P&C

two creatives who always think of something bigger than them

[pandc]

Client: UECOF Brief: Turn product positioning from Medical category to candy category

objective: To make our product become more than just a functional benefit , we turn it into every caring candy that include both functional benefit and emotional benefit that can help you to obtain a healthy voice and also increases you confidence in every single day.

Concept: UECOF ชุมคอมั่นใจพูดอะไรก็น่าฟัง idea: we want the Brand to become a voice expertise , so we create online video tutorials in order to give a good advice on how to use voice in a proper way.

[pandc]

Client: I CAN READ Brief: Create awayness and build trust  through the brand

Concept: Tour guide five year old. Idea: Build institution's trust through something that can guaranteed by the result which is student. So we create VDO that let their child play around in an environment that full of english to see how they get use to it.

[pandc]

Client: OMG Meat

Brief: Create unique strength for new launch brand

Concept: With key message ‘OMG Feeling อร่อยเฮลท์ตี้คำนี้ที่ใช่’ we attached consumer with both physical and emotional benefits. OMG Taste: Taste good like real meat, OMG Feeling: Feel good for yourself and the world.

https://omg-meat.com/

[pandc]

Client: Qfresh Brief: Rebranding under message: ฟรีซความสดใหม่ให้ชีวิตลงตัว, Mood&Tone : vibrance and Fresh

Idea: In order to create work, we decide to bold product RTB: ความลงตัว, show benefit on how easy your life can be with Qfresh.

Concept: ความลงตัวที่เราคัดสรรเพื่อคุณ

[pandc]

Client: Banpu 

Brief: To build in-house social media page for career community sustain.

Idea: we design to build work though brand key benefits which are career development program and career supportive tools. Then we link it with an investment, said that getting a job it's like an invest your future career path.

Concept: ฝากอนาคตกับอาชีพที่ใช่ที่ BANPU

[pandc]

Client : SMART world 

Brief: Testimonial VDO promote and build awareness to service

Concept: Pick up one of the common pain point from each generations, then build them into an idea of SMART service can make your life more SMARTer. 

Idea: SMART World ผู้ช่วยเรื่องบ้านสำหรับคุณ

[pandc]

Client: Monori 

Brief: Looking for other opportunity that Monori can be a part of  in consumer life.

Objective : Build brand image from young teen to first jobber(women). Also educate consumer that our product were made from premium ingredients. 

Idea: Finesnacking 

Concept : create brand new snack category that turn