Apr 3, 2017
Stay Calm
The brief: to respond to an ethical issue that I felt passionate about.
The outcome: Stay Calm. Parents often forget how critically important it is to stay calm, when parenting. Research found that children are more likely to respond to parents who act as positive role models. This pack promotes calm, rational behaviour with a simple rewards system for both parents, and their small children.
Some of the assets in this pack are designed to be used around the home, for the parents and the children to encourage calm behaviour by the whole family.