Creativity Works Multimedia Training Season 4

We are proof creativity works 

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Joanna Falconer finds out the importance of self-acceptance. Exploring the importance of loving yourself. Watch me interview Richard Pascoe. Part of out VlogStar Challenge video entry 1.

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Naomi Sesay has us al energised speaking about the power of public speaking! Covering the different forms written and verbal communication to unspoken communication such as body language and mirror matching. We touched upon trusting our intuition, knowing ourselves, meditation, purpose and resonance.

“Be what your passion is, it doesn’t matter if you say it, you have to live it.” - Naomi Sesay - Oluchi

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Wooo wooooop, would be amazing if one of us from creativity works get through to the finals of #vlogstarchallenge !!!

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Naomi Sesay delivering a empowering speech today. Here she is explaining why the soul, or consciousness can't scientifically die because energy only transmutes, it can't disappear. However the human body can; and so build your inner self, build your mind and live out your purpose, because your purpose is never ending, it is etneral and doesn't disappear even in death. Very refreshing to hear such comforting and true and real words from an adult. Because what Naomi said is exactly what I believe and it's not something people talk about everyday, but I think we should talk about it more. Such an awesome course, with so many inspiring people. Thank you Naomi!

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The one who’s most CERTAIN, wins

Naomi Sensay

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The power of Public Speaking: creating stories with impact!

Professional speaker Naomi Sensay gave an insightful masterclass on the power of Public Speaking.

Sensay explained that verbal language accounts for 38% of all communication- “it is really important to understand how you project your language. You don’t have to be a shakespearean, you just have to come correct”.

When speaking publicly you need to:

Know your subject 

Know your audience 

Know your style 

“Find your style, don’t try to be like others because they’ve got it going on”. Once you find your passion and purpose, you exude confidence “and the more you know you, people will gravitate towards you”.

Monique Boreland 

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Talk Time With Naomi Sesay

The Power of Public Speaking

Verbal Language makes up 38% of all communication:

-Words -Articulation -Vernacular -Projection

How are we going to impact power in change if we don't use enough words? The way in which we need to get our message across is relayed by the way in which we speak. That's why it's important to expand your knowledge. 'The more you absorb, it acts as a mind feed that works to evolve your language and add more power to your delivery'.

-Register -Timbre -Prosody -Pace -Pitch -Volume

Body language also plays a part in how you are perceived. In fact, this amounts to 55% of all communication.

-Image -Presence -Pose -Projection

When you speak it is important that you speak with Passion and Purpose:

 -You need to be able to tell a story

 -Do something that has meaning 

-Change lives and ultimately change the WORLD. 

Words by Monifa Bobb-Simon

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Tech in London

Here is a short vlog on my opinions on technology and how it is shaping society in London.

-Aisha Khan

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Facebook Visit- 25th April The creativity works crew visited the Facebook office to learn about marketing and advertising. We also had a chance to learn about their future projects. Here is one of the highlights that stood out to me: One billion people going online: A campaign called Internet.org has started to help one billion who are in poverty and third world countries come online to connect with the world. They will be using an aircraft prototype that will hover around these countries and provide wifi. By Reenal Upadhayay Twitter: @ReenalUpadhayay

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Radio Station MasterClass: Bubble Radio FM 

We had a go in creating our own radio station in this masterclass by Ivor Etienne. We learned to think about various marketing and questions to think about when it comes desgining a radio station. Placed into groups of five, our group came up with Bubble.FM, a show that caters for kids aged 5 to 10 year olds. From Birthday shows to Karaoke, we discussed the potential of this to Ivor. 

- Reenal Upadhayay

Twitter: @ReenalUpadhayay

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Joanna Falconer, a Londoner talk about how knife crime is affecting the capital and how we can address this issue.

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Media Trust – Journalism – Interview like a Pro: Tips, Tricks and Techniques  – Ria Chatterjee  By Najmun Khan

 Interview like a Pro: Tips, Tricks and Techniques: 

Lunch time news – snappy and accessible – aimed for stay at home mums 

Evening News –  similar to touch time News 

News at 10pm – competing with Night News – it has to be issue driven 

The more news information you have, the more sources you have to provide news 

Craft your questions, build rapport with the person, pre-production is key 

Preparation is so important, research a lot, use other media sources for information, than you find questions that hasn't been asked. Watch other interviews, read articles. Go beyond researching and understand who your interviewing i.e reading an author book and picking a line, sentences from the book 

Crafting your Questions: 

You need to know your questions and to figure out what your interviewer will say 

What do you want to get out of the interview? The results?  

Write your questions beforehand because it's about being prepared 

Have open questions which can flow nicely into the conversation 

Stay clear from closed questions which will only give you closed answers  

Don’t tell your interviewers what to say, otherwise it will be unnatural for them  

Remember to build that rapport with them, so they can be relaxed and have a conversation with you 

Be approachable, but be a professional to your interviewers, listen to what they say, instead of thinking of the next question? 

Keep a mental note if they haven't answered your questions 

Other Tips: 

Social media is very useful i.e you can ask about what questions to ask them? 

Don’t worry about challenging someone who gives you closed answers 

Entertainment interviews opposite to politicians interviews. Worth mentoring to PR about your questions. Don't be afraid to voice your opinions to PR because stars are figures to the public eye 

Be sensitive when asking questions, but have harder questions

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Media Trust – Journalism – Channel 5 News  – Ben Wickman  By Najmun Khan

My Channel 5 News experience: 

I was able to understand what goes on behind the scenes on Channel 5 News and how reporters, producers, editors, sound and the director work whilst breaking news live to audiences. 

I had the opportunity to practise presenting news. The courage and motivation to present news is unbelievable and I experienced how to read the autocue, listen to the director, whilst staying engaged with the viewers watching the News. It was not easy to do because behind the scene you can hear everything in the earpiece, people talking back and forth to each other and you only have to concentrate on following instructions from the director. 

Overall it was a fun experience and once in a life time opportunity to try to present news. 

I am grateful for this experience because it gave me an insight of what's it like to work in a news environment and how they work in a daily basis to provide news contents for their audiences.  

I was introduced to the hard working team behind Channel 5 News: 

Ben Wickman, Sian Williams, Matt Barbet, Andy Bell, Tessa Chapman, Peter Lane, Catharine Jones, Simon Vigar, Dominic Reynolds, Minnie Stephenson, Kate Simmons, Julian Druker. 

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Media Trust – Journalism – Art of Blogging  – Chayya Syal  By Najmun Khan

 Chayya Syal is a Broadcast journalist, BBC Asian, Network/The Avid Scribbler Blogger 

English Literature BA University of Reading 

Listed:  Forbes 30 Under 30 Media Category 2016 

Finalist for 'Outstanding Young Journalist' Asian Media Award 2015 

Avid Scribbler: 

Created Avid Scribbler on 2012 

Changing role of ethnic and racial identity post 9/11 

Focus on South Asian Women 

Weekly post 

Global readership 10,000+ 

Featured in Media 

Documentaries and workshops 

Journey to Journalism: 

News reporter and news editor at University paper 

Digital Journalism and self employment 

Work experience (lots and lots of it) If unpaid think about your long term goal 

Currently working at BBC in Radio Production (Set side – Pracitcal) 

A Day in a Job: 

Early starts (or late starts with late finishes) 

Lots of working with people 

Work to very tight deadlines 

Can be challenging i.e types of news 

People to interact with in news 

Very fast paced environment because news changes gradually in a high pressured envrionment 

Blogging Starting Points: 

What are you good at? 

What interests you? What will make your views stand out? 

Who does it interests? 

Why do you want to blog? 

Why does your perspective matter? Give your opinion of matters 

How long do You want to blog for? 

Blogging Essential Tool Kit: 

Tech Matters – WordPress, Basic HTML Code 

Social Media – Know it inside out and read upon on trends, you can write anywhere 

Communication – Be clear, concise and relatable 

Authentic – Be yourself 

Confidence – Do not shy from taboo topics 

Pressure – Regular, online presence 

Blogging Alternative Skills: 

Soft Skills 

Network 

News 

Specialism 

Resilience 

Law 

Respect 

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Media Trust – Journalism – Photojournalism  – Richard Pasceo  By Najmun Khan

What is Photojournalism? 

Photojournalism is the practice of communicating news by photographs, especially in magazines 

The People Tech Takeover: 

iPhone thrives as digital cameras and traditional photojournalism struggles to stay alive 

Mobile Phones: 

The easiest and quickest way of capturing social events in real time, with 4K videos, 12MB Photos. This is now accessible for anyone to use and sell to newsagents and magazines 

Digital Compact: 

Digital Compact Cameras are one of the easiest tools to use after Camera Phones (Think of Lumix brand compact camera) 

Mirrorless: 

This has the ease of use and size of a compact camera but also has the advantage of interchangeable lenses like an SLR camera (Think of Nikon brand mirrorless camera) 

DSLR: 

These cameras are for when you want to shoot more than just a picture. These are your workhorse. This when you want to 'Freeze' that moment ad you really see it (Think of Canon brand DSLR camera) 

Photography Basics: 

Aperture, Shutter Speed, ISO, Framing 

Aperture: 

F1.8 F2.8 F4.0 F5.6 F/8 F/11 F/16 F/22 

Shutter Speed: 

1/250S 1/500S etc. The faster the Shutter Speed the shorter the time the image sensor is exposed to light; the slower the Shutter Speed, the longer the time image sensor is exposed to light. If you are photographing a subject that is in motion, you will get different effects at different Shutter Speed 

ISO: 

ISO is a measure of the camera ability to capture light. ISO sensitivity is raised by amplifying the signal. In other words, if is sensitivity is raised from ISO 100 – ISO 200 while aperture is left unchanged, the same exposure can be achieved with a Shutter Speed twice as fast. The same is true if ISO sensitivity is raised from ISO 200 to ISO 400 

Framing: 

Framing your picture is very important, because it has to tell a story to the readers. Remember the rule of thirds when framing and capturing your pictures. 

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Media Trust – Journalism – Design your Glossy: Learn to Make a Magazine Part 1  – Reshma Biring  By Najmun Khan

Many things to learn of how to make a magazine layout on PhotoShop, but here's what I have gathered: 

Double page spread –  would need to be filled up completely covered 

Remember the page layout must be eye catching, creative that makes the reader the article 

300-500 words – choose any topics to write about, but must be within the word limit 

Writer – will need write about the article about i.e 'We Don’t Know, So We Don’t Care' 

Editor – will be checking everyone's work and correcting mistakes 

Photography – find and take original pictures 

Graphic Designer – will be responsible for the page layout 

Remember Key Points: 

A good headline  

Images (not copyright – use original pictures)  

Photo caption  

Pull quote 

Overall message of the article 

Our target audiences (16-25 year olds) 

Topline for your article 

Name of the Cover Magazine