Sense of Place @desn512-issakunda - Tumblr Blog

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After receiving feedback on my last poster from my formative, I wanted to take it all onboard. I was told I was using too much imagery and not enough typography which the brief demands. So I made sure to focus this poster on the type and incorporate imagery as a texture so it doest over shadow the type.

Process Annotation

For my sense of place, I wanted to create a poster to convey how it looks and feels to be in Te Auaunga (Oakley Creek). I used shape making to create circles that are portals leading you into the vast and lush greenery around my place. I also implemented shadows inside the circles to manipulate the depth of perception, adding more texture. I used one colour, an almost earthy green, which was the colour I would see when walking through my ‘place’. I wanted to continue the theme of creating round shapes, which is why I chose the “Backspacer OT” font to carry that idea throughout the poster.

Animated Poster Experimentation

Today we experimented with After Effects to add motion to our posters. I had fun familiarising myself with different effects such as position, opacity and rotation.

Motion Graphics: Hardanger

Olsson Barbieri’s motion graphics for an organic orchard in Hardanger, on the west coast of Norway, really caught my attention. In their explanation, Olsson describes how the orchard is known for producing apple cider and honey. What stood out to me was their creative use ofmotion, manipulating elements in the poster to move like a swarm of bees, working in harmonyand moving as one. I thought this concept was incorporated very effectively, both visually andconceptually, as it reflected the natural processes of the orchard. They also included Norwegianwords in their design, which I found particularly inspiring. This use of native language resonatedwith my own project, where I aimed to highlight the Māori name of my place. It encouraged me to consider how language and motion can work together to strengthen the cultural and emotional impact of a design.

Wahine Toi annotation:

Let Women Rise, designed by Alice Murray in 2019, immediately caught my attention due to the size of the font. The low x-height gives the impression that the text stretches across the page, creating a bold and commanding presence. I especially liked how the word “Women” was placed at the very top of the page in a large, bold font. To me, this represented a sign of strength in womanhood and highlighted the importance of empowerment.

Overall, I think this is a very minimal yet powerful poster. Its simplicity allows space for personal interpretation, encouraging viewers to reflect and develop their own perspectives.

Sulki & Min annotation:

The line work in the poster conveys a look that feels both digital and traditional, especially when merged with the chosen fonts. This contrast creates an interesting clash between modern and classic design elements. The use of colour is particularly striking layering blue over red produces an almost 3D effect, adding visual depth and unique textures. The shapes appear to morph in front of you, giving the impression that the poster is alive and in motion. Adjusting the opacity of the blue layer over the red is another effective technique, adding different shades and enhancing the layered effect.

Helvetica film annotation:

Helvetica (2007), directed by Gary Hustwit, is a informative documentary that

explores the history, impact, and cultural significance of one of the world’s most iconic typefaces. The film goes beyond just design, it dives into how typography affects our everyday lives and shapes the way we perceive information. Through interviews with leading designers and typographers, the documentary presents contrasting opinions about Helvetica’s dominance in visual culture. Some view it as a symbol of clarity and modernism, while others see it as dull and overused.

Overall, Helvetica was a very helpful watch for anyone interested in design, communication, or visual culture.

Poster development 2

Another poster I was experimenting images from my place and turned into textured background.

Poster development 1

Further experiments of me developing and trying to refine my older drafts.

Location image 3

This was an image taken when I went walking through the bush and almost got lost.

Location image 2

Here's another image taken at Te Auaunga capturing the lush foliage and dense bush.

Location image 1

This is one point of Te Auaunga creek that you can see when walking over the foot bridge above.

Poster experiment #1

With this poster draft I want to focus on texture so I took an image I had taken at my place and added grayscale to it to so I could turn it into its own pattern. I also researched words I had found researching my place and experimented with layout.

#trees and stars

By Francois Tusséki

This poster is representation of Francois Tusséki getting his residency in Vietnam. I think the use of opacity to form a new colour is a creative way of showing different shades that are complimenting each other.

#posterreview

Here's a design exploration I was sampling with my sense of place Te Auaunga. I used the repeating method to act as lines of trees and wanted to also adjust the shade to show depth.

#postersample

Vision impaired

#helpmespecsavers

Spiralling out of control

#notcatinthehat

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