#david lubars

[creativity-online]

David Lubars' Passion Project: A brave girl becomes her mother's keeper in this heart-rending ad

[mellowyknox]

Bud Light “Epic Night Out"

Agency: BBDO New York Chief Creative Officer: David Lubars Chief Creative Officer: Greg Hahn

Production: Helo Los Angeles Director: Jeff Tremaine Cinematographer: Bojan Bazelli Editor: Ian Mackenzie

Year: 2014

[postkiwi]

GE Meet Molly, the Kid Who Never Stops Inventing

Meet Molly, addressing gender balance in STEM work @generalelectric @BBDONY @parkpictures

GE has launched “Meet Molly, the Kid Who Never Stops Inventing”, a commercial celebrating the engineering solutions developed at GE. We’re introduced to Molly, a young girl who comes up with brilliant solutions to problems in the home, including taking out the trash, selling Girl Guide cookies, making her bed, sweeping the floor and mowing the lawns. As she grows up, the innovation and ingenuity…

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[postkiwi]

Snickers Live at Super Bowl with Adam Driver

Snickers Live at #SuperBowl with Adam Driver @SNICKERS @BBDONY @OTBirds @emotomusic

Mars connected the “Not yourself when you’re hungry” theme with Snickers Live, a Super Bowl advertising campaign featuring actor Adam Driver. Adam known for his role as Star Wars villain Kylo Ren, was the lead character in a Western commercial that went wrong. “Hunger was the root cause of an off-the-field fumble during the Snickers live Super Bowl LI commercial last night as Adam Driver missed…

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[postkiwi]

Sandy Hook Know The Signs with Evan

Know The Signs with Evan @sandyhook @BBDONY @smugglersite @ogshelbylynne

Sandy Hook Promise has launched “Evan”, promoting the “Know The Signs” campaign designed to help prevent acts of gun violence before they start. The short film focuses on Evan, a teen counting down the days to summer break, who demonstrates his boredom by writing on a table in the school library. The next day he finds someone has responded back. While we watch Evan’s story, another darker tale is…

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[postkiwi]

Visa Carpool to Rio Olympics

Visa Carpool to Rio Olympics @bbdony @parkpictures

Visa’s sponsorship of the 2016 Olympic and Paralympic Games in Rio is being promoted with “Carpool to Rio”, a global campaign running across all media channels from digital to broadcast. The Visa Carpool to Rio campaign’s centrepiece film follows 20 Visa-sponsored Olympic and Paralympic athletes as they join a fun and light-hearted carpool to the Rio 2016 Olympic Games, leveraging payment…

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[postkiwi]

Snickers Swimsuit Disasters

Swimsuit Disasters #EatASNICKERS @Snickers @SI_Swimsuit @bbdony

Snickers has connected up with Sports Illustrated Swimsuit 2016 launch week with two full page print ads on the back cover and inside back cover. The back cover presents a model with eleven retouching errors made by a retoucher confused by hunger. The inside ad introduces a model being blown away by a wind machine operator loopy with hunger.

(more…)

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[postkiwi]

Snickers Marilyn Monroe or Daniel Dafoe

Willem Dafoe as Marilyn Monroe in @Snickers #SB50 ad @bbdony @millchannel @Realeugenelevy @HeardCity @StorefrontMusic

Snickers is running “Marilyn Monroe”, a Super Bowl commercial continuing the classic “You’re Not You When You’re Hungry” theme. Willem Dafoe plays a hungry version of Monroe in a recreation of the skirt scene in the 1955 film “The Seven Year Itch”. Comedian Eugene Levy plays the stage hand in charge of making Marilyn Monroe’s dress flap in the wind above a subway grate. The campaign includes a…

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