Activism Amplifying the #Causes and #Campaigns
Hashtags on social media platforms ensure different posts are connected, much like hyperlinks making it easier for connection in the effort to drive a cause we believe in. It’s used to categorize content and make it easier to find. When a hashtag is added to a post, it links the subjects and content to others using the same hashtag, creating a larger conversation around a particular topic. They can turn into global movements that spread awareness, promote solidarity, and drive change.
There’s an ease in effort when utilizing this technique. It’s about having conversations online over the more traditional physical activism where people are “boots on ground” in person. Visibility becomes power in campaigns and drives social change. When I’m online I can see if a person is posting on behalf of a cause because it’s in my face as I look through their feed.
This module has been so personal for me because I am many hashtags. The reality is I come from multiple marginalized groups in our society. I am a Native American(#NotInvisible) and Black (#BlackLivesMatter) woman(#sandrabland) who happens to be in the military(#IAmVanessaGuillen).Television has even adopted a series called #Textmewhenyougethome that brings awareness to violence against women.
Hashtag campaigns have become a powerful tool for social change, giving us an easy way to raise and amplify our voices, share experiences, and demand action.