Follow:- @navtech9 What is SEO? SEO stands for search engine optimization, it is a process of searching a suitable common word, writing a meaningful article, designing an image with the suitable format, referring to the right page, according to google, bing and yahoo, etc search engine's algorithm for generating organic traffic on the relative page. What is Keyword Research? Keyword research is a kind of SEO which is a process of searching content related to trending word, sentence or phrase, etc for delivering the right information or knowledge to the viewers. Search Engine Optimization is divided into two-part i.e. 1. Offline Keyword research 2. Online keyword research 1. Offline keyword research – It is a way of understanding/observing the requirements of people who are searching their necessary article, image, audio, and video, etc on different search engines with the help of the internet. Here you have to ask your friends, family, and others about your topic. 2. Online keyword research – It is a technical process of understanding the algorithm of software through which you have to find out the relative keyword for your content. Online keyword research should be done with the help of different tools which are programmed by software programming technics. Below I will mention some mostly used tools for online SEO that will help you to grow your knowledge regarding online marketing research tools/online keyword research tools. • Free tools and Paid tools - Google keyword planner - Google trends - Google autocomplete: It means searches in the Google search bar - Semrush - Ahrefs #navneetsuryavanshi #seo #digitalmarketing #searchengineoptimization #keywordresearch https://www.instagram.com/p/CLySS_tjBHn/?igshid=1nfoqcxiziu57