"Surely there was a better way to convey this information" probably! That may be why I'm no longer asked to contribute to our social media page at work!
But its that season again and i want to remind everyone that just because an object is vest-shaped and floats does not make it a lifejacket. Only a Coast Guard approved PFD is tested and rated to save your life. Here's an example of what I'm talking about:
This...thing pops up in searches for "child's inflatable lifejacket" and bills itself as such. But scroll down and we find an explanation:
In contrast to life vests meant to keep your head above water, our vest enables you to swim smoothly with your head in the water. It keeps you buoyant longer for a safe and enjoyable experience - without worry of surprise riptides or fatigue.
Catch that? This thing is not intended to and will not keep your head above water, the single most important thing a personal flotation device should do. What if you are in a riptide and fatigued while wearing this thing and not longer able to keep your breathing hole above the water's surface? You're shit out of luck. You drown.
Consumers may notice that there is a warning notice on the back, but the good people at Amazon have cleverly obscured it. We can still make out "does not protect [...] drowning". If your waterwings, floaties, or vest-shaped inflatable have a disclaimer like this then they are not rated to safe your life, your child's life, your dog's life, whatever!
By contrast, every Coast Guard approved PFD has labeling like this:
It will clearly say USGC approved and have an approval number. It will say WHO it is rated for (infant, child, youth, adult), the size (small, medium large), an upper weight limit, and generally what kind of recreation its approved for (near shore versus offshore etc). It will give you instructions for proper use and signs that your lifejacket is nearing the end of its utility and needs to be replaced.
Not all personal flotation devices are suited for all activities. Whitewater kayaking and deep-sea fishing need more specialized gear than a day at the lake. But you should have, at minimum, a correctly-sized, well-fitting, CG approved PFD in serviceable condition for any kind of activity on or near the water. Have it, but most importantly, wear it!!!!!
