timebox ⫶ post-cf interview
"Isn't it so pretty?!" Her eyes remain on the ivory journal in her hands, which had been the prop she had used for the shoot. She carefully flips through the pages, showcasing the subtle sunset gradient of the pages attached to the spine. She didn't know Sanghyun personally, but how serendipitous was it that the journal shared a motif special to her entire being? She could picture herself filling up the pages with all her summer memories she was bound to have. She closes the journal, bright smile forming on her lips. "I want to first start by saying that I am grateful to have been chosen for this campaign."
"I wholeheartedly stand behind the item as someone that is chronically sentimental, and hold the fondest memories close to my heart." It could be embarrassing for the majority of people to be known as a crybaby, or a very sensitive person, but Minseo had embraced that aspect of her personality about a decade ago. If anything, she felt stronger by being able to be vulnerable and open about her emotions. Still, she knew there was a time and a place, and not everyone would have the emotional intelligence to embrace it as she had....
Therefore, there was a time and a place.
It was important for her to be able to reciprocate it with others, including her members and friends. "One can say that Timebox is aptly named by it's founder, Lim Sanghyun. The release of the journals might seem out of place compared to the previous products, but I believe that these journals demonstrate what the brand encompasses. The journal I hold in my hands is meant to make you slow down by encouraging every writer to self-reflect either by full-blown introspection for a talkative person like me, or document a poignant thought through short description." She displays the line instructed to be written by her during the campaign shoot. "It's the type of journal you want to open at a park, or in a bakery until you are full of fundamental nature of existence, forethought, and a delicious croissant."
"If you are more about jotting down while you're living in the moment, Timebox has you covered with the midnight version. An equally pretty journal that would look great side by side if I say so myself?" She winks at the camera, closing the book for the last time. "I think everyone would benefit with having a journal. I have always enjoyed looking back at what mattered to me then, and the people that made my life feel even fuller. The bad, the good, and in between!" She states with a soft laugh, knowing she was probably too talkative for the type of interview the brand was looking for what she thought would go into a behind the scenes video. "I recommend going to the pop-up, and giving the journals a lot of love. It would be a lovely gift for yourself, or someone else."
