May 25, 2022
Read through our series on content modeling, explore the many benefits it provides, and get an understand of the foundational aspects.
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Read through our series on content modeling, explore the many benefits it provides, and get an understand of the foundational aspects.
Take the path towards content orchestration to reduce or eliminate friction, allowing content to become intelligent and alive
[A]'s 10 Tenets of Intelligent Content outline the core attributes of content, explain how content assets are valued and speak to the power intelligent content holds to influence behavior and drive impressions.
Information architecture involves organizing the structure, content, and flow of a website or app to support usability, discoverability, and effective communication.
Building a successful content engineering team requires more than technical skills. Learn how to improve the other factors needed for success.
Learn how to prove the value of content as an asset and improve content ROI with a 3-step content valuation process.
Learn how to maximize the ROI of chatbots with structured content you already own.
from @MikeAtherton's #IAS13 Modeling Structured Content workshop. Brill.