I know you aren’t a big pep talker but the utter incorrectness of the twitter blurb and just the low quality tweets twitter is showing just really makes me feel discouraged so if you had anything hopeful about their fuck ups backfiring on them is really love to hear it
Nobody said it was gonna be easy.
I’ve never said anything in life is easy. I’ve never said the representation battle is easy and have pointed out people always thought it was. I never said it’s easy to choose to make hard calls, unfollow things, and resist.
The internet gives a weird feeling of luxury where everything feels easy.
Take the incorrectness of the twitter blurb, laugh at it. Be prepared to change hashtags and signaling. Take a day off, it’s fine. This isn’t a short term thing. They’ll want you to treat it as a short term thing. Wait for a new drop. Return with a new force after taking a few personal days. I’m not doing any hard driving either right now, you may notice--just pulled together a server so people can be easily grabbed for a new wave of it.
The waves are going to take time. But it does work.
This is the CW_SPN page, for example. Keep in mind, most days they gain a few hundred to a few thousand followers. Instead, they’re losing double that, so any gains are being offset. And the message is still going to be spreading regardless of a stupid blurb.
Notice anything about the trajectory of the CWTelevision channel on youtube?
Look at the numbers guys. And this is only after a few days. The finale itself I don’t even KNOW what the fuck happened there or how you go negative, but okay. I don’t know if they deleted something? 44944~ is the value on average before the big drop. And even removing the two hot negative days, or the one incomplete day, the next four days equal 42508 average. That’s dinging a few thousand. And also, notice that really, the day where it’s the 27040 is the first real full day to even count when fandom got *loud* in the best organized way.
See those little dollar signs? Those are hits to income already. Now imagine how this reflects on engagement of tags and the like, or any other methods.
It means they’re already feeling it. That’s WHY they threw their most beloved mascot out there with a half-framed image not actually addressing the issues.
Ding them. Whether or not you believe in a leak or a rogue dubber or whatever the FUCK, EVERYONE knows a series of balls got dropped on this that were an insult, and rather than trying to turn anybody on anything about a completely misframed leak, stay on point: Watch their little dollar signs come down and realize that’s about to get way, way worse.
And boy I hope they don’t think their facebook engagement is going to save them.
Now the REAL trick on this is widening the target: because if you’re going to hit them up with their big advertisers, you wanna make sure this is happening on ALL their content. All CW shows.
While releasing my talk with the exec will have value, so will pulling in other disenfranchised CW fandoms.
They’re losing their big legacy and big draw shows all at once. Now *is* the time to kneecap them.
gummygunk
blakekathryn
theartofmadeline
janainaart
