Perfect Facebook Events Tip #1 Start with an striking image. When promoting your cinematic event using Facebook you need to work within their constraints. The most obvious and visual element of this being the event image. You want to take time in finding something that explains your event visually, so people can understand what your event is even before they slow down to read further. And in writing this I think I may have been doing it all wrong. I normally use the film poster for the film we are screening, which would be alright if I was a regular cinema. But the thing that makes our cinema unique is the fact that it's 'mobile', so people are probably going to want to see what the cinema looks like, preferably in the setting they will be watching it (Beach, Winery, Park etc.). Â Once you have taken the time to think about an image that best describes your event visually, you need to make sure that it gets displayed properly across mobile and desktop. The image should have an aspect ratio of 1.9:1 or be 1200 x 628 pixels and have little or no text. It's best to tell it with an image and Facebook obviously agree because if you include too much text in your event photo they may not approve it. Facebook also now allows you to add a video instead of an image for this section with a suggested running time of 30 seconds to 5 minutes. However unless you have taken and edited a great looking video from a previous event I would suggest sticking with a striking image. Please contact me if you require any images of our cinema that you would like to use in your promotion. #Facebook #FacebookEvents #FacebookTip #Promotional #SouthAustralia #Adelaide #AdelHills #MovieNight #OutdoorCinema #Cinema #PopUpCinema #MoonlightCinema #OpenAirCinema #MobileCinema #AdelaideBusiness #CommunityEvent #Fundraiser