in products are contributing to the growth and development of the color cosmetics industry. The beauty and personal care sector is on a revolutionary phase currently, in which the demand for color cosmetics is propelling because of their feature of reducing age-related skin imperfections. The quality life of customers is improving rapidly, coupled with advancements in the technologies used for color cosmetics to suit the modernized quality-satisfying requirements of the modern-day customer base. Furthermore, attractive packaging techniques, increasing consumer health awareness about personal care and dynamic fashion trends indicate the development of the market for color cosmetics.

The escalating demographics and economies in developing nations are apparent to open the doors for fruitful opportunities in color cosmetics market across the globe. Additionally, the eternal rise in loyalty to color cosmetics, surging demand for organic cosmetic products, and newer products in color cosmetic products are building new pathways for the flourishing color cosmetics industry. The count of new brands and products in the market space, rising online retailing, more mergers and acquisitions leading to increased collaborations and partnerships are vital influencing factors that have been creating a wave in the global color cosmetics market.

As per one of the leading market research companies, KBV Research, the ongoing trends and innovations coupled with potential scope of the Global Color Cosmetics Market is expected to altogether, make the industry a market of $9.9 billion by 2024, which will continue to rise at a market growth of 7.6% CAGR during the forecast period.

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The eager beaver market players are making massive investments in the research and development activities for introducing innovative and organic cosmetics to woo their customer family. These players are focusing on creating products like anti-aging creams, UV protection lotions that are environment-friendly. Products like these are attracting more and more customers every now and then. Although these products come with mounting costs at times, the manufacturing of fine quality products due to the strengthening demand for long-lasting products with minimized risk of skin toxicity and irritation is expected to lift the growth of color cosmetics market. The adoption of natural ingredients in the making of these products due to the increasing awareness regarding the adverse effects of artificial chemicals will also impact the color cosmetics demand.

Paradoxically, the connected world is also individualistic. Consumers seek products and services that are personalized for them. For the color cosmetics industry, this indicates the need for meeting demands for products that are tailored as per the diverse individual factors like age, gender, religious beliefs, geographies & climate, and lifestyle.

Developments and Future Trends

Along with the impressive innovations of the 21st century, the new age market horizon will represent a new vista for scientific innovation in the color cosmetics industry.