#b2bmedia

[abn1blog]

The Sustainable Outlook, we are more than a B2B media and PR platform. We are the curators of business relationships, narrators of new ideas in the industry.

[gyzellah]

Yesssss… Brooklyn Roof Top Snow Fun ❄️ Thank you for keeping me warm! @colmaroriginals @b2bmedialtd @kimdillard . . #colmaroriginals #skiing #b2bmedia #skigear #winterjacket #bluejacket #skijacket #brooklynroofsessions #snowday #snowblizzard #funtimes #stayingwarm (at Brooklyn, New York) https://www.instagram.com/p/CZYnwayuzqD/?utm_medium=tumblr

[tinmedia1]

TIN.Media- An Audience Centric Online Publication

TIN Media is anonline newsportalbased on everyday travel trade information for travel and trade industry professionals such as travel consultants, travel managers and those engaged

TIN Media is a B2B Travel media portal in Malaysia for online news established with the prime prospective of making a difference in the travel industry. It showcases all the latest-breaking news, analysis and research that travel professionals might need to flourish.

[b2bmedialtd]

The Warrior Woman : Marni x Gareth Pugh x Kenzo

They do say three’s-a-trend. 

 There’s been a strong, pioneering, fearless and adventurous spirit in the air this past FW15 season - all embracing the empowering ethos of The Warrior Woman. Beginning of a macro trend? I think so. 

MFW: Marni brought us coarse surfaces, raw hemlines and frayed seams to wander into the wilderness of fur details ft. beavers and foxes #Foxpocket #Focket (not for the faint hearted). Hang on. Following Veganuary I thought everyone was all for the Vegan, raw hype - animal rights malarkey? So has the nation now stopped eating animal and just wearing it instead? Riiiiiight, I do suppose this is spreading it out a bit, but surely? Raw hemlines meet raw food. #RawHemLines #RawFood 

 NYFW: And we had Pugh. Wowzers. I suppose Pugh has always been quite the rebellious type, refusing to be a brand n’all, but the FW15 collection was just simply frightening. Nightmarish. Intimidating. But it did come with a renewed, unwavering warrior nature. It had tantrum written all over it. It was gorgeous? Empowering. 

 PFW: Kenzo’s FW15 collection echoed an essence of protection and assurance throughout with multiple layers adorning the body, combined with impeccable sports luxe, mannish tailored ensembles. "The idea is that 'they' all live in this community, beautiful, sheltered and it's a celebration of that” said designer Humberto Leon. But let’s not confuse this convivial vibe with naivetéy or vulnerability. The darkness of the collection boasted the streetwise, riotous side to Millennials. “We are showing woman as warrior, one with nature.”   

So what are we witnessing? Basically it’s pretty damn cool to look ready and raring for a challenging, competitive life. Main driver: The Millennials. 

 Millennials are challenging all boundaries. They’re curious. Fidgety. Millennials are the generation born with the outdoors. They still hold nostalgic memories of being free and outdoorsy - climbing trees, playing rally, manhunt and cops&robbers (all of those adrenaline seeking games.) 

Millennials are adventure seekers. They compete, they fight - this was the validation approval. The tick box to become ‘popular’. Not through gaining likes from an uber airbrushed, over #’d selfie. I’m talking, genuine, physical activity. 

 There was a great sense of togetherness whilst growing up with millennials - you relied on others for activity. Knocking on friends doors. Neighbours actually spoke? Garden hopping and rat-a-tat-ginger was a thing. Millennials are rebels. Swiping screens, liking, sharing, retweeting just didn’t exist. How crazy is that? 

But why is this happening, why now? Well the millennial generation have developed voices over social media and they’re combining both worlds of their daring, rebellious childhood with technology. They’re not gonna police down their opinions for anyone - HELL NO.

 We’ve witnessed a lot of feminism over social media, driven by socialites and zine authors and with bloggers being a literal, life influence, we’re looking up to them and reading their words as if it we’re a script, like a religion?

 And also, health is THE word for now. Consumers are investing in a fitness and health dominated life, treating their bodies as a temple, from physical fitness to mental well-being. Women’s physical activity stats are on the rise and so are women’s mental strength and willpower. Why? Because women have to do a shit load, more cardio then men. Men naturally carry a lower body fat %, meaning higher muscle mass. MEANING they don’t have to move as much to burn. But cardio brings endurance, willpower, dedication, commitment and ALL of these factors are driving women in their general life, through work, through development, through everything! 

 Men watch out. The warrior women are on a mission to conquer life.

[b2bmedialtd]

B2B Media has officially turned to tumblr. 

For those of you who don't know us, we're a communications agency specialising in celebrity, editorial and event driven press in the fashion and lifestyle industry. 

We have offices based in London, Milan, Sao Paolo, New York and Los Angeles. 

You can follow us here: 

http://www.b2bmedialtd.com/en

https://www.facebook.com/B2BmediaLimited

https://instagram.com/b2bmedialtd/

https://twitter.com/B2BMediaLtd 

Contact [email protected] for any queries. 

B2b x

[futuresagency]

Absolutely inspiring and well-produced video, found via Neville Hobson who describes it as follows: "a corporate video with over 9.6 million views on YouTube and more than 23,000 likes? That’s what the stats show today for  A Day Made of Glass, a near-6-minute video from  Corning, the American manufacturer of glass, ceramics and related materials, shown during Corning CEO Wendell Weeks’ presentation to institutional investors and analysts in New York last month... this is a video unlike any IR video I’ve seen before. In fact, it’s an outstanding example of story-telling, one that presents such a compelling picture of what is in our near future in terms of enabling us to connect with people anywhere from our homes, our workplaces, anywhere we happen to be, and get at information we need, whenever we want it, using whatever device works best for us.

The video depicts a family using futuristic glass technologies such as touch-operated kitchen counter tops, smart appliances, mirrors, tables, car information console and auto-dimming sunroof, interactive glass road signs, an interactive bus stop map, wafer-thin glass books and phones, and much more...."