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Wildberries Return Update Simplifies Seller Workflows

Wildberries has recently rolled out a major upgrade to the Wildberries returns update within its seller backend, making the “Buyer Returns” section far more efficient and easier to manage. The latest changes are designed to streamline seller return management, reduce unnecessary page switching, and help merchants handle return requests with greater speed and accuracy.

One of the most practical improvements is the addition of a new “Transaction” column in the return request form. This field now displays the exact date and time when the order was completed, allowing sellers to quickly verify the order cycle and assess each case with better context. For sellers dealing with high order volumes, having this information visible at a glance can significantly improve judgment and response speed.

At the same time, Wildberries has removed the previous “Reply to Buyer” column and enhanced the “Details” column with more useful information. Sellers can now see the application number, the return reason submitted by the buyer, and the buyer’s identity type, whether an individual or a legal entity. This added clarity supports more accurate seller return management and gives merchants a fuller view of each request before taking action.

The most notable part of this Wildberries returns update is the introduction of a unified pop-up window that consolidates all application details into one place. Instead of opening multiple pages to review supporting materials, sellers can now click the relevant row under either the “Under Review” or “Archived” tabs to access everything at once. This includes buyer-uploaded photos and videos, return reasons, messages, and identity information. By centralizing these details in a single interface, Wildberries has made eCommerce return processing much more convenient and far less time-consuming.

This improvement is especially meaningful for sellers who manage returns at scale. Return reviews often require quick cross-checking of evidence, order timing, and buyer explanations. When these elements are scattered across different pages, even simple cases can become inefficient to handle. Wildberries’ new design removes much of that friction, helping sellers save time, reduce manual steps, and improve the consistency of their review process.

In a broader sense, this update reflects a growing trend across eCommerce platforms: backend tools are becoming more operationally focused, not just functionally complete. Platforms are increasingly recognizing that merchants need systems that support fast decision-making, lower administrative burden, and smoother post-sale service. For sellers on Wildberries, this is not just a cosmetic interface change. It is a practical upgrade that can improve day-to-day workflow and strengthen the overall efficiency of eCommerce return processing.

For cross-border sellers, operational efficiency on marketplace platforms matters just as much as shipping speed and fulfillment accuracy. A faster return review system can help businesses respond to disputes more effectively, protect customer satisfaction, and keep internal workflows under control as order volume grows. In international trade, where every stage from fulfillment to after-sales service affects business performance, having the right logistics partner is equally important. Forest Shipping is a professional shipping agent China exporters and global sellers can work with, helping move cargo from China to destinations worldwide with reliable international freight solutions.

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Amazon Meltable FBA Inventory Removal Deadline Ubdated 2026

Amazon sellers handling heat-sensitive products should pay close attention to a key 2026 FBA deadline. According to Amazon’s notice, the company will not accept meltable FBA inventory at its fulfillment centers from April 20, 2026, through September 28, 2026. Any meltable units still stored at Amazon fulfillment centers after April 20 may be marked unfulfillable, and Amazon says disposal for a fee may begin on May 1, 2026. Amazon defines meltable inventory as products that can melt when exposed for a prolonged period to 155°F, including items such as chocolate, gummies, and certain jelly- and wax-based products.

For sellers, this is more than a seasonal reminder. It is an operational deadline that affects inventory planning, sell-through strategy, removal timing, and inbound shipping decisions. If your products fall under Amazon’s meltable category, acting early can help you avoid unnecessary disposal fees, stranded inventory, and disruption to summer sales. For brands shipping from China, this is also the moment to coordinate with a reliable shipping agent China partner to adjust replenishment schedules before inventory reaches Amazon fulfillment centers.

What Amazon’s 2026 Meltable Inventory Notice Means

Amazon’s policy is built around product quality protection during warmer months. The company states that it will stop accepting meltable inventory at its fulfillment centers between April 20, 2026, and September 28, 2026. Inventory that remains in the network after the cutoff may be marked unfulfillable, with disposal beginning May 1, 2026. Amazon also directs sellers to review its Meltable FBA inventory policy page, download the meltable ASIN list, and use Seller Central’s FBA removal order workflow when needed.

In practical terms, this means sellers should not assume that existing stock can simply remain in FBA until it sells through. Once the cutoff date passes, meltable units may no longer be treated as normal sellable inventory. That creates a narrow planning window for brands selling confectionery, supplements in gummy form, wax-based goods, and similar products that may be flagged as meltable under Amazon’s standards. Amazon forum guidance has also consistently described the seasonal acceptance window for these products as limited, reinforcing the need for sellers to plan inventory around the annual warm-weather restriction cycle.

What Counts as Meltable FBA Inventory

Amazon defines meltable inventory as heat-sensitive products that melt after prolonged exposure to 155°F. The examples specifically mentioned include chocolate, gummies, and selected jelly- and wax-based products, but the category is not limited to those products alone. Sellers should therefore avoid relying only on common sense or product appearance. Instead, they should verify whether an ASIN appears on Amazon’s meltable list or falls under Amazon’s product classification rules.

This matters because some products may not look “meltable” at first glance but can still be treated that way by Amazon. For example, wellness or beauty products with soft textures, certain edible items, or wax-based formulations may trigger restrictions even if they are packaged securely. When Amazon classifies an ASIN as meltable, the policy applies regardless of whether a seller believes the product can tolerate standard shipping conditions.

Why This Policy Matters for FBA Sellers

The biggest risk is not simply that you cannot send new meltable FBA inventory during the restricted period. The bigger problem is what happens to inventory that is already inside Amazon fulfillment centers after the deadline. Amazon says remaining meltable units may be marked unfulfillable and disposed of for a fee starting May 1, 2026. That turns poor planning into a direct cost issue.

There is also a sales risk. If your summer catalog depends on meltable goods and you miss the transition timeline, you may face stock interruptions, listing instability, or forced changes to your fulfillment method. Sellers who depend heavily on FBA for Prime visibility may need to switch temporarily to other fulfillment solutions, reduce summer exposure for certain ASINs, or redesign product mixes for warm-weather months.

For cross-border eCommerce businesses, the logistics timeline adds another layer of difficulty. Ocean freight, customs clearance, warehouse receiving, and Amazon appointment scheduling all require lead time. A product shipped too late from China could arrive after the FBA cutoff, leaving sellers with inventory that cannot be received as planned. That is why coordination between inventory forecasting and logistics execution is critical.

Key Dates Sellers Should Remember

The most important dates from Amazon’s notice are straightforward:

April 20, 2026: Amazon stops accepting meltable inventory at its fulfillment centers. May 1, 2026: Remaining meltable inventory may be marked unfulfillable and disposed of for a fee. September 28, 2026: The no-acceptance period ends, according to Amazon’s announcement.

These dates should be treated as operational deadlines, not just reference points. Sellers should work backward from them to decide when to stop manufacturing, when to stop sending replenishment, and when to submit removal requests if needed.

What Sellers Should Do Now

The first step is to identify whether you have any affected ASINs. Amazon specifically points sellers to its meltable inventory policy resources and the downloadable list of meltable ASINs. If any of your catalog items are included, you should review current FBA inventory levels immediately.

The second step is to estimate your sell-through before April 20. If you have inventory that is unlikely to sell out before the deadline, you should evaluate whether removal is necessary. Waiting too long may leave you with fewer options and a greater chance of disposal fees.

The third step is to stop treating replenishment as a routine process. Meltable FBA inventory requires seasonal planning. Sellers should decide whether to front-load inventory before the cutoff, shift to another fulfillment method during the restricted period, or pause certain SKUs altogether.

The fourth step is to align logistics timelines with Amazon’s deadline. This is especially important for sellers sourcing from China. Production delays, port congestion, and inland transportation can all eat into the margin of safety. Building a buffer is usually wiser than trying to cut timing too close.

Shipping from China to Amazon Fulfillment Centers: Why Timing Is Critical

For overseas sellers and importers, shipping timing is often where policy compliance and logistics strategy meet. Even when your inventory is ready, it still has to move from the factory to export handling, then across borders, through customs, into destination warehousing, and finally to Amazon fulfillment centers. That entire chain needs to be completed before Amazon’s meltable cutoff if the products are to remain eligible for FBA receiving.

This is where working with a professional shipping agent China can make a real difference. Forest Shipping is a shipping agent China that helps move goods from China to Amazon fulfillment centers, supporting sellers with cross-border shipment coordination, routing choices, and inventory timing plans. For meltable or season-sensitive products, that kind of planning becomes even more valuable because the delivery window is not flexible in the same way as standard FBA shipments.

A well-managed shipping plan can help sellers decide whether to ship by sea or air, whether to split inventory into multiple batches, and whether some stock should be held outside Amazon during restricted months. Instead of reacting after inventory becomes a problem, sellers can design an inbound strategy that fits Amazon’s seasonal rules from the start.

Common Mistakes Sellers Should Avoid

One common mistake is assuming that “small quantity” means “low risk.” Even a limited amount of meltable inventory can become costly if it is marked unfulfillable and disposed of after the deadline. Amazon’s policy is based on product type, not seller size.

Another mistake is assuming that all inventory already inside FBA will be left untouched. Amazon’s notice clearly indicates that inventory remaining after April 20 may be marked unfillable, with disposal fees starting May 1. Sellers who overlook this detail may focus only on new inbound shipments and ignore stock already in the network.

A third mistake is shipping too close to the cutoff date. Cross-border logistics rarely moves on a perfect timetable. Delays in pickup, customs, linehaul, or warehouse check-in can push arrivals beyond the acceptable window.

A fourth mistake is failing to confirm whether an ASIN is classified as meltable. Some sellers only discover the issue when creating shipments or checking policy pages, by which point lead time may already be too short.

How to Build a Smarter Summer FBA Strategy

A strong summer plan starts with SKU segmentation. Separate meltable FBA inventory from standard goods and give those ASINs their own replenishment calendar. That prevents the rest of your catalog from being planned around the wrong assumptions.

Next, forecast demand conservatively. Sellers often overestimate how much inventory they need before a seasonal cutoff. Since leftover stock may face removal or disposal risk, the goal should be balanced stock coverage, not maximum stock placement.

Then, create a dual-channel fulfillment mindset. If some products cannot stay in FBA during the restricted window, consider whether part of your catalog should be fulfilled through other methods for the summer season. Even if margins are slightly different, continuity may be better than going out of stock entirely.

Finally, communicate early with your supply chain partners. Manufacturers, freight forwarders, prep providers, and warehouses all need to understand that the deadline is tied to Amazon compliance, not just your internal schedule.

Why This Update Is Important for Global Amazon Sellers

Amazon’s meltable inventory rule may sound niche, but it affects a broad range of sellers operating in food, supplements, gifting, seasonal products, beauty, and specialty consumables. The policy also highlights a larger reality of FBA: success is not just about listing optimization or advertising performance. It is also about understanding operational rules and aligning inventory flow with them.

For sellers importing from China, this is especially relevant. Long international supply chains leave less room for timing mistakes. A missed FBA receiving window can turn finished inventory into delayed or unusable stock from an Amazon perspective. That is why many sellers rely on an experienced shipping agent China to help coordinate shipments from China to Amazon fulfillment centers with tighter control over schedules and transit decisions.

Forest Shipping supports sellers moving cargo from China to Amazon fulfillment centers and can help brands plan around FBA deadlines, seasonal restrictions, and cross-border shipping timelines. When Amazon updates rules like the meltable FBA inventory policy, logistics execution becomes just as important as marketplace compliance.

In short, sellers with meltable FBA inventory should not wait until the last minute. Review your affected ASINs, check your current stock levels, estimate sell-through before April 20, 2026, and submit removal requests when necessary. Amazon has made the timeline clear: meltable products will not be accepted at its fulfillment centers from April 20 through September 28, 2026, and remaining inventory may be disposed of for a fee starting May 1.

The smartest response is early planning. With the right inventory strategy and the right logistics support, sellers can reduce compliance risk, avoid unnecessary fees, and keep their operations more stable during the summer restriction period. If you source from China, working with a dependable shipping agent China such as Forest Shipping can help you move goods from China to Amazon fulfillment centers with better timing, better coordination, and fewer surprises during critical FBA policy windows.

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eBay Seller Hub Update: New “Inactive” Listings Tab

eBay has recently rolled out an eBay Seller Hub update that changes how sellers view and manage ended listings. In the listing management area, the platform is merging the previous “Sold” and “Unsold” statuses into a single new Inactive listings tab. While the change is intended to streamline workflows, it has drawn significant attention during its phased rollout—especially as some sellers report technical issues that disrupt everyday eBay listing management.

What Changed in Seller Hub

Under the updated interface, eBay introduces a new “Inactive” page that includes all listings that were previously published but are no longer visible to buyers. In practice, this new Inactive listings tab replaces the older split view of “Sold” and “Unsold,” consolidating ended items into one place for simpler navigation and review.

Phased Rollout: Not Every Account Sees It Yet

According to seller feedback, this eBay Seller Hub update appears to be launching in stages. As a result, some accounts can already access the new “Inactive” page, while others still see the previous layout. This staged deployment has contributed to confusion, since sellers may be comparing different experiences and interface versions.

Seller Concerns: Does the 90-Day Retention Still Apply?

A major topic in the discussion is whether listings in the “Inactive” status still follow the same retention rule many sellers relied on before—particularly the commonly referenced 90-day listing retention for unsold items.

Previously, the interface clearly displayed a note indicating a 90-day validity or retention period for certain ended listings. With the new Inactive listings tab, that prompt is no longer shown in the same direct way. This omission has led some sellers to worry that eBay’s policy may have changed without formal notice, even though no confirmed update has been communicated through the interface itself.

Reported Technical Issues: Errors When Deleting Inactive Listings

Beyond policy concerns, sellers have also reported operational disruptions tied to this eBay Seller Hub update. On eBay’s community forum and across social media discussions, some sellers claim they encounter error messages when attempting to manually delete items from the “Inactive” page, preventing the action from being completed.

For sellers who routinely clean up ended listings to reduce clutter and avoid confusion, this temporary inability to remove inactive items can interrupt their workflow and complicate ongoing eBay listing management.

No Detailed Official Explanation So Far

As of now, eBay has not released a detailed public explanation addressing the questions raised about listing retention or the technical issues reported during the rollout. Sellers are left to interpret the change based on what they see in their own dashboards, which may differ depending on whether the update has reached their account.

Summary

This eBay Seller Hub update consolidates previously “Sold” and “Unsold” listings into a single Inactive listings tab, aiming to simplify eBay listing management. However, the phased rollout and the removal of clear on-screen references to a 90-day retention window have triggered seller concerns. On top of that, some sellers report errors when deleting inactive listings, which can disrupt routine account maintenance. Until eBay provides an official clarification, sellers may want to monitor their dashboard behavior closely and document any issues they encounter.

Conclusion: Keep Operations Organized as Platform Tools Change

Interface changes are a normal part of selling on large platforms, but they can create real friction when they affect day-to-day listing workflows. If you’re managing high volumes of inventory across marketplaces, keeping your operations structured—and your fulfillment plan flexible—matters as much as your product strategy.

When you need dependable global delivery execution alongside fast-moving platform changes, Forest Shipping can help. As an international freight forwarder, Forest Shipping supports sellers shipping from China to destinations worldwide—helping you move inventory efficiently and maintain steady fulfillment performance, even when your marketplace tools and processes evolve.

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Brazil Summer Heat Sparks 175% Jump in Seasonal Sales

Brazil’s persistent high temperatures are reshaping Brazil summer shopping patterns and driving a sharp rise in seasonal product sales. New retail data shows that heat-driven “preventive” and convenience purchases are accelerating, reinforcing why real-time inventory management is becoming a critical capability for retailers and importers planning seasonal assortments.

Key Findings From Large-Scale Receipt Data

Based on an analysis of more than one billion invoices, Brazil’s 2026 summer season shows clear, category-specific shifts:

Insect repellent surged, appearing in carts 175% more frequently than before. Average prices increased 14.6%, signaling both demand pressure and consumers’ willingness to pay for preventive items during extreme heat.

Ice cream sales rose 33.3%, while the average price slipped slightly (-0.5%) to R$ 28.12. This suggests a preference for single-serve formats and immediate-consumption options—an important signal for assortment and packaging strategy.

Coconut water sales increased 30.5%, with the average price rising to R$ 16.95, reflecting growing demand for hydration-focused products.

Beyond these standout categories, broader grocery trends also moved upward:

Fruit and vegetables: overall sales value up 7.2%

Meat and poultry: up 5.1%

Alcoholic beverages: up 5.3%

Together, these shifts point to a more heat-responsive basket mix—an actionable insight for anyone involved in sourcing, replenishment, or distribution tied to seasonal product sales.

What’s Driving the Spike in Heat-Season Demand

The data indicates that the summer holiday period and increased social activity are amplifying demand for products that feel:

Cooling (ice cream, chilled drinks)

Convenient (single-serve and ready-to-consume items)

Preventive (repellents and other protective purchases)

In practice, extreme weather is accelerating “need-it-now” shopping behavior, which can create rapid, localized demand spikes. This is exactly where real-time inventory management becomes the difference between maintaining shelf availability and losing sales to stockouts.

Inventory and Supply Chain Implications for Retailers and Importers

Heat-driven demand tends to be fast-moving and volatile, which creates several operational risks:

Forecasting gaps: Traditional seasonal forecasts may lag behind sudden temperature-driven demand swings.

Stockouts and overstocks: Repellents and cold-chain products can sell through faster than expected, while slow-moving SKUs tie up cash and warehouse space.

Packaging and format sensitivity: The preference for immediate consumption (e.g., single-serve ice cream) shifts product mix and may increase SKU complexity.

Lead-time pressure: When replenishment is slow, the “peak” can pass before inventory arrives, reducing the return on seasonal buys.

Retailers that rely on daily or weekly insights—rather than monthly trends—are better positioned to respond. For importers, aligning procurement cadence with Brazil summer shopping cycles can reduce both cost and risk.

How to Prepare for Seasonal Swings in Brazil

If you source internationally or move goods into Brazil, these steps can help you capture upside while limiting exposure:

Build a heat-season SKU plan early Identify heat-linked categories and confirm packaging formats that match local purchase behavior (e.g., single-serve, ready-to-drink).

Use faster replenishment triggers Set reorder points that react to real demand signals, not static monthly averages—especially for items prone to spikes.

Segment by temperature sensitivity Separate products into “high-volatility” (repellents, beverages) versus “steady movers” (staples) and manage them with different inventory rules.

Plan logistics around peak timing Ensure freight schedules and customs timelines support in-season availability. Missing the window can turn seasonal product sales into markdown risk.

Strengthen data-to-action workflows Use real-time inventory management practices that connect sell-through signals to replenishment decisions quickly.

Summary and How Forest Shipping Can Support China-to-Brazil Shipments

Brazil’s summer heat is not just a weather story—it is a demand story. Repellents jumping 175%, along with rising sales of ice cream and coconut water, shows how Brazil summer shopping can shift rapidly and materially. For brands, retailers, and importers, the lesson is clear: strong real-time inventory management is essential to capture heat-season seasonal product sales without being caught by stockouts, late arrivals, or mismatched SKU formats.

Forest Shipping is an international freight forwarder that helps move your cargo from China to Brazil, supporting seasonal planning with practical shipping solutions—from consolidation and export coordination in China to ocean or air freight options aligned with your selling window. When timing and availability matter, a logistics plan built for seasonal volatility can protect margins and keep products in stock when demand peaks.

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Turkey to End Tax Exemptions for Low-Value Cross-Border Parcels Starting February

Beginning February 1, 2026, Turkey will officially abolish its simplified customs clearance and tax exemption policy for low-value cross-border e-commerce parcels. The move marks a significant tightening of import controls on goods sold via overseas e-commerce platforms.

According to Turkey’s Ministry of Trade, the decision is primarily driven by product safety concerns. Authorities have flagged that some cross-border e-commerce goods fail to meet EU safety standards, with certain products found to contain toxic or potentially carcinogenic substances.

Background: How the Low-Value Exemption Worked

Previously, Turkey allowed non-commercial goods purchased through overseas e-commerce platforms to enter the country under a simplified customs regime. Under this system, parcels with a CIF value of no more than €30 (approximately USD 35.08) could be cleared with minimal inspection and documentation and were exempt from additional customs duties.

This policy enabled large volumes of low-priced goods to enter the Turkish market quickly and played a key role in the rapid expansion of cross-border e-commerce.

What Changes Under the New Rules

With the new policy taking effect, simplified customs clearance will no longer apply, regardless of shipment value. All affected goods must now follow standard import declaration and inspection procedures.

As a result, bulk e-commerce shipments that previously entered the market under the guise of “personal purchases” will no longer benefit from regulatory loopholes. Turkish authorities have explicitly stated that some platforms exploited the simplified regime by splitting bulk shipments into smaller parcels to avoid higher duties and regulatory scrutiny—an approach the new rules are designed to eliminate.

Impact on Chinese Cross-Border Platforms

The policy shift is expected to have a noticeable impact on Chinese cross-border e-commerce platforms, particularly Temu and AliExpress, both of which have expanded rapidly in Turkey in recent years.

Their competitive pricing and broad product selection have drawn sustained attention from domestic industries and regulators. Turkish authorities have previously launched investigations into issues including pricing practices, product safety, and potential public health risks associated with certain platform offerings.

Progressive Tightening of Import Controls

The Ministry of Trade noted that this is not an isolated policy shift. As early as October 2025, Turkey excluded higher-risk product categories—such as toys, footwear, and leather goods—from simplified clearance, many of which originated from Chinese e-commerce sellers.

Under the latest update, these restrictions are further expanded, and all excluded product categories are now subject to full standard customs procedures.

Limited Exceptions Remain

Despite the broad rollback, limited exemptions will still apply. Medical and scientific-use goods, including pharmaceuticals and dietary supplements, may continue to enjoy tax exemptions if:

Shipped via postal or express courier channels, and

The total declared value per shipment does not exceed €1,500.

Policy Context: A Gradual Rollback

The elimination of low-value tax exemptions has been under discussion in Turkey for some time. On August 6, 2024, the government reduced the personal cross-border shopping tax-free threshold from €150 to €30.

In December 2024, shipping fees were added to the taxable value, effectively lowering the exemption threshold to around €27, while imposing an additional €3 fixed shipping surcharge per order.

Under the previous framework, non-commercial parcels shipped via post or express courier were subject to:

30% customs duty for goods originating from EU countries

60% customs duty for goods from non-EU countries Certain categories also incurred an additional 20% fixed consumption tax.

With the latest reform, the low-value exemption channel is now fully closed, bringing cross-border e-commerce goods firmly under Turkey’s standard import management system.

Domestic Industry and Macroeconomic Considerations

The Turkish government stated that the policy responds to long-standing appeals from domestic industrial groups, which argue that an influx of low-priced imports not only raises safety concerns but also places significant pressure on local manufacturers through aggressive price competition.

From a macroeconomic perspective, the move comes as Turkey advances its broader economic rebalancing efforts. Official data shows that annual inflation eased to 30.89% in December 2025, with monthly inflation at 0.89%.

The Central Bank of Turkey recently cut its benchmark interest rate by 150 basis points to 38%, citing faster-than-expected disinflation and stabilizing food prices.

Although the government has not explicitly linked the tariff overhaul to inflation control, economists widely believe that restricting tax-free imports can help ease current account pressures and create a more favorable environment for domestic producers.

Meanwhile, Turkey’s export performance remains resilient. In 2025, exports reached USD 273.4 billion, up 4.5% year-on-year, while total exports of goods and services approached USD 396.5 billion.

Manufacturing sentiment has also shown early signs of improvement. Data from the Istanbul Chamber of Industry indicates that the Purchasing Managers’ Index (PMI) rose to 48.9 in December 2025, the highest level in 12 months, signaling a slowdown in contraction across production, new orders, employment, and purchasing activity.

As Turkey moves to fully integrate cross-border e-commerce goods into its standard import management system, sellers and platforms shipping into the Turkish market will need to reassess their logistics strategies, customs compliance, and cost structures. Working with an experienced international freight forwarder can help mitigate regulatory risks, ensure accurate customs declarations, and maintain stable delivery timelines under the new rules.

Forest Shipping, as an international freight forwarding company, provides end-to-end logistics solutions for cross-border e-commerce shipments from China to global destinations, including customized customs clearance support and compliant shipping arrangements. By aligning logistics planning with evolving import regulations, sellers can better navigate policy changes while maintaining operational efficiency in the Turkish market.

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DHL Sets New Single-Day Parcel Record in Germany

At the start of December, DHL set a historic record for DHL parcel volume in Germany, highlighting the strength of Germany e-commerce logistics during the latest Black Friday shipping surge. On its busiest day, the company handled more than 12.4 million parcels nationwide, nearly double its usual daily average of 6.7 million parcels.

During the Black Friday promotion week, DHL eCommerce processed an average of 14 million parcels per day across 19 countries, exceeding its standard operating capacity by 60%. Over the same period, shipment volumes in DHL Express increased by 20% year on year between Thanksgiving and Cyber Monday, underscoring the powerful impact of major global e-commerce campaigns on parcel and express networks.

Taken together, these record-breaking DHL parcel volume levels in Germany show how resilient Germany e-commerce logistics has become, and how the Black Friday shipping surge is now a structural driver reshaping capacity planning and investment across the global logistics industry.

In this context of surging parcel volumes and rising service expectations, choosing a reliable shipping partner is just as important as picking the right sales channel. As an experienced international shipping agent, Forest Shipping helps cross-border sellers move goods efficiently from China to key markets worldwide, aligning capacity planning, transit times and costs with your promotional calendar. By combining stable line-haul resources with end-to-end visibility and customs support, Forest Shipping enables brands to capture peak-season demand without sacrificing logistics reliability or margin control.

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Shopee Taiwan to Charge 2.5% Payment Processing Fee

Shopee Taiwan has announced a major change to its fee structure for local merchants. Starting 1 January 2026, the platform will introduce a unified Shopee Taiwan payment processing fee of 2.5% on the full platform transaction amount. This adjustment will apply to most payment methods and is expected to have a direct impact on pricing, profitability, and cash flow management for Shopee Taiwan sellers.

Unified 2.5% Fee Across Major Payment Methods

According to the new policy, Shopee Taiwan will standardize the payment and system processing fee across several mainstream payment channels. This unified Shopee Taiwan transaction fee of 2.5% will apply to:

Credit card payments

Cash on delivery (COD)

JKOPay and other designated local payment methods

The key change lies in how the fee base is defined. The 2.5% fee will be calculated on the platform transaction amount, which includes:

The actual selling price of the product

The shipping fee charged for the order

Any discounts or subsidies provided by Shopee

In other words, the fee will not only be based on the product price but also encompass logistics charges and platform-funded promotional discounts, further expanding the effective fee base for each order.

Adjustment to Invoice Service Fees

In addition to the payment processing adjustment, Shopee Taiwan will update its billing-related charges. For each order, the service fee for issuing invoices under the “collection and remittance” arrangement will be set at NT$2.5 per invoice.

This means that beyond the percentage-based payment processing fee, each completed order will also incur a fixed invoice service fee, which needs to be factored into sellers’ cost calculations and pricing strategies.

Sellers Required to Absorb Fees in the Item Price

A key aspect of the new rules is that sellers are not allowed to pass on the payment processing fee directly to buyers as separate charges. Shopee Taiwan clearly requires that the payment processing fee be included in the product’s selling price. Sellers may not:

Add a separate “payment fee” line item

Explicitly charge buyers additional amounts to cover the 2.5% fee

If a seller is found to be charging buyers extra fees outside the product listing price, the account may face penalties, including suspension or even termination.

This policy shift aims to maintain transparency and protect the buyer experience, but it also increases the responsibility on sellers to manage their internal cost structure more carefully.

Practical Example of the New Fee Calculation

Shopee Taiwan has provided a simple example to illustrate the new Shopee Taiwan payment processing fee calculation for a cash-on-delivery order:

Product selling price: NT$400

Shipping fee: NT$60

Under the new rule, the platform transaction amount is the sum of the product price and the shipping fee:

400 + 60 = NT$460

The payment processing fee is then calculated as:

460 × 2.5% = 11.5

After rounding, the final fee charged is NT$12.

This example highlights that the fee applies to the entire transaction value, not just the product price alone. As a result, higher shipping fees or larger platform discounts will indirectly increase the absolute amount of the fee.

Intended Objectives and Potential Impact on Sellers

Shopee Taiwan has stated that the adjustment is intended to optimize its service processes and help sellers reduce the operational complexity and administrative cost associated with invoicing. By unifying the fee structure and centralizing certain functions, the platform aims to create a more streamlined, standardized environment for payment settlement and billing.

However, in practice, the change will likely bring additional cost pressure to many Shopee Taiwan sellers. The inclusion of shipping and platform-funded discounts in the fee base means that:

Merchants with low-margin products may see a noticeable impact on net profit

Sellers that rely heavily on free-shipping strategies or deep discounting may need to revisit their pricing models

Long-term promotion campaigns will require more precise cost and margin analysis

To adapt, sellers may consider:

Recalculating their unit economics and gross margins under the new Shopee Taiwan transaction fee structure

Adjusting listing prices in a way that balances competitiveness with cost recovery

Optimizing shipping solutions and packaging to control logistics expenses

Reviewing promotion strategies to avoid over-reliance on deep discounts that erode profit after fees

Managing End-to-End Costs in a Tighter Fee Environment

This latest fee adjustment from Shopee Taiwan underscores a broader trend in e-commerce: platforms are standardizing fees and tightening financial controls, while expecting merchants to absorb more of the operational costs. For Shopee Taiwan sellers, the introduction of a unified 2.5% Shopee Taiwan payment processing fee on the full transaction amount, plus a fixed invoice service fee, makes precise cost management more critical than ever.

In this environment, controlling only platform-side expenses is no longer enough. Sellers also need to optimize their supply chain and logistics costs to maintain healthy margins and stay competitive. Partnering with an experienced international freight forwarder can make a meaningful difference.

Forest Shipping is an international freight forwarding company specializing in shipping goods from China to destinations around the world. By providing end-to-end logistics solutions, transparent pricing, and tailored shipping options, Forest Shipping helps merchants better manage their landed costs and improve their overall profitability, even as platform fee structures continue to evolve.

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Shipping from China to London

🚢✈️ Get a clear view of freight handling London rates—THC, customs, storage—and smart ways to cut costs (DDP, consolidation, FBA). Read the guide 👉 https://www.forestshipping.com/freight-handling-london-rates

#FreightForwarding #LondonLogistics #AmazonFBA #UKImport #Ecommerce

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Shopee Vietnam Adds VTP Bulky Goods up to 200 kg

Effective October 31, 2025, Shopee Vietnam is adding a new shipping method—VTP Bulky Goods—to better serve oversized and high-volume orders. According to AMZ123, the service is designed for items with any single side up to 320 cm and with volumetric or actual weight between 10 kg and 200 kg. This move strengthens Shopee Vietnam logistics capacity and gives merchants more flexibility for large-size order shipping across the country.

What the new VTP Bulky Goods option covers

Nationwide coverage in Vietnam with support for all payment channels.

Order value cap: up to VND 100 million per order.

Rates: priced similar to current courier services, keeping costs predictable.

Operations: packaging specs, handling SLAs, and return/exchange procedures continue to follow Shopee’s existing policies.

How it fits into Shopee’s logistics lineup

Alongside existing providers—Fast Delivery – Bulky Goods, AhaMove, VNPost Fast, SPX – Bulky Goods, and Best Express – Bulky Goods—the addition of VTP Bulky Goods expands the menu of choices. Sellers can select the most suitable lane for product dimensions, weight ranges, and destination to improve fulfillment efficiency.

Why this matters for merchants

For categories like furniture, fitness equipment, appliances, and other oversized SKUs, reliable large-size order shipping can be the difference between cart abandonment and conversion. A nationwide VTP option embedded directly in Shopee’s checkout helps shorten lead times, reduce manual coordination, and keep shipping costs in line with standard courier benchmarks—key advantages in a competitive marketplace.

Cross-border note

If you’re moving inventory from China into Vietnam or distributing regionally before last-mile injection into Shopee’s network, Forest Shipping can help. As a shipping agent, Forest Shipping provides door-to-door solutions, consolidation, customs support, and routing plans that align with your Shopee Vietnam logistics strategy—so your bulky SKUs arrive ready for VTP Bulky Goods or other local delivery options.

Conclusion

By introducing VTP Bulky Goods, Shopee Vietnam broadens its logistics stack for large-size order shipping without disrupting pricing or policies. The result is a simpler, nationwide path for oversized items—one more reason sellers can scale confidently on the platform. And for cross-border legs into Vietnam, Forest Shipping’s shipping agent services integrate smoothly with Shopee Vietnam logistics to keep your fulfillment predictable end-to-end.

[forestshipping]

eBay Adjusts Search Ads and Seller Feedback

eBay has rolled out changes to its search ads and seller feedback policy, including how Promoted Listings appear and the introduction of an automatic positive feedback system. The updates are intended to improve buyer relevance and trust, though many sellers are weighing potential downsides to the new seller feedback policy.

According to discussions in the eBay Community, the platform adjusted how Promoted Listings are shown in early October. From that point, ads appear only under the default sort options—Best Match and Top Picks. If a buyer switches to other sorts such as Ending Soonest, Newly Listed, Price + Shipping: lowest first, Price + Shipping: highest first, or Nearest First, Promoted Listings no longer display.

eBay says the change aligns search results with buyer browsing preferences to deliver a more relevant shopping experience. Some sellers welcome the shift, arguing that keeping ads out of non-default sorts helps buyers filter more precisely. As one seller noted, even advertisers don’t want ads to disrupt the experience.

At the same time, eBay announced it will implement an automatic positive feedback mechanism starting November 3. Per a seller update released in October, when a buyer completes a transaction but does not leave feedback, the system will automatically post a positive review for the seller. eBay frames this as a way to reward reliable merchants and address the long-standing issue that only about one-third of buyers leave feedback. Still, the move has sparked debate: some worry automation could dilute the authenticity and value of real buyer comments.

Sellers are more apprehensive about a parallel change to the seller feedback policy around handling negative reviews. Beginning in November, eBay will no longer remove negative or neutral feedback in the following situations: when the seller offers free returns; when the seller completes a return and issues a refund; or when a used or damaged item is returned and the seller deducts an appropriate amount from the refund. In practice, this means even sellers who follow the return process to the letter may struggle to get poor feedback removed—an outcome some say further raises the bar for seller protections.

Others take a more optimistic view, noting that automatic positives could increase total positive counts and improve overall ratings distribution. Given declining buyer participation in feedback, the auto-feedback mechanism may help rebalance the mix of positive, neutral, and negative reviews.

For now, eBay has not indicated whether additional refinements are coming. Many sellers plan to monitor performance metrics and dispute outcomes over time to judge the long-term impact—especially on buyer trust, marketplace fairness, and listing visibility tied to Promoted Listings, automatic positive feedback, and the updated seller feedback policy.

If these changes have you rethinking fulfillment and delivery promises, Forest Shipping can help. As a China-based shipping agent, we support cross-border sellers with end-to-end solutions—from origin pickup and DDP options to FBA prep and last-mile coordination—so your operational playbook stays resilient while policies evolve.

[forestshipping]

Maersk Updates Asia Special Equipment Surcharge

On September 29, 2025, Maersk announced it will adjust its Special Equipment surcharge (SEP) across Asia trade lanes effective October 1, 2025. While the carrier has not disclosed exact rate figures, the update signals a continued push to safeguard network reliability and improve schedule resilience. For shippers moving out-of-gauge (OOG) or non-standard cargo, understanding how a special equipment surcharge works—and how a change in the Maersk SEP may cascade through total landed cost—is essential to near-term planning.

What Is Changing—and Why It Matters

Effective date: October 1, 2025

Scope: All Asia trade lanes involving special equipment shipments

Intent: Support global service stability and continuity amid shifting demand, equipment imbalances, and operational constraints

Pricing detail: Not disclosed in the announcement; local Maersk tariffs and subsequent customer advisories will determine the final fee lines applied

What counts as “special equipment”?

In liner shipping, “special equipment” typically covers units beyond standard dry containers—such as flat-racks, open-tops, platforms, and other OOG configurations required for machinery, project cargo, or oversized freight. Because these boxes are scarce and harder to position, carriers apply a special equipment surcharge to reflect additional handling, stowage complexity, and repositioning costs.

Why a SEP Adjustment Now?

Carriers periodically recalibrate surcharges to:

Reflect network realities (equipment imbalances and repositioning to/from Asia),

Price operational risk associated with non-standard units, and

Sustain schedule reliability when ports, weather, or congestion test the system. Maersk’s move aligns with an industry pattern: when special equipment tightens, Asia trade lanes often see earlier booking cutoffs, stricter acceptance windows, and fee updates to keep flows predictable.

Potential Implications for Shippers

Budgeting & Quotes: Expect updated buy-rates where the Maersk SEP is a separate line item. If you run quarterly or annual budgets, build a variance buffer until final tariffs are published.

Mode & Routing Choices: If SEP uplift is material, assess alternatives: breakbulk vs. flat-rack, partial dismantling to fit standard boxes, or routing via ports with steadier special-equipment pools.

Lead Times & Space: OOG and special equipment space is finite. Lock capacity early and align factory readiness with carrier receiving windows.

Documentation & Cargo Prep: Precise dimensions, lashing plans, and center-of-gravity notes reduce the risk of rollovers or rejections that might compound cost exposure.

Insurance & Risk: Revisit cargo insurance values; OOG handling adds risk profiles that should be properly covered.

A Practical 5-Step Playbook

Confirm Equipment Type Early: Validate whether your cargo truly needs a flat-rack/open-top or if minor re-engineering enables a standard container.

Request Itemized Quotes: Ask forwarders/carriers to break out the special equipment surcharge so you can measure SEP sensitivity.

Compare Port Pairs: Some origin/destination pairs offer better special-equipment availability on Asia trade lanes—the delta can offset SEP exposure.

Advance Bookings (2–4 Weeks): For OOG, earlier bookings improve the chance of aligning equipment, crane windows, and vessel slots.

Build a Contingency: Hold 5–10% budget headroom for surcharge variance until Maersk publishes definitive tariff lines in your corridor.

How Forest Shipping Can Help

Forest Shipping is a China-based freight forwarder with long-standing relationships across major carriers. Our project-cargo and OOG teams can:

Audit your packing plan to confirm whether special equipment is truly required.

Compare Maersk SEP against competing carriers and routings to balance cost vs. transit time.

Secure equipment and vessel space on tight schedules, coordinating with terminals for safe loading.

Provide door-to-port, port-to-door, or full DDP solutions with transparent surcharge mapping.

Maersk’s decision to adjust the Special Equipment surcharge for Asia trade lanes from October 1, 2025 underscores the importance of proactive capacity planning and precise OOG documentation. Until final tariff details are released, shippers should stress-test budgets, confirm equipment needs, and secure bookings in advance. Partnering with a China-based freight forwarder like Forest Shipping can help you navigate the special equipment surcharge, interpret Maersk SEP impacts lane by lane, and keep your timelines on track.

[forestshipping]

Amazon Súper Mexico Upgrades Online Grocery Experience

Amazon is doubling down on the online grocery market in Mexico with a significant upgrade to Amazon Súper Mexico, aiming to streamline shopping for household essentials through a more intuitive experience, faster delivery, and flexible payments. For cross-border brands shipping daily essentials from China into Mexico, Forest Shipping provides end-to-end freight forwarding solutions, helping sellers align inventory with rising demand in online grocery Mexico and ensure timely replenishment that keeps pace with same-day delivery expectations.

Amazon Upgrades Amazon Súper to Elevate the Online Supermarket Experience

Amazon Mexico has announced a comprehensive refresh of its online supermarket service, Amazon Súper, reinforcing its position in the household essentials e-commerce segment.

At present, Amazon Súper Mexico lists more than 600,000 SKUs spanning food and beverages, wellness products, beauty, and personal care. The storefront is designed to mirror an in-store shopping path, enabling shoppers to add items more intuitively as they move through virtual aisles.

Delivery Coverage and Speed

Orders of MXN 299 or more qualify for free shipping, while Prime members enjoy free delivery with no minimum spend. The service footprint is broad: same-day delivery is available in 14 cities, next-day delivery reaches 80+ cities, and most remaining areas receive two-day delivery. This tiered approach supports the growing preference in online grocery Mexico for fast, reliable fulfilment, including same-day delivery where available.

Two Core Features to Reduce Spend and Simplify Replenishment

To help households manage frequent purchases more economically, Amazon has introduced two key features:

“Cumulative Savings” (Bulk Discounts). Shoppers receive a 5% discount when purchasing five eligible items, and a 10% discount when purchasing ten or more. The mechanism is well-suited to families that regularly stock up on staples.

“Planned Savings” (Scheduled Deliveries). Customers can set recurring deliveries for routine necessities and earn up to an additional 10% discount. By automating replenishment, households spend less time monitoring pantry stock and benefit from predictable costs.

Meeting High-Frequency Essential Purchases

Data indicate that Mexican households allocate up to 48% of income to essential goods and make as many as 95 such purchases annually. With this upgrade, Amazon Súper Mexico seeks to meet high-frequency, non-discretionary demand while making routine shopping faster and more cost-effective.

Daily Shop Technology Debuts in Mexico

The refresh also incorporates Daily Shop technology, developed by Amazon’s Latin American team and launched first in Mexico. The tool lets shoppers switch rapidly across categories and check out more efficiently, shortening the path from discovery to purchase.

Flexible and Inclusive Payment Options

To broaden access, Amazon Súper supports multiple payment methods:

Interest-free installments up to 12 months, plus special programs with BBVA (up to 15 installments interest-free) and Banamex (up to 18–24 installments interest-free).

Extensive cash payment channels at Oxxo, 7-Eleven, Circle K, Farmacias del Ahorro, Waldo’s, Extra, and Kiosco.

Additional options such as gift cards, Up Sí Vale shopping vouchers, and Kueski Pay installments.

Strategic Implications

The comprehensive upgrade underscores Amazon’s strategic focus in Mexico: pairing a deep, essentials-oriented assortment with flexible payments and accelerated logistics. As online supermarkets become a default channel for more households, sellers that align supply chains to these service levels—and ensure local availability that supports same-day delivery zones—stand to gain share.

Conclusion

Amazon Súper Mexico is advancing the country’s online grocery landscape through broader selection, faster delivery, and accessible payments—raising the bar for convenience in essentials shopping. For brands and merchants shipping inventory from China to Mexico, Forest Shipping offers full-chain freight-forwarding support, from factory pickup to destination delivery, helping ensure your products arrive on schedule to meet Amazon’s high-frequency demand and the expectations of same-day delivery customers.

[forestshipping]

Amazon Trials Returnless Partial Refunds for Small Items

Amazon is piloting a “returnless partial refund” option designed to streamline the customer experience for select small items. When an issue arises with a qualifying purchase, the buyer may choose to keep the product and receive a partial refund—skipping the traditional return process and saving time and effort.

How the partial refund works

The refund amount isn’t arbitrary. It’s determined by a combination of factors, including item size, price, and reason for return. In trial observations, refund amounts have typically ranged from €2.99 to €8.40. This partial refund without return aims to offer quick, fair compensation on low-value or hard-to-reprocess products where shipping back the item adds little value.

Optional—traditional returns remain available

This program is optional for customers. If a buyer prefers the standard route, they can still initiate a conventional return and Amazon will process it under the usual policies.

Why Amazon is testing this

Small-item returns often generate disproportionate costs: buyers lose time packaging and shipping, while sellers absorb logistics fees, handling time, and potential write-offs. A returnless refund can reduce unnecessary transportation, lower operational overhead for merchants, and deliver a faster resolution for buyers—an incremental but meaningful upgrade to customer service for small, low-risk items.

What sellers should consider

Eligibility & rules: Monitor which SKUs qualify and how Amazon calculates refund bands.

Cost–benefit: For low-value items, skipping reverse logistics may reduce total landed costs.

Customer trust: Faster resolution can improve CX metrics and reduce friction in support tickets.

Operations alignment: Update help-desk macros and SOPs so reps know when a returnless refund is appropriate and how to document it.

About Forest Shipping

Forest Shipping is a Shenzhen-based freight forwarder specializing in Amazon FBA shipping services from China to destinations worldwide. We operate 17 self-owned overseas warehouses and a global network of 42+ branch offices, helping e-commerce sellers simplify cross-border logistics, optimize costs, and keep inventory flowing smoothly. If you need a reliable partner for Amazon FBA logistics, we’re here to help.

[forestshipping]

Mexico Plans Higher Tariffs on Chinese Imports, Covering Textiles and Other Sectors

The Mexican government is preparing to raise tariffs on goods imported from China in its 2026 budget proposal, covering sectors such as automobiles, textiles, and plastics. The draft budget is expected to be submitted to Congress for review on September 8. This potential shift would mark a significant step in Mexico tariffs on Chinese imports.

The initiative is widely viewed as a response to calls from U.S. President Donald Trump, as Washington has urged Mexico to adopt higher tariff measures to reduce North America’s reliance on Chinese supply chains.

As early as July, Trump imposed a 30% tariff on products originating in Mexico, alongside additional sector-specific fees. He also stressed that companies from Mexico or other countries that build factories in the United States would not be subject to these tariffs. “If Chinese automakers set up plants in Mexico, we will levy tariffs of 200% to 250%, and they will never sell a single car in the United States,” he said.

Reports indicate that Mexico’s imports from China exceeded $51 billion last year, accounting for nearly one-fifth of total imports. China has become the largest overseas market for Mexico’s auto exports, though this trend has also fueled concerns among domestic manufacturers about “unfair competition” stemming from low-tariff goods.

Sources say Mexico’s new tariff plan could extend similar measures to other Asian countries, although China remains the primary target.

If adopted, this would be one of Mexico’s most aggressive trade policy adjustments in recent years. Since January 2025, Mexico has applied a 19% low-value parcels duty on inexpensive packages from platforms such as Shein and Temu, and in July raised the rate to 33.5%, seeking both to narrow the fiscal deficit and to address U.S. concerns over low-priced imports.

The prospective measures are expected to be incorporated into the broader “Mexico Plan,” a strategy to expand manufacturing through industrial parks and public investment while boosting fiscal revenues. The policy aims to counter a fiscal deficit that reached 5.9% of GDP in 2024, the highest level in more than three decades.

In parallel, the government has moved to protect domestic industries. On August 23, a presidential decree suspended temporary imports of finished footwear under the IMMEX (Manufacturing, Maquiladora and Export Services) program. According to the official gazette, tariff headings 64.01 to 64.05 related to footwear no longer qualify for temporary import status—an example of an IMMEX footwear import suspension designed to shield local producers.

Data show that between 2019 and 2024, Mexico’s footwear sector GDP fell 3.1%, while employment declined 2.8%. In 2024 alone, the industry contracted 12.8%, shedding nearly 11,000 formal jobs. Over the same period, temporary imports of finished footwear surged 159% year-on-year, with import value up 60.3%; compared with 2021, volumes and values rose 24-fold and 12-fold, respectively.

Against this backdrop, the government reaffirmed that the Mexico Plan seeks to balance export growth with the domestic market by promoting industrial expansion and improving foundational services such as water, electricity, education, and healthcare. The plan also includes the Huamantla Development Center in Tlaxcala, slated to begin operations in 2026. The project is expected to create about 6,000 jobs and has already secured more than $540 million in investment.

At present, the specific tariff rates have not been finalized, and figures may be adjusted before the budget is formally submitted. As policymakers work through the details of Mexico tariffs on Chinese imports, companies should monitor the budget process closely to assess potential supply-chain and pricing impacts under the evolving framework and low-value parcels duty rules.

For shippers weighing routing changes, tariff exposure, or alternative fulfillment models in Mexico and beyond, Forest Shipping—an international freight forwarder—can help you navigate options from China to your destination market. Our team supports end-to-end planning, customs documentation, and multimodal solutions tailored to policy shifts like Mexico tariffs on Chinese imports, the low-value parcels duty, and IMMEX footwear import suspension measures.

[forestshipping]

Mexico Hikes Import Tax on Low-Value Parcels to 33.5%, Pressuring Platforms Like Temu

Starting August 15, 2025, Mexico will significantly increase import duties on low-value goods shipped via courier and parcel services, raising the rate from 19% to 33.5%. This adjustment applies specifically to goods valued under $2,500 that originate from countries without a free trade agreement with Mexico—most notably China.

The new tariff policy is expected to have a direct impact on cross-border e-commerce platforms heavily reliant on Chinese imports. Popular platforms such as Shein and Temu, which cater extensively to Mexican consumers, may face rising operational costs and shifting logistics strategies as a result.

Under the revised rate, a $500 parcel imported from China will incur an import tax of $167.50, compared to the previous $95. This substantial increase is likely to push up consumer prices and reduce profit margins for sellers. As sellers continue to import goods from China, especially through ocean freight, these new rates may drive a reassessment of shipping lanes and tax planning.

The latest measure follows Mexico’s earlier policy implemented in January 2025, when the government first imposed a 19% import tax on low-cost goods in response to the surging volume of international parcels. Authorities cited the need to safeguard local industries, particularly in textiles and footwear. The current hike underscores Mexico’s intent to intensify protection for its domestic manufacturing base.

Notably, imports from the United States and Canada—both signatories to the United States-Mexico-Canada Agreement (USMCA)—are subject to a different tax structure under Mexico’s Foreign Trade General Rules (RGCE). Revised provisions maintain a 19% import tax for goods exceeding $117 in value, a 17% rate for goods between $50 and $117, and zero tax for parcels valued under $50.

With Mexico’s higher import tariffs placing added pressure on sellers importing goods from China, managing ocean freight rates and total landed costs becomes more critical than ever. For businesses navigating these changes, Forest Shipping offers reliable freight forwarding solutions—from China to Mexico and beyond—helping sellers maintain cost efficiency while complying with local trade policies.

[forestshipping]

EU Parcel Shake-Up: What Sellers Must Know to Stay Competitive

As Europe experiences a surge in low-value product imports from China, the European Union has introduced new policy proposals that could reshape the future of cross-border e-commerce and local logistics. These initiatives aim to strengthen customs control, enhance product safety, and encourage the development of domestic warehousing.

VAT Exemption Ends, Handling Fees Begin

According to the latest EU Parliament discussions, the Union plans to end its VAT exemption for parcels valued under €150 by March 2028. In addition, all e-commerce parcels imported into the EU will incur handling fees, the amount of which depends on the logistics route used.

Parcels routed through EU-based consolidation centers will be charged €0.50.

Parcels shipped directly from third countries to consumers will be charged €2.00.

This policy shift is expected to increase the cost of importing low-value items from outside the EU—particularly from China—while incentivizing the use of local fulfillment infrastructure.

Why the Change?

The motivation behind the proposal is clear: the EU is concerned about the massive volume of low-value parcels flooding its borders. In 2024, the EU processed approximately 4.6 billion such parcels—averaging 12 million per day—with a staggering 91% originating from China. The number of Chinese parcels under €150 reached 1.4 billion in 2022 and 2.3 billion in 2023, with continued growth expected.

The trend has been further accelerated by U.S. tariff hikes, which have pushed Chinese platforms to pivot more aggressively toward the European market.

China’s Strategic Shift Toward Local Fulfillment

In response, major Chinese e-commerce companies have begun establishing regional warehouses across Europe, notably in Poland. These fulfillment centers work with local last-mile delivery services to improve speed and customer experience. While initially designed to meet buyer expectations, this setup also positions platforms to mitigate rising EU import costs in the near future.

Industry experts note that continuing with direct shipping from China under the new fee structure would become financially unsustainable. Instead, storing goods within Europe and using local distribution channels will likely become the norm.

Boosting Europe’s Logistics Sector

If implemented, the new handling fee model could generate up to €2.3 billion in annual revenue—funds that could be reinvested into building modern logistics infrastructure such as container terminals and warehouse hubs. EU member states are expected to compete to attract Chinese platforms to base their operations locally, generating new momentum for domestic logistics, warehousing, and return services.

U.S. Tariffs Push China Closer to Europe

Recent changes in U.S. customs policy have removed the de minimis exemption for packages under $800 shipped from China and Hong Kong. As a result, trans-Pacific air cargo volumes have dropped 10.7% year-over-year, while Asia-to-Europe volumes have risen 13.4%.

In 2024, China exported 1.2 million tons of e-commerce air cargo—accounting for 55% of its total air exports. With the U.S. market becoming more restrictive, Europe has become an increasingly vital destination for Chinese e-commerce.

Can Europe Keep Up?

While e-commerce logistics in Europe generated €94.6 billion in 2024 with a 9.4% growth rate, it still lags behind North America (14.6% growth, €200.4 billion) and Asia (14.9% growth, €198.6 billion). Global e-commerce logistics grew 13.6% last year and is expected to expand another 15.5% in 2025, reaching €602.8 billion. Europe’s relatively modest growth reveals a need for modernization.

According to Transport Intelligence, 30% of logistics providers say that e-commerce makes up 41–50% of their business today, while 20% report more than half their volume comes from online orders. Over the next five years, many anticipate that e-commerce will account for 60–70% of their operations, with cross-border volumes rising from 35% to 45%.

Global Outlook: Where Europe Stands

Despite holding the third-largest global e-commerce market at $694 billion, Europe is projected to grow only 27.1% by 2028. This makes it the slowest-growing region among the world’s major e-commerce markets—falling behind Asia’s projected 42.7% growth and the Americas’ 36.1%. For policymakers and logistics stakeholders alike, this highlights a pressing need for structural upgrades and incentives to retain competitiveness.

As e-commerce becomes an increasingly dominant force within the global logistics ecosystem, Europe’s response to the rising influx of low-value imports—especially from China—will shape its future role. The proposed reforms not only aim to rebalance trade flows but also present an opportunity to strengthen Europe’s own fulfillment infrastructure.

For cross-border sellers operating in the EU, understanding and adapting to these changes is now a strategic priority. From shifting inventory closer to end customers to partnering with local service providers, businesses that embrace a more localized logistics strategy will be best positioned to thrive in this evolving landscape.

Forest Shipping supports European cross-border e-commerce sellers with tailored international freight forwarding solutions—from China directly into EU fulfillment networks. Whether you’re optimizing for cost, speed, or compliance, our services help ensure your goods move efficiently and reliably across borders.

view now: https://www.forestshipping.com

[forestshipping]

Shopee Thailand Logistics Update for 8.8 Sale Event

Shopee Thailand has announced important updates to its logistics policies ahead of the highly anticipated 8.8 sale event. According to the latest notice issued by Shopee’s local stores in Thailand, standard delivery services and the shipping of large orders will experience longer transit times during the campaign period. However, the express delivery option will remain unaffected.

This change is part of Shopee Thailand’s broader strategy to handle the expected spike in order volume during the 8.8 shopping festival, one of the platform’s most aggressive mid-year campaigns. With millions of consumers flocking online to take advantage of discounts, the surge in demand puts pressure on fulfillment and transportation networks.

To help sellers navigate these changes, Shopee recommends the following:

Plan Ahead: Start preparing your inventory early. Make sure high-demand products are well-stocked in advance of the sale.

Ship Early: Adjust your shipping schedule to avoid last-minute delays, especially for large orders that may face longer lead times.

Monitor Policy Updates: Stay alert to Shopee’s latest logistics announcements and platform messages during the campaign window.

These proactive steps can help minimize the impact of longer delivery windows and maintain order fulfillment efficiency during peak shopping days.

What Sellers Need to Know

Shopee Thailand’s logistics update is part of a growing trend among major e-commerce platforms to optimize performance during mega campaigns like 8.8, 9.9, and 11.11. While delays in standard delivery services may be frustrating, the goal is to ensure stable and predictable service levels for customers across the country.

Sellers who rely heavily on Shopee’s standard logistics network are especially encouraged to coordinate closely with their warehouse and fulfillment teams. It’s crucial to update product listings with accurate shipping estimates to prevent buyer dissatisfaction or disputes.

If you’re using third-party logistics (3PL) providers, now’s a good time to reconfirm pickup schedules, processing speeds, and last-mile delivery times. During large-scale campaigns, every step in the supply chain needs to work in sync.

Why the 8.8 Sale Matters

The Shopee 8.8 sale is a mid-year shopping extravaganza featuring flash deals, vouchers, limited-time offers, and aggressive marketing campaigns. For sellers, this represents both an opportunity and a challenge. Increased visibility and buyer traffic can boost sales significantly—but only if orders are fulfilled reliably.

Delays in logistics not only hurt customer satisfaction but can also affect seller ratings and return rates. That’s why Shopee’s advance logistics notifications are crucial—they give sellers a chance to plan smarter and adapt their operations accordingly.

Final Thoughts

As the Shopee Thailand 8.8 sale approaches, sellers must pay close attention to the latest logistics adjustments. The extended delivery times for standard and large orders are a practical response to increased volumes, not a flaw in the system.

By preparing inventory, adjusting shipment timelines, and actively tracking platform notices, sellers can protect their performance and ensure a positive shopping experience for customers.

Shopee’s logistics policy update is a reminder that preparation is key in e-commerce. Don’t wait until the sale starts—start planning now.

To stay ahead of platform logistics changes like Shopee's 8.8 update, partnering with a reliable freight forwarder such as Forest Shipping can help streamline your cross-border shipments with confidence.