Projected Thoughts: Re-Framing
There are many situations when is necessary re-contextualising ideas, concepts, mockups, so people would understand where they come from and why are they are “relevant”.
Number 1: Your idea sucks and is the end of a clients project. If that happens and you envision that the project can become a flop down the line, you can reframe the idea talking about how innovative the process was, the key learnings, and the cultural impact to the company.
Number 2: We have done it before. Is what you would hear many times, and even so its always hurting your ears. Whatever it is that the company, your colleague or other people has done before, you might have not done it, and even if they had done it in the past, they haven’t done it with your perspective. So reframe the situation with your perspective, and back it up with factual information to diffuse that argument.
Number 3:Something shitty happened to you. Here is when you have to see the the overall picture of the situation of the situation you are at, and think find the positives, including the potencial opportunities that this negative situation can bring you. For instance, being betrayed by a friend, will give you the opportunity to screen better potencial friends you can meet, or not dealing with your friends shit anymore.
In any case reframing is a good tool to turn negatives into positives, mediocre work into solid work and lousy arguments into a closed mouth.
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