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Billy Jensen - A Digital Executive
Billy Jensen focused his writings on unsolved murders and missing persons. After hundreds of stories that never found resolution, he turned his attention to solving murders and seeking out the missing. His investigative work, combined with the trade insights he’d acquired reporting crime have brought him success in his investigative endeavors.
Billy Jensen - A Digital Executive
Billy Jensen graduated with a master’s degree before moving home to help his ailing father run the family business. In 1996, his career trajectory pointed toward religious studies, focusing on new religious movements known in the media as cults. He was intent on studying Christian Apocalyptic groups. Billy attended the University of Kansas where he helped established, and then played for, the hockey team.
Billy Jensen focused his writings on unsolved murders and missing persons. After hundreds of stories that never found resolution, he turned
Where is the walls now to your office?
Where is the walls now to your office?
We have moved to an “open world”. This is not just a pandemic related issue. This has been happening for a long time now. Whether we want to believe it or not, the command-and-control world is now gone. It seems to me we have a choice. We can continue to ignore it. Where will that lead me? Or we can embrace it. What would that look like? Walls to offices during the Industrial Age intended to…
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What is it like to be a digital executive in 2021?
What is it like to be a digital executive in 2021?
We are all online now more than ever. It is never-ending. Working from home has made invasive. We have no peace. So how did being online change things for you this year? Here are some questions to help get the answers: What business opportunities have you discovered through social media or other online channels this year? What online tool did you start using this year that changed the way you…
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How fast is the customer journey evolving?
How fast is the customer journey evolving?
The customer journey is evolving (albeit very, very fast). That shouldn’t surprise you but it is good news. You haven’t been left behind completely. Your customers have changed though. Their experience of you and your mission may not be what any of us would want. In this case, relevance is defined by how relevant the experience is. Passion for your products and services is contingent on amazing…
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Are they distracted or focused on being connected?
Are they distracted or focused on being connected?
Connected Customer
We see it every day. We are at an event and someone holds up their phone to video or take a picture. Or they are looking down at their phone at your event. You think they are distracted, not enjoying what is going on. Can’t they focus on the experience and be engaged?
Here’s the rub. They aren’t distracted. They are engaged. They are sharing the video of the event on YouTube.…
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What is the value of offline data?
What is the value of offline data?
Not all data is as valuable as others. The human resources to manually enter offline data can be daunting and so many times it is the last priority. There are great services that automate the collection of offline data at a reasonable cost. The first step in the automation process is to create a data value strategy. That will help justify the cost of capturing the offline data and integrating it…
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Why Customer Experiences should be intentional
Why Customer Experiences should be intentional
Intentional Customer Experience As a digital executive, design is important. What is being sold is important but the experience the customer has in buying it has become critical. What does the future of your business look like? Is it focused on your mission AND design? Here are the key ideas: Customer experiences need to be intentionally designed. Customers aren’t satisfied with the ordinary and…
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