Weaving Movement 4
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@studiobhalo
Weaving Movement 4
Weâre in love!
Clothing is so accessible today, geographically and financially. Itâs at the click of a mouse or a short stroll away in many cases. Because of this, like anything, we may start to take it all for granted. This is something that we make a conscious effort to avoid at Bhalo. We are deeply involved with the processes and practices applied in the manufacture of our garments. We choose to share that story broadly so that people can connect with an item of clothing in a way that is lost for many labels today. With mass demand comes mass pressure to produce hundreds upon thousands of identical garments showing no lingering sign that another human created it. Our garments are consistent in their quality but unique all the same. There are nuances in the fabric that suggest when breaks were taken by our weavers, slight variations in detail when different women have embroidered a garment with their own particular technique and more. Each of these subtle elements contribute to a fingerprint of sorts for each garment. What we hope to build with this is a sense of integrity in each piece that can be seen and felt by the wearer, regardless of whether or not they know the background. More often than not however, garments are produced with special attention to make each piece indiscernible from another and allow the wearer to disconnect from the human element of its value chain. Weâve talked about fast fashion, about the ever-churning industry that gives us an endless supply of new garments from week to week. But what happens once we get those garments home? If we spend little more than pennies on clothing, do we treasure it? Do we take care of it so we can get the most wear from it? Do we respect the hands it passed through on its way to ours? Or maybe we just wear it once or twice because we really only bought it that afternoon for that thing we were going to that night and now itâs served its purpose and we have that bag of stuff weâve been meaning to drop at the opshop for weeks anyway... Which rings true for you? Possibly a little from column A, and a little from column B, but it is interesting to consider. Is clothing as disposable these days as a chocolate wrapper?
Itâs not surprising that a quick comparison between the fashion landscape in the 1950âs and that of the present day would reveal some stark differences, but letâs take time here to look at some specifics offered by Karen Webster (Associate Professor and Deputy Head of the School of Fashion and Textiles at RMIT) at a recent event. In the 1950âs, fashion labels would typically release 2 collections annually. Thatâs your classic Summer/Spring and Autumn/Winter. The lead times* were long, the manufacture process was slow and considered. The resulting garments were beautiful in aesthetic and in quality. Estimates suggest that families would spend 20% of their income on clothing. Clothing was not a consumable**. It was treasured. If a seam burst, it would be mended. If a button popped or a zipper bulged, they would be rectified at home, by hand. Skip forward a number of decades and today we see labels releasing anywhere from 4 to 18 collections annually, sometimes more. Lead times for some labels are as little as 10 days. Thatâs 10 days from ideation, to a garment being on the shelf available for purchase. This is a process that once took months. Today estimates suggests that families are only spending 4% of their income on clothing, yet they are purchasing 60% more product than in years gone by. Garments are worn only a few times before falling apart or being discarded or left for the new coveted item that just entered the wardrobe. Often we find clothing is of a low quality in the 21st century. But itâs on trend! It may be idealistic to gaze romantically at practices of an era past, but what about cherry picking the best bits? What about taking a look at what has changed, why it has changed, what the outcomes of those changes really are and then reconsider our approach? Reconsider our approach as an industry producing garments, and our approach as a consumer purchasing garments. Why not spend a bit more and have it last a bit longer? Why not google how to stitch that button or hem that skirt? What do you think? Should we take a leaf from our parents and grandparents? Do we need to look back in order to move forward? * the time between the idea initiation and the completion of a production process **an item intended to be used up and then replaced
Weâve been getting such considered and refreshing responses from all of you over the last two days of #bhalotalk. Thanks for your input and keep it coming! Todayâs question refers to progress in ethical and sustainable practices and is often divisive in its responses. Some would argue that a small step in the right direction is the only way to create lasting change. Others feel itâs all or nothing. This sentiment may come from a place of questioning the integrity of labels who spend a great deal of time and money marketing their ethics or their sustainability, rather than applying those funds and time to implementing practices that will actually lessen their social and environmental impact. Letâs use an example we can probably all recognise. This year H&M received the Industry Mover Sustainability Award. In 2014, H&M won a Sustainability Innovations Award for their initiative, âDonât let fashion go to wasteâ. The company makes efforts toward transparency by publishing sustainability reports, information on water stewardship, chemicals management, suppliers lists and more. This all sounds amazing. It IS amazing⊠And itâs the truth. But is it the whole truth? Despite all of these positive efforts and actions, H&M still receive a lot of criticism from industry and consumers concerned about the true ethics, and respect for human rights, across their supply chain. According to the Australian Fashion Report (1): âą H&M have only directly traced some of their suppliers at input and raw material levels â why not all of them? âą On an annual basis, they monitor less than 75% of their suppliers â for a business this large, producing such a mass amount of product, 25% is a huge margin for error and exploitation to occur âą While they may seem transparent with their online reports, H&M in fact only partially share their audit reports and corrective action plans â again, why not all of them? âą In terms of workers rights, their efforts still leave plenty to be desired. - The brand does not guarantee that workers make a living wage (though they have made a public commitment to rectify this by 2018⊠so letâs hope they are held accountable to promises made) - Prices paid to suppliers are susceptible to world price fluctuations where many brands will allow a fixed price ensuring consistency for their workers - When child labour is identified in their supply chain and removed, there is minimal ongoing verification that it stays this way - When forced labour is discovered, H&M does not facilitate their workers reintegration into the labour market Christine de Leon, a writer for Ecouterre rightly states that, âH&M is in an interesting position â its very business model is rooted in supply and demand, shareholder interests, and free-market capitalism. Despite its glossy proclamations about corporate social responsibility, the fact remains that H&M is a corporation â one that relies on a system of rapid turnover and low pricesâ (2) Jasmin Malik Chua opinion is that, âNo matter what you think of fast fashion, H&M has at least done its bit to raise sustainabilityâs profile.â (3) But what do YOU think? Are you a purist? Should it be all or nothing? Does H&M deserve the credit it is receiving when their workers are still being so poorly treated? Or do you think they are innovators? Are they changing the landscape and proving that fast fashion doesnât have to be ethically or environmentally harmful? Is something better than nothing?
(1) Cremen, C, Nimbalker, G & Wrinkle, H. 2013. The Australian Fashion Report. http://www.baptistworldaid.org.au/assets/Be-Fair-Section/FashionReport.pdf (Accessed 17th March 2015) (2) De Leon, C. 2014. Livia Firth Challenges H&Mâs Claims of âSustainabilityâ. http://www.ecouterre.com/livia-firth-challenges-hms-claims-of-sustainability/ (Accessed 17th March 2015) (3) Chua, J M. 2014. Gap, H&M, Leviâs Named âWorldâs Most Ethicalâ Apparel Companies. http://www.ecouterre.com/gap-hm-levis-named-worlds-most-ethical-apparel-companies/ (Accessed 17th March 2015)
Time and fashion are inextricably linked - when you present a new collection you include the year and season, almost like a date stamp of relevancy and newness. It is inescapable even as a socially and ecologically responsible label â even the word âsustainabilityâ implies duration.
So todayâs question is a little more personal to us as a label, as it is something that we struggle with as a âslowâ business⊠Adhering to âThe Fashion Calendarâ.
Now, most people outside of fashion donât really think about the calendar beyond waiting for a designerâs new collection â and even then many of us donât even pay attention to that and will simply buy when we are ready to.
Those who follow and purchase from Bhalo will know that we do one to two collections per year. Sometimes we donât produce a winter collection, due to a number of factors including the nature of our textiles, the (in)ability to travel overseas frequently and other life commitments.
However after a recent discussion with our producers in Bangladesh it has become clear that one collection per year is not quite enough for them, and falls within one of their peak times. It is not only the number of collections we produce, but the due date of them too. If we order within the ânormalâ timeframes to release a collection when everyone else does, they get overloaded and canât make the deadline in time (we never push them â the workshop working hours are 9.30am â 6pm and we adhere to this, so if its not ready, its not ready). This results in several âdead spotsâ throughout the year for our producers when the orders arenât so plentiful, and ârush hourâ periods where they have too much work.
What we do is unconventional and works for us (meaning the designers), but obviously as a fair trade label we are in the process of seriously rethinking our business model in consideration of what works for our production team too.
As a comparison, most large labels do anywhere from 4 â 18 collections per year, with lead times as short as 10 days from ideation to retail!(1) So itâs fantastic to occasionally read about designers bucking the trend. In this article The Business Of Ethical Fashion written by designer Tara St James of label Study NY she discusses the process of challenging fashion timelines and adapting her business to suit both her, her producers, retailers and customers. She states that her âAnti-[fashion]-Calendarâ, intends âto release one capsule collection of 3-4 styles per month EVERY month of the year with each capsule being independent of the others, but cohesive in nature, creating a seamless âcollectionâ at the end of the yearâ.(2)
Sounds ideal! It was really great to read this, as we have wanted to go against traditional timelines for a long time and the idea that it could work is very exciting. Obviously our labels are quite different (particularly in production method) and this exact concept wouldnât work for us but it is refreshing to hear of a label doing it their way⊠and it working!
Anyway weâd love to hear what YOU think, either as someone in the industry, a retailer or a customer - or even as someone interested in sustainability but disengaged from âfashionâ - would a more random approach to fashion seasons work for you? Or do you love âthe calendarâ?
1 - Global Fashion Symposium, 2015. Melbourne, Australia: RMIT University
2 - St James, Tara. 2013. The Business Of Ethical Fashion, In Industry Features, Not Just A Label. https://www.notjustalabel.com/editorial/business-ethical-fashion (Accessed 16th March 2015)
Fast Fashion is a term popping up all over the place (amiright?). On the flip side, our industry is also seeing a broad brush of terms like Ethical Fashion, Fair Trade, Slow Fashion and more. It can all be a bit hard to follow and for an industry so far reaching and established in its lack of transparency, the excessive use of words and terms like these can sometimes be misleading and down right confusing. So as a first step in our week of #bhalotalk, letâs start by breaking down some of these terms. NowâŠwe COULD write a thesis explaining things as we understand them to be, but weâre not sure itâs our place to do so. Well, not our place alone anyway. Weâd much rather hear from you! As readers, followers, crafters in your own right, customers and friends, itâs your definitions, ideas and thoughts on all of this that have such great potential to effect change in an industry that is trying so hard to resist it. On that note, letâs get this conversation started. Below are a few questions to mull over and marinate in. We would LOVE to hear your responses in the comments (or elsewhere with the #bhalotalk), but if youâre feeling a little shy, no worries. Send us a PM, chat with your neighbour, ask your mum/ brother/ partner/ that guy sitting next to you on the train. It doesnât really matter. These conversations are important, so whether theyâre happening on social media, in your home or even as new thoughts in your own mind, theyâre indispensible! What IS Fast Fashion anyway? How do you explain it? What IS Ethical Fashion as you understand it to be? Whatâs the difference between ethical and unethical fashion? Does Fast Fashion = Unethical Fashion? Does Slow Fashion = Ethical Fashion? Letâs get deeper here. Is there a clear line where ethical fashion ends and unethical fashion begins? If so where is that line? And who decides? If not, how do we find our way in this new fashion landscape? If these questions have led you to MORE questions then go ahead and ask us, ask each other, ask that guy⊠Letâs chat in this space where there are no wrong answers. Hope your weekend was delightful!
Before we started the label I was used to wearing a lot of synthetic clothes - whether it be stretchy mixes or polyester numbers from op shops. I didnât wear much woven cotton at all, apart from the occasional tunic for travelling. When we started working with Thanapara Swallows I thought that their exclusive use of woven cotton (available in plain, stripe or check only, due to the type of loom used) was restrictive and limiting to the growth of our business. A lot of the labels we looked up to were doing synthetics with prints - in retrospect not because that was the best option for clothing, but because it was the most available and cost effective method at the time. (Prints also carry very well over online shops and social media - but more on that another day!)
One of the things that scared me about cotton was how creased it could become if not kept properly. As a bit of a former slob and iron-aphobic (a fear I had to overcome very quickly when starting a fashion label!) I just didnât think anyone would want these seemingly delicate garments that couldnât be screwed up in a ball for a week and then worn immediately.
We designed this embroidery pattern after taking a photo of a piece of cotton cloth that had been mistreated as described above. We traced over the crease lines and along with our team at Thanapara we immortalised these imperfections (and highlighted our paranoia) by embroidering over them.
If you canât beat âem⊠embroider âem!
We've just headed off to Thanapara Swallows Development Society in Rajshahi, Bangladesh for sampling of our new collection. After arriving in Dhaka and staying with the parentals for a night, we have boarded a train for Thanapara. Whizzing past the rice fields, it's a trip we are very familiar with but still Iove fighting over the window seat! Weeeee!
Clean Cut Designer Showcase - MBFWA
Bhalo will be participating alongside other ethical labels in the Clean Cut Designer Showcase at Merceded Benz Fashion Week Australia in April! We are very excited about this show for multiple reasons, but one of them is the actual format in which the garments will be shown.
Without giving too much away, the organisers of the event are planning an new interpretation of the runway, a kind of âslowing downâ⊠I think this is exciting, as it sometimes seems as if the industry is constantly travelling at light speed, in both the level of production/consumption, and the way that products are sold and communicated to potential buyers, such as fast paced runways and a reliance on photographs to sell.
Our label relies heavily on social media snippets, online store images and digital lookbooks to sell products. To seel our products we must also sell our story, as Bhaloâs narrative is its main marketing point.(Recently we have started doing this through videos of each product being made). Our products are quite sensory - handwoven and hand embellished, there are small imperfections and texture, both detectable by touch and (close)sight - even the smell of the natural dyes is quite distinct. All this is undetecable from a standard 2D image shared on a blog, or a product rushed quickly down a catwalk. Upon reviewing products that have sold well in the past, we realised that the bigger the graphic or more contrasted the pattern (in our case applique, embroidery and colour panels), the more the âimageâ is shared and results in better purchases. Smaller details are often lost in translation.
However the possibilities for us to operate an online store from an isolated city like Perth and sell worldwide is one that has kept us alive. French critic Jean Baudrillard referred to it as an âecstasy of communicationâ, an explosion of information and ideas dating back to the 1940s and 1950s when the birth of mass electronic media created the communications industry. The possibilities are very exciting, however it is a double edged sword for a label like ours. The reliance on such forms of visual imagery for information may be impoverishing our other senses, and largely be leading to a sense of illiteracy in everyday life when it comes to understanding objects, their origins, their making processes and their value.
Hopefully runway shows like Clean Cut can start to allow designers some more time to communicate our narrative, and to allow potential buyers to examine our products - after all the wearing of a garment is highly sensory, so it makes sense to communicate or sell the product in that way to begin with.
A shot of our 'textile' embroidery being made - images like this help us to communicate a sense of time, place and process
"Gamal al-Gitani's novel Zayni Barakat (1974) profoundly influenced my understanding of the nature of surveillance. Information culture is not a culture of computers but a culture of unfolding. Information culture is a culture of surveillance, whose goal is the entire unfoldment of Experience. This abyssal task can never be completed, for Experience is infinitely enfolded. Nevertheless, surveillance, espionage, and marketing attempt a complete unfolding, and information culture is the result"
I can't post an image because of the interactive nature of the site, but it is definitely worth checking out!
Last Season A project by Lernert & Sander: "This spring we made space for the arrival of new collections at Kiki Niesten by reducing last season knitted garments from Fall/Winter â13 by CĂ©line, ChloĂ©, Jil Sander and Prada to balls of yarn: symbols of hope and aspiration."
http://www.lernertandsander.com/index.php?/projects/last-season/
Interesting idea - I like the 'undoing' in the video, and it did reveal some of the process that goes into the texture of a knitted garment. It did feel a little bit sad though to see it all come undone, and is quite telling of the attitude towards 'last season' stock, where it becomes almost worthless to a retailer. Although they can always save space by sending me a last season Jil Sander jumper - I won't mind, I promise!
Infographics have become really popular in the last several years, not just for their ability to more effectively convey certain types of data, but also because they can look really good. We love the Pie Chart Skirt ($220) for taking this graphic element out of context and creating an abstract pattern out of it - and in such sweet colors, too.
I was excited to hear that somebody has linked my garments to infographics, or the communication of data, seeing that is the direction I am trying to go from now onwards! I have been slowly testing the possibilities with the mediums of weaving, embroidery and applique and studying the process to see if there is a way to communicate through garments by using these techniques. More development photos to come!
Martà Guixé, I-cakes, Galeria H2O Barcelona, 2000. Pie chart cakes, indicating the relative percentage of each ingredient. Decoration becomes information.
Photo from book âOpen-endâ, 2008 (by artist)
... There is infinitely more to be learnt from the study of ancient processes than from the worship of antique forms... We grow tired of the continual repetition of the same beautiful but long since lifeless forms.
Lewis F. Day, 'Past and Present', in Every-day Art: short essays on the arts not fine, London, 1882
It is, therefore, the manner and issue of consumption which are the real tests of production. Production does not consist in things laboriously made, but in things serviceably consumable; and the question for the nation is not how much labour it employs, but how much life it produces. For as consumption is the end and aim of production, so life is the end and aim of consumption... THERE IS NO WEALTH BUT LIFE.
John Ruskin, Unto This Last London 1860
'time fabric' - a textile experiment I had been thinking about for a while, and recently started⊠When looking over a finished hand-loomed cotton you can see slight gradations in the fabric. This is usually caused by the weaver stopping- to take a break, have a cup of tea or to change the bobbin because it has run out of thread. I noticed a kind of rhythm to these gradations, like a tell-tale sign of the actions of the weaver, and wondered if there was a way to emphasise them as a feature, rather than regarding them as a 'mistake' (as some buyers sadly do!).
The weaver of the âtime fabricâ shown above was instructed to change the bobbin colour every time she stopped working, even if it was a short period of time. The fabric then develops a stripe pattern, of various size and placement, that shows the stops and starts - the tempo of the weaving.
I wonder if there was a way to express this dimension of time, tempo and rhythm in everyday objects, would our interactions with them be more meaningful? Would knowing these textiles and their making process empower us to make more ethical decisions, by understanding the life of a garment more fully? Or at least increase its perceived value?
I'm not sure what I will do with the fabric yet, perhaps make a garment, or a scarf?
The handâs action defines the cavity of space and the fullness of objects that occupy it. Surface, volume, density and weight are not optical phenomena.
Henri Focillon, In Praise Of Hands, The Life Of Forms In Art, 1934 (translation)