200 word reflection
I found that having the studio split into two, the essentials and core, was really beneficial and worked well. The management and business skills I was learning in the essentials class directly helped me when creating design for the core class.
Chris’ take of the food design studio was also something I felt was really beneficial. He focused a lot on brand identity, marketing, and basically working visual communication to promote. The content was very relevant to the design industry and went a level deeper. We really had to analyse and bring out the personality of our festival to influence the design we created for it.
Having 4 weeks for each essential module was the perfect amount, compared to last semesters 2 week modules which were too short. The work completed in this class (although a bit dry) is something that I will benefit from in the years to come and will take into my career. This class showed me that communication design is more than just designing, and having knowledge and insight into what happens when designing is not will make you a more effective designer.
What I particularly enjoyed about the lectures was being immersed in ‘food design’ through being exposed to a plethora of examples by food designers. It did not only serve as a source of inspiration for my own work, but inspired me to want to create work like that.
