A CLOSER LOOK AT THE CENTRE THAT’S SHARPENING MINDS #destinationimagination #WeekFive #fourhourcreativechallenge #copywriting #listicletime #makeacircle Five Ways To Sharpen Developing Minds. You might be wondering what is going on with the social media over here RE: Destination Imagination BC. The Four-Hour Creative Challenge? What is this? Why? What purpose does this serve? We wanted to show imagination in action. We wanted to show what it’s capable of. To get a feel for how inspiration works, you need to get two creatives in a room together, give them a brief, and a deadline, and see what happens. That’s when the sharpest thoughts come to play, and in that final hour, you can really see what the brain is capable of. I explain this in more detail here: . https://docs.google.com/document/d/1k-BqP-3pvBnzEt28SCl7gCipcU7xNvhx7SPEr7oMc9Q/edit Here’s what we’ve done so far: Brute-Force Access To The Creative State Of Mind with dazzling designer Katie Lapi (Week One) The Lighter Side Of Ego Death wit incomparable photographer Peter Holst (Week Two) Explorations Into The Realistic And Reasonable Limits Of Happenstance with outstanding photographer Christoph Prevost (Week Three) How Taking No Prisoners Makes Us Into Better People with exceptional illustrator Oran Rahmani (Week Four) Think Fast. End Of Story. Why There’s No Pursuit Purer Than The Sharpening Of The Mind with cantankerous copywriter Mike Catherall (Week Five). A Subsequent Trip The Second Nature Reserve with ravishing retoucher Christoph Prevost( Week Six) - coming soon. Click the link and you’ll see what I mean. https://www.instagram.com/p/CaZf3APFhLO/?utm_medium=tumblr