Three Goblin Art
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oozey mess
Monterey Bay Aquarium
Cosimo Galluzzi
Peter Solarz
titsay
★
Stranger Things
tumblr dot com
Origami Around
tannertan36
$LAYYYTER
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roma★
"I'm Dorothy Gale from Kansas"
noise dept.
PUT YOUR BEARD IN MY MOUTH
Not today Justin
DEAR READER
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@semidomestikated
If you haven't caught the CNBC documentary, #TwitterRevolution, I highly recommend you become a follower and check it out! It covers so many interesting topics and points of controversy on the social media platform. Since hearing Biz Stone speak as a key note speaker at a PRSA conference, I have become fascinated with the ins and outs of Twitter. I think what is particularly striking about this documentary is the relationship between speech, revolution and responsibility.
The lyric video for Katy Perry's new single has dropped. Not since Shoshanna on HBO's Girls have I seen such a committed use of emojis. I'm inspired for an emoji battle. Challenge accepted.
I'm sure for many of us, going through emails first thing in the morning is tedious, and for myself, it consists of mostly offers from places I've joined loyalty clubs. Through all of that clutter, this caught my attention. The other day, my friends were talking about the "Megalodon" on Shark Week. From their discussion and articles I've read, essentially the Megalodon was a fake documentary. Back to this email club. Houlihans does a great job at keeping on top of trends here. That is what makes this email interesting. Sure, it also provides an offer for the customer, but, reading it was fun because of the humor that comes from bringing the "now" of pop culture into the marketing. Notice the link at the bottom of the email, too. It directs the reader to a website about the documentary, just in case they haven't heard of the Megalodon. A quick Catfish reference too? Oh man, you can just take a bite out of this email. It's so great.
What do construction, ancient art and social media have in common? More than just some Instagram shots! During a recent trip to Toronto, I stumbled across these signs covering construction areas of the Royal Ontario Museum. I stopped not once, but twice, to read these; so I'd say they were pretty effective. Both the social media and public relations signs depict a piece from the museum's collections and explain in ancient times, statues and art acted as the self-branding managers for royalty. Pretty neat to think our jobs as social media managers and public relations professionals have some roots in ancient times, eh? I also thought these signs do a great job of tying past to present to give the museum a cool, modern vibe. Next time I'm in Toronto, I definitely want to check out the exhibits!
Mad Men fans- how many times do you wonder, or does someone ask you, if advertising is really like that? I just finished reading "Mad Women" by Jane Maas. As a fan of AMC's Mad Men, this book gave me the unique experience of experiencing the female perspective of the real Mad Men world of 1960's advertising in New York. Maas, who would be the show's equivalent of Peggy Olson, tackles all of the questions and topics you are dying to know about, and does so in a manner that you don't want to put the book down. I found most interesting that Maas questions if the working world for women really has come a long way since the sixties, if many woman try to wear many hats and often regret that they can't give 100% in every life role they play. Maas is an inspiration for working on the "I love New York" campaign, being one of the earliest women in advertising, while being a wife and mother. Her tales of client horrors, triumphs, the work/life balance, and what it was really like to walk the halls of "Don Draper" are a great foray into the world of advertising that you can enjoy as a Mad Men fan, advertising professional or someone in search of a good read.
For the past few years, I've had class and personal debates over what truly measures engagement. Finding the most accurate measuring tool would be like a Holy Grail for us social people, yet, it's much more complicated than finding one "best fit" system. A perfect example of these challenges can be found in last week's SyFy movie, "Sharknado." I had not a clue in the world what a "Sharknado" was until I saw it trending on Twitter. Thinking I don't have the SyFy channel, I texted a few friends for the scoop on this movie. Sure enough the next day, various news broadcasts featured a segment explaining the Twitter frenzy around the movie. For someone who didn't catch the movie the first time around, I certainly did not feel left out due to all of the social media chatter. Because of the media attention, one would assume Sharknado had phenomenal ratings. However, the Nielsen ratings tell a different story. This raises the question I've been grappling with for a while. What matters more in these times? Getting a lot of people to tune in and watch the show for high Nielsen ratings? Or develop social media buzz, let it go viral and have a lot of people talk about it? In media, sure, both are important. However, my personal belief is the latter. Sharknado exemplifies this perfectly. Enough people were talking about it that it got social media and traditional media attention. Not to mention, a sequel is now in the works. Fans have a chance to name the sequel through tweeting their suggestions to @SyFyMovies. Capitalizing on the social media that drew the attention and allowing the fans to get involved is genius. Now we will wait and see if the bite is as strong the second time around.
On a hot day like today, nothing sounds more inviting than a pool side retreat! For my cover up, I wore high waisted jean shorts from American Eagle, a super soft, oversized graphic tee from Aritzia and Soludos espadrilles. I like extra protection from the sun for my face, so I lounged around in a boho style sun hat from Target. I really do like the high waisted shorts trend. I find the higher rise to be more flattering, and I love the look of partially tucking a tee into them. I am still searching for the perfect pair, though! These are a little too distressed and short for my liking. Still a cute look, though! On the topic of summer heat, I've been searching for products that will combat the oily, shiny skin of summer. Especially when it's scorching, I like to wear minimal makeup, but have well cared for skin. First, I recently tried Lush's you snap the whip body butter. It's a solid bar you scrub on your skin in the shower. One of its ingredients is charcoal, which absorbs excess oil on the skin. The results? Candy scented soft, glowing skin. I love this product. Another charcoal based product I've recently tried is Origins Clear Improvements. This is a facial mask you apply to damp skin. As the mask hardens, I felt my skin tighten up. Although it's too soon for me to tell if I'm experiencing the benefits of smaller pores and clearer skin, my skin feels great after one use! I'm also about to test their CC cream. I also picked up a new summer read to start (pictured above). Nothing says summer like a good read by the pool!
Happy Friday everyone! Today I'm wearing a tank and pants by Madewell and Tiffany and Co. glasses. The weather is a little chilly and overcast, so I wanted a comfortable outfit with a pop of color to brighten my day since the sun is not out (hence the yellow pants!).
After the storms yesterday, it seemed like a great day to be out and about. The cooler weather was perfect for a maxi dress. I wore this lovely and super soft striped one from Madewell. I belted it at the waist with a braided brown belt, also from Madewell. I kept accessories light and simple and wore a champagne colored braided pandora bracelet. I topped the look off with birchbox’s wanderlust collection color club polish on my toes, Steve Madden sandals and the clean, Mojito scent of L’Occitane’s Eau Captivante. Since I was going to visit a friend for some relaxation time, I brought along my Marc Jacobs tote and stuffed it with magazines for by the pool. I highly recommend those totes. It was my trusty bag through college to get to class and to internships because of it’s fun color, many pockets, light weight structure, handy size and easy to clean material (you can put it in the washer! See ya, coffee stains!). Before I left my house, I put some Bumble & Bumble surf spray in my hair, along with some Aveda confixor. I then braided my damp hair and twisted it into a messy bun that I tucked under. After about two hours, I had dry, textured hair with some beachy waves. Pretty perfect idea for a beautiful night by the river at the Point. There were some people parasailing, so I'm thinking next time I'll dress more casual and try to join in!
New Beginnings
How are you supposed to feel the day after you graduate from college? As cliche (and perhaps irritating) as the Taylor Swift song may be, 22 is a range of emotions that can most easily be summed up by: confusing. I am navigating my new adult life and I invite you to come along for the ride and be semi domestiKated.
Let me introduce myself.
My name is Katie. I am a 22 year old Pittsburgher with a degree in public relations/advertising and English. In 160 characters, I'm a: sports fan, fashion junkie, arts lover, story teller, sarcasm user, travel aficionado, PR, ΑΦ.
My childhood career aspirations included a fashion designer, fashion model, comedienne, writer and over all performer (not necessarily in that order). You could say I've been destined for a PR career on account of my constant communicative nature. With time, I've tried to figure out a way to balance all of my passions and channel it into something both practical and rewarding. So here is my stage, my audience. Allow me to entertain you and share with you my new experiences and the things that I love.
Here's me with my friend making a fashionable appearance! I'm wearing Rachel by Rachel Roy. xox K.
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