Creative Director | Stylist | Photoshoot Producer

Hi, I'm Heather, an LA native and this portfolio showcases some of my work as a creative director and photoshoot producer. Every shoot is the product of collaborative efforts. Credits are mentioned in posts. Specialty in planning/conceptualizing, styling, and directing shoots to fit a company's brand vision for each specific campaign/lookbook. Contact: Heather Choi [email protected]

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Ecommerce Shoot | Grade & Gather

Creative Director: Heather Choi Photographer: Bennet Perez HMUA: Rachel Pagan Model: Corrie L.

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Ecommerce Shoot | Grade & Gather

Creative Director: Heather Choi Photographer: Bennet Perez HMUA: Rachel Pagan Model: Corrie L.

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Ecommerce Shoot | Grade & Gather

Creative Director: Heather Choi Photographer: Bennet Perez HMUA: Rachel Pagan Model: Sera

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Ecommerce Shoot | Grade & Gather

Creative Director: Heather Choi Photographer: Bennet Perez HMUA: Rachel Pagan Model: Sera

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Grade & Gather on Film for SS21 Creative Director: Heather Choi Photographer: Bennet Perez Hair/MUA: Rachel Pagan Model: Sera

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Grade & Gather on Film for SS21 (part 2)

Creative Director: Heather Choi Photographer: Bennet Perez Hair/MUA: Rachel Pagan Model: Sera

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Grade & Gather on Film for SS21 (part 1) Creative Director: Heather Choi Photographer: Bennet Perez Hair/MUA: Rachel Pagan Model: Sera

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Grade & Gather | FW2021

Creative Director: Heather Choi Photographer: Carlos Moscat HMUA: Rachel Pagan Models: Corrie and Marquette

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GRADE & GATHER FW2021

Creative Director: Heather Choi Photographer: Carlos Moscat HMUA: Rachel Pagan Models: Corrie and Marquette

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GRADE & GATHER FW2021 - PART 1

Creative Direction: Heather C. Photographer: Carlos Moscat MUA: Rachel Pagan Model: Corrie L.

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Grade & Gather on Film for SS21 Creative Director: Heather Choi Photographer: Bennet Perez Hair/MUA: Rachel Pagan Model: Sera

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2020AVE Campaign - Nights Out Creative Director: Heather Choi Photographer: Carlos Moscat HMU: Suzie K. Styling Assistant: Maddie Badrawi Model: Sheena Liam

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2020AVE Jewelry Campaign Creative Director: Heather Choi Photographer: Carlos Moscat HMU: Suzie K.

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2020AVE Holiday 2016 Campaign Creative Director: Heather Choi Photographer: Carlos Moscat

#holidays #2020ave #campaign 

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BEKPRO FW18

Designer/Creative Director: Grace Chang Fashion Director: Heather Choi Photos: @shoegazi (IG) Hair: @lydh (IG) MUA: @sayal_moon & @_yunamin_ (IG)

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Layer up. #fall  2020AVE Fall Campaign  Creative Director: Heather Choi Photographer: Carlos Moscat HMU: Suzie K.  Model: Gina Buldorini

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Wedding guest season. #stag #rustic #mood