Water, the blood of the world
The objective of this campaign is promote the care of the water and prevent contamination of it.
In this case to prevent the water pollution, we do the following actions:
● In first case we do the cleaning of a stretch of the Verdiguel river that are within our community ● After that we clean the areas surrounding the river and remove solid waste that affects the riverbed ● Finally we campaigned on the harmful effects of water pollution through social media
-Who is it addressed to? Why?
This campaign is aimed especially at young people and adults since they have an experience and are in charge of safeguarding and protecting our waters since we depend on 90% of them.
That is why we want to raise awareness of how important it is to take care of our waters.
it is a cold color it is part of the primary psychological colors. It gets its name from lapis lazuli, a stone from which a pigment of that tonality was extracted.The meaning of blue varies according to the area and its tones. In general terms, it represents stability, tranquility, protection, health, understanding and generosity.
Green is easily associated with nature, it is the color of trees and most plants. Therefore, it represents the natural world, ecology, tranquility. It is a refreshing color and linked to fertility. It is the color of the environment and sustainability, it also has a financial meaning.
Why do we choose these colors?
The green color was chosen for the message that the campaign wants to give, which is to raise awareness about contaminated water. Psychologically this color belongs to nature, people relate it directly to the preservation and care of our environment which includes water. On the other hand we have the color blue, which is related to the oceans, as well as to the care of water, likewise because this color represents stability and health. So by putting these two colors together we want people to have
the references that we have already mentioned before, so that in this way they have more awareness about the care and preservation of water as well as the planet in general.
-Activities for the problematic.
□ They should reduce the amount of drinking water use in homes, businesses and businesses.
● They should take more care of the environment.
♡ The affected community should ask for support for the river embezzlement from the municipal President
■ There ought be campaigns to make the population aware of the damages that wastewater attracts.
● There ought to be more social responsibility regarding the care and maintenance of the Verdiguel River.
☆ The community ought to raise funds for the Verdiguel River embezzlement.
-Facts about the environmental problem:
· Did you know that contaminated water is one of the main causes of infant mortality in the world? Contaminated water is the cause of a large number of infant deaths, especially in Africa and Asia, mainly due to infections and diarrhea.
· Did you know that diseases caused by contaminated water have killed more human beings throughout history than any war? Even today almost 5 million people die every year in the world as a result of contaminated water, the majority, if not 99%, in the so-called underdeveloped countries.
· Did you know that ... More than 5 millionpeople die each year from drinking contaminated water.
· Every year, 6 billion kilograms of garbage are dumped into the oceans. Most of it is made of plastic.
· In the State of Mexico (Mexico), wastewater is generated at approximately 30 m3 per second (m3 / s), and around 19% of this is discharged directly without any type of treatment.
· Wastewater can be a combination of liquid or water laden with household, municipal and industrial waste, which is mixed with groundwater, surface water and storm water.
· Around 4 million people die each year due to water-related diseases, with 98% of deaths occurring in underdeveloped countries.
· Every 8 seconds 1 child dies from causes related to the consumption of contaminated water. In India alone, it is estimated that 1,000 minors die per day from consumption, prolonged exposure or diseases related to water pollution.
