After reading ‘Facebook algorithm – why our assumptions are wrong, and our concerns are right” by Tarleton Gillespie, I discovered I was completely oblivious to “the realities of Facebook and it’s algorithm". Once I had begun reading this piece, I was completely opposed to the idea that Facebook would manipulate my mood or emotions without consent." I didn’t see how a social networking site, in which I don’t even spend THAT much time on, could control that. This apparently put me in the “naïve” category. Then I realised, that in fact, I hadn’t ever considered the way I which stuff is ordered on my News Feed, or if specific advertisements that pop up were catered to me. I just, kind of, accepted it all. Seemingly, this makes me an “ignorant” media user, which, unfortunately I sort of agree with now, as I am kicking myself for not being more curious! Gillespie allows us to realise that a serious concern when considering Facebook’s algorithm is how much and what information that is kept secret from appearing on our News Feeds. As Gillespie explains, social media sites such as Twitter, Facebook and Tumblr are frequently the main platforms for the discussion of wordly events. However, Facebook has the ability to bring specific news stories to focus and withhold information on others, so that the audience is not exposed to everything. This poses a risk in terms of brainwashing, as specific stories may be painted in a specific light, or some may not be exposed at all. Gillespie explains, “These issues represent a deeper discomfort about an information environment where the content is ours but the selection is theirs,” further emphasising how concerning this issue is. Although I admit that in the beginning of this article I was unimpressed, after reading it I will be seriously sceptical of what appears on my Facebook news feed. So thank you, Gillespie.